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Google releases Swiffy, for Adobe Flash-to-HTML5 in a jiffy

Posted: , by Daniel P.

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Google releases Swiffy, for Adobe Flash-to-HTML5 in a jiffy
Swiffy is Google's quick converter software that takes .swf files in and spits HTML5 compatibility out, which will eventually speed up the process of moving to HTML5 altogether. Apple's iDevice owners have been waiting with bated breath for this moment ever since Steve Jobs's infamous "Thoughts on Flash" memo last year.

There is already support for vector graphics, embedded fonts, images and timeline animation, all waiting to be moved into an iPad or iPhone-friendlier format, but for Flash-based games you will have to wait.

After all, Swiffy is not even a Google beta endeavor, it's still in the Labs, and has been started as a project of the engineering intern Pieter Senster, who was looking for a quick way to convert Flash ads for devices like the iPhone and iPad. There are a few examples of Swiffy in action on Google's page for the project, so hit the source link if you are interested.

source: Google via Wired

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posted on 29 Jun 2011, 08:32 1

1. jroc74 (Posts: 4720; Member since: 30 Dec 2010)


Yea....another article about what I was saying before:

If companies want HTML5 to be the standard, start phasing out Flash more, and faster.

Google already jumped on board by making browsers than can use HTML5 mandatory for using Google Apps.

http://www.engadget.com/2011/06/03/google-apps-is-moving-on-youll-need-an-html5-browser-to-go-wit/

http://old.news.yahoo.com/s/digitaltrends/20110602/tc_digitaltrends/googleappsditchingolderbrowsers

And it seems older browsers might not work as well anymore and be missing functionality with Google Apps while they start using HTML5 more.

More companies do this and HTML5 will be the norm sooner than later. Especially website designers.

posted on 29 Jun 2011, 14:53 1

2. 530gemini (Posts: 2198; Member since: 09 Sep 2010)


Fandroids won't be happy with this. Fandroids want flash to stay because of their pride, because they've been battling this out with idevice users that flash is essential to all devices and that Steve Jobs is wrong about html5 being the future :)

Now let's see fandroids have a change of heart. And let's see them twist things around saying that it was google all along who's been discouraging flash and promoting html5 on devices :)

posted on 29 Jun 2011, 16:47

3. tuminatr (Posts: 670; Member since: 23 Feb 2009)


you misunderstand, the current version of flash is going by by everyone knows this. Jobs made that decision back in 2005/2006 ish I would bet and the Ios device have been around since 2007 so fandroids cant believe his company would ignore the current standard (and on top of that trash talk a good company) in favor for what will be the standard in 5 to 10 more years. but you gotta admit apple knows there customers most know they are missing something but just don't care for some reason they never have the "could have had a V8 moment"

posted on 29 Jun 2011, 18:43 1

5. 530gemini (Posts: 2198; Member since: 09 Sep 2010)


Or maybe because, Apple users know better :)



Sorry for sounding arrogant. But let's face it. The faster we embrace html5, the faster the industry will move forward. But what do android fanboys do? Because of their pride, they hold on to flash even when they know that it's a dying platform. Here are other examples where Apple users have been right all along.



Capacitive touch. Didn't symbian and android users used to mock Apple for preferring capacitive touch over resistive? I still remember their excuses. "What if you live in the cold and wear gloves?", "What if you have dirty fingers?", "What if this?, What if that?". But look which touch technology everyone is using now. CAPACITIVE.



Screen size. I remember nokia and other symbian users complain about how huge the iphone is. They said that 3.5 screen is just not pocket friendly. Look at what screen sizes phones are now. I bet the same ones who mocked the iphone's huge display back then are the same ones who are mocking the iphone for having 3.5 display only.



External memory, unremovable battery, apps store, etc.



Those ideas of Apple have been opposed, not by the tech world authorities (although there were some who laughed at the first iphone and also the ipad), but by users who hate Apple. And guess what happens when their own favored OS or phonemaker adopts Apple's idea? They turn around and say, "Oh that technology has been around for ages.", "Google or Nokia has been developing that idea even before the dinosaurs came out.", "Apple is playing catch up." LOL.



Apple pushes the tech industry to move forward faster with better technology, services and ways of doing things. But what do the others do? They try so hard to hold on to old tech, like flash, just so they could have something that may seem useful for now, that Apple does not, or refuse to offer or support :)

posted on 29 Jun 2011, 22:27 1

6. Whateverman (Posts: 3187; Member since: 17 May 2009)


God, you have got to be the most obnoxious individual i've ever encountered. Do you even realize how silly you look? This is GOOGLE'S doing...Google is developing the technology that Apple is waiting for. What has Apple done to help html5??? Not a damn thing! Yes you do sound IGNORANT, every time you open your mouth. Your inferiority complex is so evident to everyone who reads the crap you type. Please stop embarrassing yourself with you lack of knowledge and pick up a book, go to bed, or something that will involve silence.

posted on 30 Jun 2011, 05:30 1

7. Andy (unregistered)


> What has Apple done to help html5

They gave the world WebKit and continue to add HTML5/CSS3/SVG/Canvas features. They contribute to major web specification authoring. They are committed to HTML5 in initiatives like iAds.

This Google project seems like a small 10% project. It's an experiment. It's interesting, but not worth such impassioned debate. Lets watch with interest whether they put resources behind it.

posted on 30 Jun 2011, 10:59 1

8. Apple Fanboy (unregistered)


youre an idiot Whateverman, look, when car companies such as Toyota came up with hybrid cars like the Prius, they didnt set up recharge stations, other companies did, they just supplied the demand, once there were hybrid cars, the demand for recharge stations rose, now with HTML5, I bet about 80% or more of smart phone users have owned or at least thought about getting an iPhone at one point or another, this has created a NEED for HTML5 and converters for it, obviously if the iPhone wasnt present then Flash would continue to be the best option we have, now that the iPhone, a widely used device, uses only HTML5, of course there will be a demand for HTML5, therefore making it a profitable business which is why Google is doing it

posted on 30 Jun 2011, 15:38

9. 530gemini (Posts: 2198; Member since: 09 Sep 2010)


@Whateverman. I guess I struck a chord, huh? Lol. Sometimes the truth hurts, and it just slapped your ugly face hard now, didn't it :)

Firstly, I was not referring to google, but to fandroids hating on Apple. Google is simply using flash to give what fandroids want, and give them something extra as well on something that Apple refuses to support on their idevices.

What has Apple done to push html5? Besides webkit, as Andy had explained, Apple pushed html5 by not allowing it on their popular idevices. The market therefore has to push forward with html5 so they can't and won't be missed out from idevice users. See the strategy?

Stop living in denial whateverman. Apple has been right all along, and that just ruins your day :)

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