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Bloomberg confirms: Amazon making its own smartphone

Posted: , by Scott H.

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Bloomberg confirms: Amazon making its own smartphone
We’ve been reporting the signs for a while now – Amazon’s push into consumer-facing cloud storage, their recent maps acquisition, and the negotiating of deals with the music industry to license an Apple-like music matching service, all lead to the conclusion that Amazon wants to leverage its humongous digital media distribution prowess to get further into mobile. Now two sources have confirmed to Bloomberg that Amazon is indeed building its own phone, and that Foxconn will be manufacturing it.

In addition to the services we’ve been reporting, Bloomberg indicates that Amazon has hired patent acquisitions expert Matt Gordon, who previously worked for the patent troll holding company Intellectual Ventures. Gordon has been tasked with acquiring enough mobile patents to give Amazon cover against the type of lawsuits that have bogged down the mobile industry lately.

This is clearly a move that has been brewing for a while; Amazon’s digital catalog of books, music, and movies already equals Apple both in terms of scope and consumer confidence. Amazon’s seven inch Kindle Fire proved to have the greatest success last year against the iPad, and they are expected to introduce a second generation version to compete with the Nexus 7 (and Google’s maturing media distribution empire) later this month, as well as a larger tablet later this year that will compete more directly against the iPad.

Amazon will still need to demonstrate that the Kindle Fire wasn’t a one hit wonder, and even with strong tablet sales it’s not a sure-fire guarantee that consumers will be interested in an Amazon phone – just ask Microsoft how hard it can be to convince consumers to look at your platform, even when it gets good reviews. But if enough people have already invested in the Amazon cloud, they might be willing to take a look at an Amazon handset as well.

How about you? Will you be willing to consider purchasing an Amazon smartphone when one hits the market?

source: Bloomberg via 9to5Google

19 Comments
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posted on 05 Jul 2012, 23:05 1

1. cheeseycheeser (Posts: 382; Member since: 24 Mar 2011)


No thank you. If its anything like the Kindle Fire it will kinda suck. I have many friends with them and the kindles are glitch, slow, and have a horrible UI in my opinion.

posted on 05 Jul 2012, 23:07 5

2. Packer29 (Posts: 56; Member since: 10 Sep 2011)


Amazon can compete well with its eco system it only makes sense to have a smartphone out. I am invested in Android but i always keep an open mind to other platforms unless its Apple!

posted on 05 Jul 2012, 23:20 1

3. Droid_X_Doug (Posts: 5724; Member since: 22 Dec 2010)


This story explains Amazon's interest in RIM. I suspect Amazon passed on RIM because RIM was asking too much for their company.

posted on 06 Jul 2012, 07:29

15. cornerofthemoon (Posts: 505; Member since: 20 Apr 2010)


I don't think RIM will be able to call the shots that much longer. Amazon might be able to actually get BB10 out the door.

posted on 05 Jul 2012, 23:32

4. rockstarlive (Posts: 307; Member since: 19 Oct 2011)


I hopes its quad core, 4'3 inches with 720 p display. Price it around $399 unlocked

posted on 06 Jul 2012, 00:12

6. pikapowerize (banned) (Posts: 1869; Member since: 03 May 2012)


i think too much! amazon wanted to fight in the entry level! thats why they make kindle fire... im guessing dual core TI chips or maybe snapdragon chips... if they want it to be lower they might use the new MediaTek dual core chips! but its just my guess... but i hope they could bring 4.3" with 720p display though!

posted on 06 Jul 2012, 00:06 2

5. pikapowerize (banned) (Posts: 1869; Member since: 03 May 2012)


i really think if amazon buying RIM is a good move and will save the company... i might see some thumbs down on this post but its just my opinion!

if they bought RIM and make an amazon blackberry phones that would be epic... everybody knows that it terms of social networking and messaging, blackberry is the best! and if amazon will port its ecosystem to BB and now the competition between Apple's iProducts, Google's Androids, and Microsoft Windows Products will be going to be epic! its gonna be a head to head competition....

posted on 06 Jul 2012, 00:24 2

7. networkdood (Posts: 6267; Member since: 31 Mar 2010)


No, Blackberry's time has passed.

posted on 06 Jul 2012, 00:40

9. pikapowerize (banned) (Posts: 1869; Member since: 03 May 2012)


well they still rule the social networking! no one beats BBM!! im not saying this because im a BB fan, im not even a fan of BB! but they still are the best! people will buy a BB because of social life!

posted on 06 Jul 2012, 02:13 1

11. Droid_X_Doug (Posts: 5724; Member since: 22 Dec 2010)


You must be kidding with your statement that "people will buy a BB because of social life!" I haven't seen any article discussing how people are buying BBs because their social life is contingent on the BB. If you have seen such an article, perhaps you could share a link to the article? I think networkdood is on point with his comment that Blackberry's time has passed.

posted on 07 Jul 2012, 00:29

18. pikapowerize (banned) (Posts: 1869; Member since: 03 May 2012)


most of the people will buy Blackbery to look proffesional, social or elite! i know a lot of people will buy a BB device just for those labels! go to gsmarena click any blackberry device and see what's on the comment! they love BB because of BBM and social media! maybe im wrong but i just know some people will love a BB instead of samsung's andriod! or any android device!they say that they look more proffesional with BB and social!

posted on 07 Jul 2012, 00:33

19. pikapowerize (banned) (Posts: 1869; Member since: 03 May 2012)


most of the people will buy Blackbery to look proffesional, social or elite! i know a lot of people will buy a BB device just for those labels! go to gsmarena click any blackberry device and see what's on the comment! they love BB because of BBM and social media! maybe im wrong but i just know some people will love a BB instead of samsung's andriod! or any android device!they say that they look more proffesional with BB and social!

posted on 06 Jul 2012, 07:28

14. snowgator (Posts: 3205; Member since: 19 Jan 2011)


RIM still has it's strengths, unfortunately they are not outweighing their weaknesses. Their current CEO has been with the company a long time, and is just staying the course. BBM is still great, but all OS's and some manufacturers can compete with that now. Microsoft is going for serious security in their WP8 devices, and Apple is already there. Google has had several really well received "Pro" devices.

That is what they mean when they say their time has passed. RIM is behind on OS appeal and functionality, app development, hardware, cloud services, device options and general original ideas. I loved my Curve in it's day. makes me sad to type this.

posted on 06 Jul 2012, 00:30

8. Gsmalltheway (Posts: 147; Member since: 15 Aug 2009)


Kindle Flame?

posted on 06 Jul 2012, 01:56

10. bbblader (Posts: 579; Member since: 24 Oct 2011)


I guess this is going to be one jungle of a move

YEEEEEAAAAHHHHH

posted on 06 Jul 2012, 04:54

12. akita256 (Posts: 80; Member since: 26 Jan 2012)


When you say that Amazon "will make its own phone" and then say "Foxconn will be manufacturing it", it seems like a contradiction. I guess I'm just ignorant, but what does "make its own phone" actually mean if they're going to get someone else to actually make it for them??

posted on 06 Jul 2012, 06:33

13. Droid_X_Doug (Posts: 5724; Member since: 22 Dec 2010)


Just like iApple doesn't technically 'make' the iPhone, Amazon isn't going to make its own phone. But the Amazon phone will wear the Amazon trademark and be sold as an Amazon product.

posted on 06 Jul 2012, 07:30

16. snowgator (Posts: 3205; Member since: 19 Jan 2011)


Still not sure what Amazon can offer the Mobile Phone community. The Kindle Fire was a natural extension of the E-readers and it made sense. Smart phones are a whole different animal. Just ask HP.

posted on 06 Jul 2012, 07:33

17. cornerofthemoon (Posts: 505; Member since: 20 Apr 2010)


If BB10 can accept Android apps. It sounds like a perfect formula for Amazon to have a unique OS of their own and still keep their foot in the Android universe.

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