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Sony Vice President talks about the Xperia Z4 smartphone, says the Z3 series is still doing very well

Posted: , by Florin T.

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Sony Vice President talks about the Xperia Z4 smartphone, says the Z3 series is still doing very well
While Sony didn't announce the rumored Xperia Z4 smartphone at MWC 2015 this month, it introduced the Z4 Tablet, thus indirectly confirming that there will be a Z4 handset in the future. To further confirm the upcoming arrival of a new flagship smartphone, Tim Harrison, Sony Mobile's Vice President of Global Communications & PR, recently told British website Trusted Reviews that the "Z4 is the next-generation of product that we’ll be announcing."

The Sony official didn't say exactly when the Z4 handset would be released, but he mentioned that the company hadn't moved to a 1-year release cycle - thus, we should expect to see the Xperia Z4 hitting shelves before September (as you may know, the Xperia Z3 was introduced in September last year).

Speaking of the Z3, Tim Harrison says that the entire Z3 series (including the 5.2-inch flagship model, the Z3 Compact, and the Z3 Tablet Compact) is "doing really well in the market, and there is still quite a considerable amount of interest in those particular products."

Another Sony official, Pierre Perron, Vice President for Western Europe, told The Inquirer that the company won't launch a new flagship smartphone "just for the sake of it."

"The innovation is not so much about launching and announcing a flagship with more and more megapixels and so on, it's about how can you make consumers' lives more innovative and more relevant as we go forward. [...] We will continue to launch beautiful hardware but it's not the only thing anymore. The story is beyond that. It's whether you are expanding consumer experiences beyond a technology standpoint, making sure these experiences are available to as many consumers as soon as possible, even to those who bought products six months ago," said Pierre Perron.

The bottom line is that, for now, Sony can't tell us when the Xperia Z4 will be released, but it's likely that this will happen in the summer - just as previously rumored. The new flagship smartphone should be powered by a Snapdragon 810 processor, and might have to versions: one with a 1080p display, and another one with a Quad HD (1440 x 2560 pixels) screen.


sources: Trusted Reviews, The Inquirer via Xperia Blog

63 Comments
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posted on 05 Mar 2015, 18:14 11

1. MahmoudHamsharii (Posts: 69; Member since: 28 Aug 2013)


Am waiting impatiently!

posted on 05 Mar 2015, 18:16 1

3. PapaSmurf (Posts: 10434; Member since: 14 May 2012)


I'm*

5char

posted on 06 Mar 2015, 04:33 2

57. androidwindows (Posts: 186; Member since: 04 Oct 2014)


Are trying to correct his sentence? It's grammatically correct!

posted on 05 Mar 2015, 19:48 1

23. dimas (Posts: 1897; Member since: 22 Jul 2014)


Why should you? Bunch of flagship and mid-range phones are expected to be released this April so there are many choices for the consumers. If Sony's goal of delaying Z4 is to make sure that the next product will not disappoint people, I don't see anything wrong with that. Great job Sony, quality is more important than rushing things.

posted on 05 Mar 2015, 18:15 17

2. PapaSmurf (Posts: 10434; Member since: 14 May 2012)


Now that they've updated their UI, all that's left is to launch on more carriers in the US and more countries around the world with improvements in the camera dept. and they can easily make a comeback.

posted on 05 Mar 2015, 18:40 7

13. Busyboy (Posts: 534; Member since: 07 Jan 2015)


Glad your not as bias as before. And I agree, Sony has everything pat down except for the camera. If they can deliver this, and add some neat features they have my money.

posted on 05 Mar 2015, 20:23

38. JetMK (Posts: 89; Member since: 31 Jan 2015)


Many of us we're hoping for HTC to do the same thing and they seem to have failed to deliver in the camera department. I hope Sony can get it done! I've had the pleasure of owning a Z3 for a little bit before moving onto the Note 4, cannot wait to see what they'll do with the Z4.

posted on 05 Mar 2015, 20:35

42. camera531 (Posts: 343; Member since: 30 Jun 2012)


What's wrong with the Z3 that has you moving to the Note 4?

posted on 06 Mar 2015, 00:39

51. JetMK (Posts: 89; Member since: 31 Jan 2015)


I wanted to try out a phablet sized phone. The Note 4 just happened to be the best large screen phone coming out at the time of my decision. I loved the Z3. Hell, I handed it down to my younger sister since she needed a phone, so it's still within the family somewhere, lol. I was craving a larger screen, and wanted a taste of the Note series as I'd never been a Note user before.

So to answer your question a bit more directly: I felt that there was nothing wrong with it the Z3 per se.... I simply had an itch for a larger screen.

posted on 05 Mar 2015, 18:59 3

14. AndreaWijayanti (Posts: 68; Member since: 03 Mar 2015)


sony also must fix their quality control, many flaws on their phones, like weak speaker, camera quality, etc..

posted on 05 Mar 2015, 20:07 5

28. dimas (Posts: 1897; Member since: 22 Jul 2014)


You must be using the bad eggs in the shelf. Mine's ok.

posted on 17 Mar 2015, 22:07

62. phichart (Posts: 246; Member since: 03 May 2014)


yes... their speaker is pretty weak! Camera? Yes... Even Iphone camera better than Sony!

posted on 05 Mar 2015, 19:28 2

18. rency0722 (Posts: 155; Member since: 12 Jun 2013)


But still, they're not done with the two-flagship-per-year cycle. This is their downfall for sure.

Yet, I still believe on a well-prepared Z4 launch. It will be hard for them to crawl with S6's fame after MWC launch unless there's something cooking which is innovative and unsurprisingly useful.

posted on 05 Mar 2015, 20:05 1

27. dimas (Posts: 1897; Member since: 22 Jul 2014)


It's hard for Sony to be presented by US carriers. Even in our country, telecoms highlight Samsung and Apple because of their popularity and they know people will only shell out big money for these two brands. Most of my friends don't even know Z3 compact and they just go surprised when they see my phone.

posted on 06 Mar 2015, 03:39

55. refillable (Posts: 1045; Member since: 10 Mar 2014)


In the days of Samsung S and S2, carriers often highlighted only apple and Nokia. Now, They're highlighting samsung the most. Sony can be highlighted when they take the right steps as Samsung did on the 2010-2011 period.

posted on 05 Mar 2015, 22:18

47. Odiin (Posts: 340; Member since: 23 Apr 2013)


+1, Well said.

posted on 05 Mar 2015, 18:18 1

4. romeo1 (Posts: 705; Member since: 06 Jan 2012)


Maybe a s820? We can only hope

posted on 05 Mar 2015, 18:23 2

7. PapaSmurf (Posts: 10434; Member since: 14 May 2012)


Not going to happen until the very end of the year or early next year.

posted on 06 Mar 2015, 05:09

60. romeo1 (Posts: 705; Member since: 06 Jan 2012)


To bad i thought i read an article here about it being ready by the 2nd half of the year.

posted on 05 Mar 2015, 18:25 1

9. Mutation.X (banned) (Posts: 185; Member since: 09 Feb 2015)


We say: Sony should use the "mighty Exynos ", not the "slowdragon ".

posted on 05 Mar 2015, 18:28 5

10. PapaSmurf (Posts: 10434; Member since: 14 May 2012)


That would be amazing if they actually did.

posted on 05 Mar 2015, 18:33 1

11. Mutation.X (banned) (Posts: 185; Member since: 09 Feb 2015)


We say: "it's not going to happen ".

posted on 05 Mar 2015, 19:39

20. maherk (Posts: 3418; Member since: 10 Feb 2012)


Not gonna happen. Samsung will keep the 7420 exclusive to the S6 and S6 Edge until they move on to an ever better soc.

posted on 06 Mar 2015, 03:40

56. refillable (Posts: 1045; Member since: 10 Mar 2014)


The exynos is irrefutably fast. No insults needed.

posted on 05 Mar 2015, 18:21 3

6. DeusExCellula (Posts: 1084; Member since: 05 Oct 2014)


Z3 seris called 2 me except for 1 issue.... FCKING 16 INTERNAL. DONT SCREW UP ON Z4 PLS

posted on 05 Mar 2015, 18:24 3

8. PapaSmurf (Posts: 10434; Member since: 14 May 2012)


SD card slot + 64GB Class 10 SD card for less than $45 = ~75GB total of usable space. That should be plenty for 98% of people.

posted on 05 Mar 2015, 20:15

34. dimas (Posts: 1897; Member since: 22 Jul 2014)


Even 32gb sd is enough for non-techie people. Selfies don't take much space and facebook is compressing their uploaded photos so no need for too much storage for these guys.

posted on 05 Mar 2015, 20:35 1

40. DeusExCellula (Posts: 1084; Member since: 05 Oct 2014)


I like big games, Real Racing 3- 2.3 GB, Asphalt 8 Airborne 1.5 GB, Nova 3-1.6 GB, Dungeon hunter 4- 1 GB, larger internal is better for me

posted on 05 Mar 2015, 18:36 1

12. Mutation.X (banned) (Posts: 185; Member since: 09 Feb 2015)


Stupid Sony should've made the Z3 with the option as the same features, but on a 4.3, with 3gb Ram, and S805.

posted on 05 Mar 2015, 19:23 1

16. avalon2105 (Posts: 231; Member since: 12 Jul 2014)


There is also Z3 version with 32GB internal storage. And since both versions support SD card up to 128GB it is really minor issue for those buying "lesser" one.

posted on 05 Mar 2015, 20:09 2

29. dimas (Posts: 1897; Member since: 22 Jul 2014)


But dude, at that time, Z3 cost lesser than the 16gb of Samsung S5.

posted on 05 Mar 2015, 20:22 1

37. buccob (Posts: 2512; Member since: 19 Jun 2012)


Well it really is a disadvantage, but it is bearable... And it helped keeping the price down...

posted on 05 Mar 2015, 19:00

15. afzalzainal (Posts: 49; Member since: 17 Feb 2013)


Minus in the processor side z3 still rocking. And sony promise to enhanced their device fetures. I hope it will be a good things. Plus i had more times to tested all their z3 series before moving to z4

posted on 05 Mar 2015, 19:36 1

19. jmonteiro829 (Posts: 180; Member since: 13 Feb 2012)


Love the Z series but find it comical that they blurred the pics when it basically looks the same as previous iterations.

posted on 05 Mar 2015, 19:43 2

21. xtremesv (Posts: 297; Member since: 21 Oct 2011)


Two resolution versions seem wise, hoping they keep or augment battery capacity. I'd choose the 1080p Z4 anytime and laugh at SGS6 owners when they crawl desperately to the nearest power outlet just as iPhone users do.

posted on 05 Mar 2015, 19:46

22. bugsbunny00 (Posts: 1989; Member since: 07 Jun 2013)


lets see a metal body this time Sony on the xperia z4.

posted on 05 Mar 2015, 20:04

26. Mutation.X (banned) (Posts: 185; Member since: 09 Feb 2015)


And an option for real 99% copper and pure Australian brass, or even better would be, rhodium silver, stainless steel 616 the pure utmost, with 72 layers. Not these cheap pathetic fake wannabe.

posted on 05 Mar 2015, 20:09

30. Mutation.X (banned) (Posts: 185; Member since: 09 Feb 2015)


And an option for real 99% copper and pure Australian brass, or even better would be, rhodium silver, stainless steel 616 the pure utmost, with 72 layers. Not these cheap pathetic fake wannabe.

posted on 05 Mar 2015, 20:12

32. dimas (Posts: 1897; Member since: 22 Jul 2014)


You're basically asking them to increase the price of their gadgets by investing on another metal producing factory. Plastic sandwiched with gorilla glass is good. It's just that Samsung made plastic look cheap with their S5 back design.

posted on 05 Mar 2015, 20:18

35. Mutation.X (banned) (Posts: 185; Member since: 09 Feb 2015)


They don't use gorilla glass, but "Dragontrail glass" which is better than Gorilla glass, but beneath sapphire.

posted on 05 Mar 2015, 19:58 1

24. oister85 (Posts: 473; Member since: 27 Apr 2012)


I just hope they keep the water and dust resistant also add a ir remote.

posted on 05 Mar 2015, 20:19

36. Chuck007 (Posts: 1035; Member since: 02 Mar 2014)


Wish they finally add a fingerprint scanner. And that terribly small power button is begging for a redesign.

posted on 05 Mar 2015, 20:35 2

41. buccob (Posts: 2512; Member since: 19 Jun 2012)


The power button is actually great, ddistinctive and comfortable... On the other hand I actually dislike the button location on galaxies I always meant to press volume and actually turn off the screen, opposite location sucks sucks...

posted on 05 Mar 2015, 20:41 3

43. ozbolt (Posts: 45; Member since: 26 Nov 2014)


I want to see some niticable changes in the design of Z4. The same exact design is just boring.

posted on 05 Mar 2015, 20:48 1

44. JKauzer (Posts: 32; Member since: 10 Jan 2015)


Z3 Compact is the highlight o 2014.

posted on 05 Mar 2015, 21:48

46. cocivic (Posts: 1; Member since: 05 Mar 2015)


hopefully OIS inside Z4c

posted on 05 Mar 2015, 22:23

48. Odiin (Posts: 340; Member since: 23 Apr 2013)


All the best SONY!

posted on 05 Mar 2015, 22:27

49. ryq24 (Posts: 688; Member since: 17 Oct 2011)


Flagship phones are getting more and more expensive. Thus its harder to buy one. Sony should really exert all their effort and tie up with carriers so more people will be able to use their phone.

posted on 05 Mar 2015, 23:24

50. gosselin (Posts: 87; Member since: 22 Sep 2014)


I guess Z4 will be introduced in May.Please keep us posted

posted on 06 Mar 2015, 01:53

52. LikeMyself (Posts: 435; Member since: 23 Sep 2013)


Put an ir blaster in the damn phone, then I'll probably give it a chance! It can be a deciding factor when buying a flagship since LG, HTC, Samsung have it and offer quite similar experience except Sony and which costs more!! C'mon put the IR Blaster, it won't hurt your remote control sales! Was a deciding factor when I was searching last year, but decided to wait for this year's flagships!

posted on 06 Mar 2015, 01:53 1

53. LikeMyself (Posts: 435; Member since: 23 Sep 2013)


Put an ir blaster in the damn phone, then I'll probably give it a chance! It can be a deciding factor when buying a flagship since LG, HTC, Samsung have it and offer quite similar experience except Sony and which costs more!! C'mon put the IR Blaster, it won't hurt your remote control sales! Was a deciding factor when I was searching last year, but decided to wait for this year's flagships!

posted on 06 Mar 2015, 03:36

54. refillable (Posts: 1045; Member since: 10 Mar 2014)


If they can bring their Mirrorless ILC camera goodness on the Z4, introduce some very competitive mid and low end phones, fix customer support issue, Sell it to more carriers (for those US folks out there), ditch out the 'biannual phone cycle' and most importantly, rev up the advertising. They're surely going to be profitable soon.

posted on 06 Mar 2015, 04:46

58. T-rex (Posts: 150; Member since: 22 May 2013)


Finally, they are moving in the right direction

posted on 06 Mar 2015, 04:58 1

59. Bluismycat (Posts: 10; Member since: 06 Mar 2015)


Many people want to switch to the SONY but are waiting for the Z4. The problem with SONY delaying is that these people, many of them, if there is no showing, or idea of availability before April 10, they are tied into contracts, so they will end up re-contracting with SAMSUNG...it's a later model than the Z3, with a better screen etc.
If SONY is serious about competing, they need to release the Z4 HEAD ON with Samsung and HTC and release now or very soon. For the moment they are competing with Apple by releasing in September, as well but companies like Samsung are the ones that SONY must beat.
IMO delaying is only helping to keep SONY as a minor player INSTEAD of the major player in smartphones, that they SHOULD BE!

posted on 06 Mar 2015, 06:44

61. jinxtabator (Posts: 20; Member since: 19 May 2013)


'The Elemental' design looks stunning- would love to see it!

Add:

- wireless charging. No more fumbling to find the right hole after a few sherbets ;) S6 has it. Lose the generic magnetic pins and generic accessories which have served their purpose.
- contactless payment. Really want to start using this. iPhone 6- and lo and behold, S6!- have it: bring on wallet-less commuting.
- USB Type C? (ditto re. finding the hole^)

Keep:

- having become very relaxed with my Sharp Aquos around water, I now consider waterproofing indispensable. Can't believe the S6 has dropped this, leaving Sony as (rightfully) the only serious player outside of Japan. History would point to an S6 Active: history would also point to it being an ugly unidentical twin.
- superior sound quality.
- battery life (prioritise over screen definition).
- gaming functionality.

Improve:

- camera. As so often pointed out, should be a market leader here. Overdue!
- fat-bezelled or just sharp-edged? The Z3 has a better screen-to-body ratio than the S5 & S6, and the M8 & M9 (phones which are generally perceived as having good STB ratios, or good design, respectively- iPhones don't even merit a mention re. STB ratios), yet continues to attract sizeist criticism (due to the rectilinear top & bottom edges and the relatively sharp corners of its stand-out monolithic design, which give it the illusion of being fat-bezelled?). On one hand, Sony are one of the few manufacturers who can equal Apple on aesthetics, and I'd rather they stand out from the generic brigade. I'd also rather they kept the waterproofing and the front-facing stereo speakers, both of which presumably add to bezel girth. I've enjoyed each design iteration of the Z series and don't think they should stray from it until new technologies allow/ demand it. I'm not sure those corners and top/bottom edges can be softened/ more rounded without losing the iconic design? No doubt they've considered it. On balance I think I'd prefer Sony stand out from the crowd, so perhaps the only solution is to keep the shape & just cram more screen in, after all. Obviously a personal thing- just some food for thought..

posted on 18 Mar 2015, 04:49

63. rainfish (Posts: 1; Member since: 18 Mar 2015)


I haven't used Sony phone before, but I am looking forward to seeing if there is anything new.

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