Why 730? Because that's how many days are in a 24 month period, and the idea is that a lot of things can happen in those 730 days that could lead you to want to trade in your device. It could be sat on, get water damage, or maybe you just want the new hotness that has come out. With that in mind, T-Mobile is starting a contest where you can make a video or photo about what could happen in that 730 day span. Just post it to Twitter with the hashtag #Hate2Wait, or you can enter by liking the contest page on Facebook.
While 730 people will win a Galaxy S4, one person with the best video or photo will win the grand prize, which is one year of free service on T-Mobile, and possible inclusion of your creation in an official T-Mobile ad.