Check out this unique table used by Apple Stores to promote 3D Touch

Check out this unique table used by Apple Stores to promote 3D Touch
Two Apple Stores, one in New York and the other in San Francisco, have been outfitted with a special table that is designed to show off the 3D Touch feature on the Apple iPhone 6s and Apple iPhone 6s Plus. With 3D Touch, the screen can differentiate between a light tap on the screen, a regular tap, and a heavy tap. This opens up a whole new world for iPhone users. For example, while looking at an email listing, a light touch will allow you to "peek" and see a preview of the email. A harder tap will "pop" you into the email so that you can view the entire message, and respond to it.

Pressing on an iPhone 6s that is attached to this special table, users will see a rippling water effect. This dovetails with the animated fish wallpaper that is seen on the handset while you are testing out 3D Touch. The latter was supposed to be this year's "killer feature" for the new iPhone models, but there is a question about how strong sales are.

While Apple did set a record for an iPhone launch weekend by selling more than 13 million units, a new report released last week by Pacific Crest Securities chip analyst John Vinh, claims that Apple has reduced component orders for the new iPhones. The analyst now expects Apple to ring up 67 million units in the current holiday shopping quarter. That would be less than the 75 million to 80 million units that other analysts had predicted Apple would sell in the calendar fourth quarter, and would also fall short of the 74.5 million units sold in the same quarter last year.

The two tables in New York and San Francisco are the only ones like it in the world. It isn't known whether Apple plans on ordering more for its other retail locations. Check it out by clicking on the video below.



source: GrateApp via 9to5Mac

Related phones

iPhone 6s
  • Display 4.7" 750 x 1334 pixels
  • Camera 12 MP / 5 MP front
  • Processor Apple A9 APL0898, Dual-core, 1840 MHz
  • Storage 128 GB
  • Battery 1715 mAh(14h 3G talk time)
iPhone 6s Plus
  • Display 5.5" 1080 x 1920 pixels
  • Camera 12 MP / 5 MP front
  • Processor Apple A9, Dual-core, 1840 MHz
  • Storage 128 GB
  • Battery 2750 mAh(24h 3G talk time)

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29 Comments

1. TheWeasel

Posts: 403; Member since: Dec 26, 2014

I thought Apple wasn't supposed to be about questionably useful gimmicks? Didn't everyone shun things like this when Samsung did them?

3. Bm888

Posts: 517; Member since: Jul 06, 2015

No, nothing that apple "comes up" with is gimmick *according to Apple boys... But everything from Samsung *Air gestures, Edge... Is gimmick

8. Jango

Posts: 376; Member since: Oct 24, 2014

Unbelievable gimmick. It took Apple this huge table AND a special phone display to introduce what live wallpapers on Android was doing since forever. Hiding fish? Ripples? ROOOOOFLLLL!

10. Appyfuzz410 unregistered

Agreed, it is a gimmick. But its a gimmick iPhone users are going to be using on a daily basis. For every app that supports force touch, it's going to be used well. It's the little things that matter. If certain actions can be made simpler using gimmicks, then it's a good gimmick. On the other hand, Air gestures on a samsung is a useless gimmick because people rarely use it. Tell me, how many times would you be using the "tilt your head downwards to move the page down on a webpage" feature? I mean, seriously? I have a Galaxy S4 and I rarely use the "extra enhancements" that samsung has provided. All they do is suck the battery. Air gestures is stupid btw.. makes you look like a person trying to get a housefly away from you. Credit where it's due mate.

11. Appyfuzz410 unregistered

Samsungs gimmicks like the Air display were gimmicks most people never used (other than at times when you wanted the people around you to think you have houseflies around you). The gimmick you speak of here is something that makes selecting an action just a little simpler. Press, select, and you're into the menu or activity that you wanted.

17. iushnt

Posts: 3126; Member since: Feb 06, 2013

Why does it bother to u regarding what people use and what they don't? If you like iPhone then get it. I prefer Samsung devices and I will get it. If I switch to iPhone then I would definately value the 3d touch feature but for that I would lose many other feature that I am enjoying now. USB OTG being one of them. So, as a consumer I want Samsung to bring forced touch in their upcoming flagship and as a consumer I don't care if people accuses Samsung of copying again.

22. Diezparda

Posts: 941; Member since: Oct 23, 2013

"Credit where it's due" he said LOL...

24. Hexa-core

Posts: 2131; Member since: Aug 11, 2015

You do not use it, so what? People with disabilities and handicaps will find the Air Scroll and Air Gestures very useful. Your usage isn't everyone else. Therefore, your comment is a gimmick as well.

25. Hexa-core

Posts: 2131; Member since: Aug 11, 2015

You do not use it, so what? People with disabilities and handicaps will find the Air Scroll and Air Gestures very useful. Your usage isn't everyone else. Therefore, your iFanism comment is a gimmick as well.

26. Hexa-core

Posts: 2131; Member since: Aug 11, 2015

You do not use it, so what? People with disabilities and handicaps will find the Air Scroll and Air Gestures very useful. Your usage isn't everyone else. Your iFanism comment is an iGimmick.

27. Hexa-core

Posts: 2131; Member since: Aug 11, 2015

You do not use it, so what? People with disabilities and handicaps will find the Air Scroll and Air Gestures very useful. Your usage isn't everyone else. Your iFanism comment is an iGimmick.

29. cnpthe3rd

Posts: 103; Member since: Feb 01, 2009

I use all my Samsung/Android "gimmicks and the "force touch" Apple thing works exactly like the long press feature on every other phone for ever now, except you have to use more pressure, I can use any pressure on my note 4 to do the same thing (actually even more) but seriously the new iPhone 6S is a good phone it's specs compair nicely to most any Android phone from 2012-2013

16. Zylam

Posts: 1817; Member since: Oct 20, 2010

You people have no idea how awesome force touch is. Use it before passing judgement. Force touch is no "long press" it can co-exist with long press. Case in point: Any time someone send me a date in iMessage, if I long press on the date, it gives me options to create a reminder etc.. but if I 3D touch it, it pops open a small preview of what my agenda looks like, incredible, it really is a third dimension. Long press is "Long press" force touch is like instant long press and as I said before it doesn't replace long press.. also in the above example, if i want to go into my calendar while previewing the pop I just press harder.. all without removing my fingers from the screen. It's amazingly usefull. In a year all OEMS will have force/3D touch. It's not a gimmik like samsung's edge crap.

18. iushnt

Posts: 3126; Member since: Feb 06, 2013

I agree to the point that forced touch is a wonderful thing that many people here don't have experience of. I had once used it in a Blackberry device in 2008 and I always thought why isn't that developed further. Now I sometimes use it on my Dad's 6s plus and it's a good implementation What about saying Samsung Edge Crap in your last line? Like how you mentioned that many people have no idea what forced touch is, it seems you have no idea what edge is. It is an incredible display with great viewing experience. Sometimes when scrolling in landscape mode, it gives a feel that the content are coming from inside in a fixed printed paper being rolled outside. Many people only see what good Apple has done and disregard any new thing that others are trying.

19. iushnt

Posts: 3126; Member since: Feb 06, 2013

Have you used forced touch on iPhone 6S? If not then use first and then comment.

23. Acer_Predator unregistered

that table must cost milion and it is just for one touch ? jesus christ

28. ShadowHammer

Posts: 208; Member since: Mar 13, 2015

Jesus would touch for free and heal you. And he doesn't need no stinking table to make ripples on the water - he can walk on the water yo! ;) Joking aside, I agree the table is ridiculous.

2. InsertUsernameHere

Posts: 430; Member since: Aug 31, 2014

That's cool. 3D Touch is going to be even better when more developers make use of the technology in their apps.

4. vincelongman

Posts: 5730; Member since: Feb 10, 2013

Its true potential will be seen when Cydia and Android developers get their hands dirty :)

12. 8ozchickenbreast unregistered

Already being worked on by DigitalDarkroom. Big plans for 3D Touch :)

5. zeeBomb

Posts: 2318; Member since: Aug 14, 2014

Does Jobs approve of this idea?

7. aegislash

Posts: 1520; Member since: Jan 27, 2015

Jobs turned in his grave when the 6/6 Plus were revealed. Funny how they waited until he was dead before they moved onto big screens.

9. Jango

Posts: 376; Member since: Oct 24, 2014

Similarly, Jobs would have denied a camera hump and instead, opt for a millimetre of added thickness all round and house a larger batter instead.

13. discharge unregistered

If Steve jobs were here he'd kick Tim cooks ass!! I respect Steve but Tim Cook nope!! I'm a android user but Steve jobs was a true inventer of a computer company but Tim Cook haaa don't think so

20. iushnt

Posts: 3126; Member since: Feb 06, 2013

Tim Cook seems to be more better now to run the company. Job was instead accused of not being polite to his employeed

6. darkkjedii

Posts: 31347; Member since: Feb 05, 2011

3D Touch is pretty sweet, more updates should be even sweeter.

14. discharge unregistered

Oh god your everywhere and yes I'm back!!! And never leave LMFWAO!!!!

15. nctx77

Posts: 2540; Member since: Sep 03, 2013

People will see the real use of this with iPhone 7. The same thing happened with Touch ID.

21. iushnt

Posts: 3126; Member since: Feb 06, 2013

I think it is already in real use, it's just that many people haven't got hold of 6s to feel it.

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