Microsoft get its new Windows 8 powered Surface Tablets in front of a large audience during the seasonal peak in consumer electronics sales. Sure, there will be some visiting the stores that already know that they will be buying the tablet by the time they walk out the door. But others will need to actually see the 10.6 inch Surface Tablet in action and play around with it before making the decision to buy one. With two different versions of the tablet, one powered by Windows 8 with Intel Inside and the other powered by ARM-based Windows RT, potential buyers are going to need some help in determining which model best suits their needs.
The interesting thing is that with a ton of cash in the vault Microsoft has the money necessary to make the Surface Tablet a legitimate challenger to the Apple iPad. At the same time, the company certainly has the scratch to make sure that its stores are done right. By this time next year, we will have a much clearer idea on whether or not Microsoft's entry into the tablet market allowed it to take market share away from Apple's tablet.