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Asus takes a jab at Apple's iPhone 7 Plus, touts ZenFone 3 Zoom's superior battery life

by Florin Troaca

May 03, 2017, 8:25 AM

Asus takes a jab at Apple's iPhone 7 Plus, touts ZenFone 3 Zoom's superior battery life

Asus today released a video that pits its ZenFone 3 Zoom against Apple's iPhone 7 Plus. More exactly, Asus took the time to compare the battery life and charging times of the two handsets (which aren't completely different, first and foremost because both sport 5.5-inch 1080p screens).

As you'll see in the video - embedded below - the Asus ZenFone 3 Zoom lasts longer than the iPhone 7 Plus when shooting a time-lapse video, as well as when playing back a video. But that shouldn't come as a surprise, since the ZenFone 3 Zoom packs a 5000 mAh battery, while the iPhone 7 Plus features a 2900 mAh one. The Asus-made phone also benefits from Qualcomm's Quick Charge technology, which is why its battery charges faster than the iPhone's.

Of course, what Asus doesn't mention is that the ZenFone 3 Zoom is more of a mid-range device, while the iPhone 7 Plus is a high-end one (and, for example, its Apple A10 Fusion processor runs circles around the Snapdragon 625 found inside the ZenFone 3 Zoom). Then again, Asus' phone will be offered for ~half the price of an iPhone 7 Plus, so it should attract plenty of customers anyway.

Unfortunately, the ZenFone 3 Zoom is not yet widely available. Asus said that the smartphone would be released in the US and other markets this quarter, which means it should hit shelves in June the latest. The handset will be sold unlocked (at least in the US) for $399. Any takers?

source: Asus (YouTube)

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9.0

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Display 5.5 inches
1920 x 1080 pixels

Camera 12 MP (Dual camera)
13 MP front

Hardware Qualcomm Snapdragon 625, 4GB RAM

Storage 128GB, microSDXC

Battery 5000 mAh

OS Android 8.0 Oreo
ASUS Zen UI

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Display 5.5 inches
1920 x 1080 pixels

Camera 12 MP (Dual camera)
7 MP front

Hardware Apple A10 Fusion, 3GB RAM

Storage 256GB, not expandable

Battery 2900 mAh

OS iOS 13.x

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31 Comments

44. Donincanada

Posts: 1; Member since: May 04, 2017

This is just Asus stating they can do some things Apple can't, or get close to them, at less than half the price. I actually own a Zenfone 3. Picked it up 6 months ago to play with it, and the dual SIM feature. I can say it beat my expectations: good battery life, fingerprint scanner, led notification, and the 625 Qualcomm is actually quite good. No crashes or software problems. The biggest problem I see with Asus is their inventory and launch planning in North America. We have been reading about the zoom since December....still no idea when it will show up, and the Zenfone 4 should be announced soon. Now, had an iPhone for a year, the 6. Works, but...nothing different from other Android phones I owned. In fact, found it boring from a settings perspective. Just my informed take on it.

posted on May 04, 2017, 8:34 AM 0

39. a_tumiwa

Posts: 393; Member since: Mar 16, 2012

iphone is not well-known for his battery life, why didnt you take another competitor?

posted on May 04, 2017, 4:52 AM 0

38. Pitrich

Posts: 239; Member since: Apr 13, 2016

If the zenphone had a SD 821 OR 835 Id be impressed. This is my first iPhone after owning tons of Android phones. If I were to rock an Android again it would have to be flsgship status.

posted on May 03, 2017, 7:09 PM 0

31. xfire99

Posts: 1207; Member since: Mar 14, 2012

Why are there never 3d gaming battery test? Because iPhone wiIl have worst battery life because it big cores? :p

posted on May 03, 2017, 1:37 PM 0

33. nikhil23

Posts: 507; Member since: Dec 07, 2016

https://www.youtube.com/watch?v=1YFXN4SQtKY Couldn't find similar test for ip7

posted on May 03, 2017, 2:40 PM 0

17. nikhil23

Posts: 507; Member since: Dec 07, 2016

https://www.youtube.com/watch?v=nFW3ibCRSo4&t=25s S8+ scored 7+ hours on video test

posted on May 03, 2017, 9:47 AM 0

25. cmdacos

Posts: 4422; Member since: Nov 01, 2016

So did this Asus

posted on May 03, 2017, 11:08 AM 0

28. nikhil23

Posts: 507; Member since: Dec 07, 2016

aaand S8+ has 3500mah battery vs 5000 mah on Asus.

posted on May 03, 2017, 11:48 AM 0

29. cmdacos

Posts: 4422; Member since: Nov 01, 2016

Aaaaaaand Asus is less than half the price. Not sure why you brought s8 into the conversation. My point is as relevant as yours (Not at all) to the overall topic.

posted on May 03, 2017, 12:19 PM 0

32. nikhil23

Posts: 507; Member since: Dec 07, 2016

the same reason why Asus decide to compare it's phone to iphone which is double it's price. I'm a guy who favors optimization over upgrading hardware. I don't like dual cameras, 10000 mah batteries and 6/8 gb ram. For me, test would have made more sense if the battery used is equivalent to iphone battery and if they manage to squeeze better battery out of phone.

posted on May 03, 2017, 2:39 PM 0

34. trojan_horse

Posts: 5868; Member since: May 06, 2016

"For me, test would have made more sense if the battery used is equivalent to iphone battery and if they manage to squeeze better battery out of phone." I a think that if the battery size of the ZenFone 3 Zoom was same as that of the iPhone 7 Plus, it logically should still have better battery life than the iPhone 7 Plus due to the Snapdragon 625 being much more efficient than the Apple A10.

posted on May 03, 2017, 2:49 PM 0

35. nikhil23

Posts: 507; Member since: Dec 07, 2016

Exactly. Comparing two phones with huge difference in battery capacities is pointless.

posted on May 03, 2017, 3:28 PM 0

11. nebula

Posts: 1009; Member since: Feb 20, 2015

Lame , phone doesn't have any appeal even if I was iphone owner.

posted on May 03, 2017, 9:32 AM 0

9. airisoverrated

Posts: 55; Member since: Jun 08, 2012

Still no us release date?

posted on May 03, 2017, 9:27 AM 0

4. toukale

Posts: 676; Member since: Jun 10, 2015

I always wonder why do every oem's feel the need to compare their products to the iPhone? There are plenty of other devices out there, why iPhone? Every manufacturer have made the iPhone the gold standard to which they all have to get the ok from, then wonder why iPhones are doing so well? Stop putting the iPhone as the gold standard. They keep giving the iPhone free screen time in their own ads.

posted on May 03, 2017, 8:52 AM 4

5. lolatfailphones

Posts: 224; Member since: Apr 08, 2013

Who are they going to compare their phones to? Samsung? Lmao

posted on May 03, 2017, 9:05 AM 0

6. kiko007

Posts: 7525; Member since: Feb 17, 2016

...Yes?

posted on May 03, 2017, 9:07 AM 1

12. nctx77

Posts: 2540; Member since: Sep 03, 2013

So, let me get this straight. You want other oen's to talk crap about phones other than the iPhone?

posted on May 03, 2017, 9:42 AM 1

27. ibend

Posts: 6747; Member since: Sep 30, 2014

because it's popular phone, and it's easy to beat iPhone :D

posted on May 03, 2017, 11:31 AM 0

42. AmashAziz

Posts: 2934; Member since: Jun 30, 2014

That's why every OEM is selling more products than Apple.......

posted on May 04, 2017, 5:21 AM 0

2. torr310

Posts: 1736; Member since: Oct 27, 2011

Asus quality..... (sigh)

posted on May 03, 2017, 8:46 AM 1

7. Settings

Posts: 2943; Member since: Jul 02, 2014

Asus Zenfone 3 Zoom, a phone whose main feature is it's camera and they market it of its battery life. What are they trying to achieve here?

posted on May 03, 2017, 9:16 AM 0

41. AmashAziz

Posts: 2934; Member since: Jun 30, 2014

They know it can't win against the iPhone in picture quality, and showing the camera would make people think Asus took its features from the iPhone. Therefore they have no choice than to show how better the Zoom's battery life is. What they forgot to mention is that it's a mid-ranger at best, and many phones in its price bracket (think: Moto Z Play) are providing similar battery life too.

posted on May 04, 2017, 5:19 AM 0

1. NoToFanboys

Posts: 3231; Member since: Oct 03, 2015

Cue the "standby time" boiz. Anyways, why only the midrange phones get the big batteries :(

posted on May 03, 2017, 8:34 AM 3

3. kiko007

Posts: 7525; Member since: Feb 17, 2016

Consider that nearly 70% of the time your phone is in standby, I think the disclaimer is important. Also, I like the way you spell boiz. I'm stealing that from you :).

posted on May 03, 2017, 8:47 AM 2

15. yann

Posts: 616; Member since: Jul 15, 2010

What does it means "stand by"? Cause even when your phone is with screen off, it check and download e-mails, check location, for weather for example, etc. So stand by is relatively different concept. Also to PA: Do you really need to point A10 productivity? Why? To make advertisement of Apple? Do i need circles, if my phone make better photos, last longer, charge faster? Steve Jobs hated raw performance numbers. He never used such numbers. He said: It works. That's all. Asus phone: it works....better than iPhone.

posted on May 03, 2017, 9:46 AM 8

19. kiko007

Posts: 7525; Member since: Feb 17, 2016

"Asus phone: it works....better than iPhone." Having owned two Asus phones in the past, I seriously... seriously doubt that.

posted on May 03, 2017, 9:54 AM 3

20. kent-gaga

Posts: 609; Member since: Apr 10, 2012

I know right With all the efforts Asus is trying to make, their recent products are way too far from "high-quality"

posted on May 03, 2017, 9:57 AM 0

36. Darckent

Posts: 100; Member since: Sep 17, 2016

In iPhonearena tempt to belittle the Asus by calling it a midranger further makes the point that we all know...iPhones are overpriced limited phones that get outdone by 'midrangers' Kinda backfired iPhonearena your attempt to belittle a competing phone because of your biasness towards iphone

posted on May 03, 2017, 4:04 PM 0

40. AmashAziz

Posts: 2934; Member since: Jun 30, 2014

Boo......shut up already! The zenfone 3 zoom IS a mid-ranger, and it's hardware choice and feature set proves it. Plus, having dual cameras like the iPhone doesn't necessarily mean it would take pictures like the iPhone. Certain image processing algorithms affect the quality of the image you see, after you take it. Plus there's also the sensor choice and ISP that matter. And after all this fuss, you finally get the image in your phone. So kid, the iPhone 7 Plus didn't get outdone by the Zenfone 3 zoom in the camera department; and only in the battery life department the latter did take the win. And that's also unimpressive considering it doesn't have that hardware packed body like the iPhone to cause it to lose on batter capacity. Plus most mid-rangers at this price range have great battery life too, like the Moto Z Play. So nothing incredible here. Asus is doing what many others are doing too. And to be really unbiased, Asus should have shown the Zenfone's cons too in comparison to the iPhone. That would have made the comparison fair enough. So pack your bag and go home before slapping that "iPhoneArena" statement anywhere else.

posted on May 04, 2017, 5:15 AM 0

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