Battery maker Samsung SDI will be focusing on safety moving forward

Battery maker Samsung SDI will be focusing on safety moving forward
Samsung SDI, the infamous supplier of a portion of the Samsung Galaxy Note 7 batteries that faced a lot of backlash after the phablet's fiasco, is starting the new year with a very clear message for its employees. “We should establish a corporate culture that puts safety first,” said Cho Nam-seong, the company's CEO during, a New Year's kickoff meeting.

The Korean battery manufacturer plans to expand investment in safety, and also review and overhaul its designs, manufacturing methods and organization.

“A competitive edge in products comes from fundamental competitiveness in terms of development, manufacturing, quality and cost,” Cho explained. Said competitive edge will be improved by Samsung SDI by developing materials, building up standard development process and strengthening the capacity of the company's various branches outside of South Korea.

Samsung SDI says that it's also working on its corporate culture by streamlining communication since last year, and the company plans to further improve in that regard. “I am confident the innovative corporate culture we have pushed since last year will form the basis of becoming a 100-year-old company,” Cho noted.

Samsung SDI was accused of being the main reason for the Note 7 fiasco from last year, despite the fact that there were no extensive investigations at the time. And while we wait for Samsung to let us know if SDI was to blame or not, we can't help but admire the company's ability to keep its head high and work towards improving its products and regaining consumer trust.

source: KoreaHerald via AndroidAuthority

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18 Comments

1. trojan_horse

Posts: 5868; Member since: May 06, 2016

“I am confident the innovative corporate culture we have pushed since last year will form the basis of becoming a 100-year-old company" - Cho. Exactly that. So, one battery incident alone won't make the Samsung SDI company close down, as delusionals here have been ranting... Besides, the real cause of the Note7 is still unknown, and even if I were to go by the reports so far, I'll say internal battery design was at fault, not Samsung SDI's battery unit, as the explosions also plagued units with the made-in-China battery units from ATL.

2. Klinton

Posts: 1409; Member since: Oct 24, 2016

'I'll say internal battery design was at fault,' WOW... and how do you know that? And.....How do you know there was something wrong with Note7 at all, at first place? Oh...right ....because you were told so. Because of the ''fire reports'' before the ban....And because there was a ban?

4. sissy246

Posts: 7121; Member since: Mar 04, 2015

Wow dude you really need to chill. Something clearly was wrong with the note 7 and it wasn't the government or Wall Street. Look I am a Samsung note 5 owner and can not wait for the note 8/s8 plus so I am not bashing on Samsung.

6. Klinton

Posts: 1409; Member since: Oct 24, 2016

I like, how you all are so sure, that you have better arguments than me . And how you all are clever and reasonable, but I'm dumb and paranoid, because you are majority you have the power. And this kind your arguments(very popular here) lol: 'Look I am a Samsung note 5 owner and can not wait for the note 8/s8 plus so I am not bashing on Samsung.'

8. trojan_horse

Posts: 5868; Member since: May 06, 2016

Klinton, didn't you understand what I wrote? I quote myself: "Besides, the real cause of the Note7 is still unknown, and even if I were to go by the reports so far, I'll say internal battery design was at fault" I said if I were to go by the reports... That's a big IF.. So, that doesn't necessarily mean I indeed go by the reports... do you get it? I just assumed that if I were to go by the published reports of the reasons behind the Note7 catching fire, I'll say the internal design of the Note7 was at fault, not the Samsung SDI battery units themselves. My point was clear enough in post #1.

13. Klinton

Posts: 1409; Member since: Oct 24, 2016

So we a commenting only some speculations. Right? Let me clear it a little. The first news(real) from Samsung we got, were long ago- that they know what was the reason of reported 'explosions' and will be published very soon. It was two monts ago. Next was the news that till the end of the year will be published. Right? Didn't happen too. Next is now, that will be published till the middle of January......... So, there comes the question- why this regular delay? 1. Samsung(or any other lab) are not sure that found anything wrong yet 2. Samsung really found long ago what is the cause of the ''explosions' but the answer is not good for to be published and now they are working out how to modify it, so to be easily and painlessly accepted, And to move on! Please help me if there are other options!?

14. sissy246

Posts: 7121; Member since: Mar 04, 2015

I was just saying I own a Samsung phone, so I didn't want you to think I am bashing them. I have told you I could believe it was a inside job by upset employees, but no I do not believe it was wall street or any government.

15. Klinton

Posts: 1409; Member since: Oct 24, 2016

'I do not believe it was wall street or any government.' Why not? Say something. I'm open to understand any reasonable argument. I gave my points why they have an interest Note line not to exist, you give me your's. Not just declarations, and call me insane. Not that you can not have opinion, though.

9. mikehunta727 unregistered

"How do you know there was something wrong with Note7 at all, at first place?" Samsung iniaiting the recall themselves....twice... Lol... And you do sound paranoid when you post

11. Klinton

Posts: 1409; Member since: Oct 24, 2016

'Samsung iniaiting the recall themselves....twice'.....was forced........and that proves...what?

24. mikehunta727 unregistered

Forced? Did someone break into Samsung HQ and hold a gun to Samsung CEOs head? Take tinfoil hat off

29. trojan_horse

Posts: 5868; Member since: May 06, 2016

I might not use the word 'forced', but Samsung was kinda obligated to say something that we appeal to itsinvestors and something that will calm down its consumers So, it's better for Samsumg to release apologies and put the blame on themseleves, than to keep denying and saying they aren't aware of what causes the Note7 to catch fire. So yes, Samsung was pretty much emotionally pressurized to release apologies and theories suggesting that Samsummg SDI's battery packaging was at fault of the explosions, then when that wasn't enought to calm the heat, Samsung later released another reort/theory saying that the internal battery design of the Note7 may have been at fault of the device catching fire... Either ways, Samsung was emotionally compelled to release those reports/theories... That was more like saying what people want to hear, so that they will calm down and not ditch Samsung in future.

3. sissy246

Posts: 7121; Member since: Mar 04, 2015

It will be nice to here just what happened.

5. SuperAndroid507

Posts: 361; Member since: Jan 06, 2014

My humble question is, why they didn't first focused on safety ?... I'm even more frightened now.

7. Klinton

Posts: 1409; Member since: Oct 24, 2016

They did. Not less than any other OEM at least. Don't misinterpreted his speech, meant for to calm down the ppl

10. ebilcake

Posts: 1230; Member since: Jul 16, 2016

I'm not sure they've worked out what was causing the problem yet so it seems premature for them to make this kind of statement.

12. Klinton

Posts: 1409; Member since: Oct 24, 2016

Not only Samsung is working on this investigation. But the silence is still very ''loud''.

18. jeroome86

Posts: 2314; Member since: Apr 12, 2012

Safety first as it should be. Anything that uses lithium batteries. Not just phones.

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