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Xiaomi does it again – 15,000 Mi 3 units sold out in 2 seconds in India

Posted: , by Paul.K

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Xiaomi does it again – 15,000 Mi 3 units sold out in 2 seconds in India
Xiaomi continues to fuel both rage and hunger amongst those users in India who are eager to purchase a Mi 3 handset. Today, a batch of 15,000 phones was made available for sale on Flipkart and was gone in 2 seconds. A lot of users claim that it was so fast that they couldn't even see the phone enter their shopping cart when they clicked on it – it just immediately went out of stock.

It seems that the "hunger marketing" strategy is still going well for the China-based upstart, as this 15,000 sellout is a new record, beating last week's 5-seconds. The handset is highly sought-after for its flagship specs, combined with the very affordable pricetag of around $230.

Xiaomi is getting a lot of attention as of late, with its latest flagship – the Mi 4 (only available in China, for now) – rattling the ground with amazing specs for a very low price (around $310), and the allegations that they are copying Apple. It was recently reported that it surpassed Samsung in number of smartphones sold in China for Q2 2014, making it the leading vendor in the region for said period, which – for a 4-year old company – is an amazing feat, no matter what.

Registrations for the next Mi 3 sale are going to start at 6 p.m. today. The sale itself is set for 2 p.m., August 12th.


source: Xiaomi via Android Central

21 Comments
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posted on 05 Aug 2014, 09:07

1. hashimta123 (Posts: 10; Member since: 06 Feb 2014)


Xiaomi is getting the grip in one of the World's Top market.

posted on 05 Aug 2014, 18:45 1

15. techperson211 (Posts: 631; Member since: 27 Feb 2014)


Credebilty is something that a company should earned . I think this is just getting exaggerated , all this sale that they're advertising. But if it's true then congratulations xiaomi .

posted on 05 Aug 2014, 09:26 7

2. neela_akaash (Posts: 147; Member since: 05 Aug 2014)


All new business strategy in online retailing. MAKE NEWS, CREATE HYPE, GROW SALES and become THE TOP SELLING COMPANY.

Flipkart and Xiaomi opened the registration process for mi3 sale almost 5 days back. It actually took 5 days to sellout the phone. It took 2 second just to alot the phone to random registered buyers. If they have used more powerful servers then the news could have been like "15,000 Mi 3 units sold out in 0.02 seconds in India"

posted on 05 Aug 2014, 09:26 3

3. StraightEdgeNexus (Posts: 3249; Member since: 14 Feb 2014)


I'm starting to doubt them now, especially after the chinese govt. spying news.

posted on 05 Aug 2014, 17:54

14. marcski07 (Posts: 382; Member since: 25 Apr 2014)


t'was debunked already

posted on 05 Aug 2014, 09:29

4. promise7 (Posts: 416; Member since: 03 Jul 2013)


If they ever come to the US market I wonder how that hunger strategy would sit with customers. It mah just piss them off and they'll just move to another phone.

posted on 05 Aug 2014, 09:44

5. iyngr (Posts: 66; Member since: 14 Jul 2013)


They just suck. I have tried to buy it from the past three times and the very recent time I was logged into Flipkart.com an hour before and had the page ready a few seconds before. Right after 2PM IST it appeared Sold out.
This is total fake and this is a cheap trading method to gather some news. FTB flipkart and Xiaomi.

posted on 05 Aug 2014, 10:00

6. joey_sfb (Posts: 2921; Member since: 29 Mar 2012)


I didn't get my phone first attempt too. However i do get the phone every round since then. There are Tips. First one is don't use IE. Use chrome or firefox.

Second make sure you have make purchase thru paypal account before. Otherwise you wouldn't be able to pay even you manage to add to cart.

Google for how to buy XiaoMi. Its funny but true.

posted on 05 Aug 2014, 10:30

7. gaara6775 (Posts: 319; Member since: 20 May 2014)


Don't buy mate. I already got it twice. Today I wasn't lucky or else this would have been my third time in a row :p .

posted on 05 Aug 2014, 10:51

8. csoulr666 (Posts: 89; Member since: 04 Nov 2013)


I don't believe it......considering the average internet speed of India, i.e 2 Mbps, and the time to put items on the cart and then selecting the address and billing info, it is VIRTUALLY IMPOSSIBLE to even buy all the units at once in 2 seconds.

Indians can actually try this on any other items themselves.... YOU SIMPLY CAN'T DO IT!

posted on 05 Aug 2014, 14:11 4

13. aditya.k (Posts: 460; Member since: 10 Mar 2013)


Its considered sold when one adds it to his cart. So yes its possible!

posted on 06 Aug 2014, 07:43

20. hashimta123 (Posts: 10; Member since: 06 Feb 2014)


Brother it is real...when people gets the item the item is added to their cart and there is time limit to buy the phone...Adding to cart can be made in seconds

posted on 06 Aug 2014, 11:05

21. rusticguy (Posts: 2828; Member since: 11 Aug 2012)


Billing and shipping info need not be keyed ineverytime. It is saved in profile.

posted on 05 Aug 2014, 11:40

9. karkavelas (Posts: 58; Member since: 25 Oct 2013)


I don't think selling 15.000 unit's in India who has 1.3 billion people isn't something difficult...
Give us a break with those stupid numbers all the time.

posted on 05 Aug 2014, 12:15

10. Amw86 (Posts: 17; Member since: 14 Oct 2013)


who cares, worthless article meant only for advertising, no one is impressed.

posted on 05 Aug 2014, 12:57

11. aditya_sarin (Posts: 6; Member since: 05 Aug 2014)


I hate that metallic grey and there are no signs of black color coming to india

posted on 05 Aug 2014, 13:51

12. na7noo7 (Posts: 232; Member since: 29 Mar 2014)


What's next? Sold out before anyone instantly clicks the buy button?

posted on 05 Aug 2014, 19:11

16. HoPhonTab (Posts: 34; Member since: 03 Jun 2014)


Lol here in the Philippines Xiaomi Mi3 is always open sale....at Lazada partner with Xiaomi

posted on 05 Aug 2014, 22:43

17. Dude2014 (Posts: 145; Member since: 12 Feb 2014)


PA should start making reviews on xiaomi phones. They are becoming bigger and bigger that you can't ignore them.

posted on 06 Aug 2014, 01:11

18. gurjashan (Posts: 7; Member since: 09 May 2014)


i have ordered one myself....first i was like.. this is a new co. with few service centres in india.....but there are many things which lured me into buying this....1.specs are awesome i say better then gs4(bigbattery bettersoc betterdesign betterrom) but at half price :D 2. regular updates by xiaomi and huge customisation options even without rooting .....now i m jst waitin for the beast and hope they provide good after sales service if ever needed

posted on 06 Aug 2014, 06:25

19. vivzek (Posts: 26; Member since: 03 Jul 2012)


I got lucky twice in the last 3 outings. The key is to click on that buy button the instant it appears on the screen after countdown. Best use a Broadband connecting rather than some wireless internet connection.
Once it come in the cart, you can then easily pay for it and it is yours.

Also, Xiaomi Phones are allowed to be rooted without voiding the warranty? What other feature can be cooler than that?

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