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BlackBerry CEO Heins excited about high-end BlackBerry model coming this holiday season

Posted: , by Alan F.

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BlackBerry CEO Heins excited about high-end BlackBerry model coming this holiday season
BlackBerry CEO Thorsten Heins said in an interview on Thursday that a high-end flagship BlackBerry 10 model will be launched for the 2013 holiday season. Heins said that he is excited about the model which "takes Blackberry 10 to another level in terms of the user experience." The executive also said that the timing of the phone's arrival is not set in stone and it could launch in 2014. Heins said that a mid-range model will be made available later this year and the physical QWERTY equipped BlackBerry Q10 would hit the same markets that the BlackBerry Z10 did, albeit one to two months afterward.

The CEO confirmed that the company's goal is to build three tiers of products, each with an all-touch and a QWERTY-equipped model. All of the phones will have the same 4.2 inch screen and resolution found on the Z10 to allow developers to write apps that look consistent across the board. While we are excited to hear about a new high-end BlackBerry 10 model for later in the year, we wonder how many people planning on buying the BlackBerry Z10 tomorrow when it makes its U.S. debut via AT&T, will now hold off to wait for the upcoming top-shelf BlackBerry 10 device.

source: CNET

28 Comments
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posted on 21 Mar 2013, 21:16 1

1. wendygarett (unregistered)


I can't afford a $700 bbz10, can you please make a $400 of bb10 version of playbook?

posted on 21 Mar 2013, 21:20 2

2. rusticguy (Posts: 2828; Member since: 11 Aug 2012)


I can't buy BB even if it was $300 because of the stupid limitation on mail on the devices that i saw when it was popular. Only Inbox visible and everything routed through RIM network for outgoing mail. Not sure if they improved on this in recent model.

posted on 21 Mar 2013, 21:39 1

3. InspectorGadget80 (Posts: 6727; Member since: 26 Mar 2011)


BB Z10 is 199$ 2yr contract wendy. jeeze with out contract you're paying FULL PRICE

posted on 21 Mar 2013, 22:44 3

9. Rydsmith (Posts: 188; Member since: 20 Jun 2012)


Because the smartphone industry revolves around the US and its carrier vice grip on its consumers...right?

posted on 22 Mar 2013, 03:05 3

14. Nikolas.Oliver (banned) (Posts: 1574; Member since: 01 Jul 2012)


overpriced, get gs4

posted on 21 Mar 2013, 21:54 2

5. simplyj (Posts: 404; Member since: 23 Dec 2009)


the playbook is being updated to bb10

posted on 21 Mar 2013, 21:43 3

4. Dimitru (Posts: 40; Member since: 10 Feb 2012)


iam not excited about that

posted on 21 Mar 2013, 22:12 7

6. BillyG (Posts: 305; Member since: 24 Sep 2012)


Heins can be excited all the way he wants, unfortunately at this moment we all only excited in SGS4 and HTC One, and later iPhone 5s/6, Note3 and Motorola X... poor BB10...

posted on 21 Mar 2013, 22:18 2

7. g2a5b0e (Posts: 2686; Member since: 08 Jun 2012)


Apparently, Heins isn't aware of the Osborne effect.

posted on 22 Mar 2013, 07:30

15. MC1123 (Posts: 1249; Member since: 12 Nov 2012)


yay yay yay!! can't wait for this!!!

posted on 22 Mar 2013, 08:53

21. apiskula (banned) (Posts: 578; Member since: 25 Jan 2013)


What are you high?

posted on 22 Mar 2013, 07:49

16. sonisoe (Posts: 336; Member since: 06 May 2009)


corporate doesnt always mean boring & conventional and thats exactly what bb hasnt changed for the new bb10 devices... even so caled corporates are embracing iphone or android...they need to launch great (if not stunning) looking "consumer" devices...even bb10 user interface is dull....but hey, thats me....

posted on 22 Mar 2013, 08:02 1

17. xperiaDROID (banned) (Posts: 5629; Member since: 08 Mar 2013)


I'm a bit excited, bring it on BB!

posted on 22 Mar 2013, 08:53 1

22. apiskula (banned) (Posts: 578; Member since: 25 Jan 2013)


Junk Junk Junk!

posted on 22 Mar 2013, 09:05 1

24. xperiaDROID (banned) (Posts: 5629; Member since: 08 Mar 2013)


Hmm... you didn't even see it yet, how can you say it is a junk?

posted on 22 Mar 2013, 08:05 1

18. chunk1x (Posts: 248; Member since: 25 Jun 2011)


If they can last till the holiday season comes.

posted on 22 Mar 2013, 08:24 1

19. Armor (Posts: 49; Member since: 06 Dec 2011)


IOs is so boring. Apple design is so boring. Android is so boring. Blackberry 10 is a fresh new idea that will be a big success. Blackberry will be here for a very long time. GO BLACKBERRY!!!!!

posted on 22 Mar 2013, 08:54

23. apiskula (banned) (Posts: 578; Member since: 25 Jan 2013)


Blackberry is an epic fail and it will be great to see them close!

posted on 22 Mar 2013, 18:51

27. chaoticrazor (Posts: 2347; Member since: 28 Aug 2012)


so your cheering and hoping it fails, your immature

i hope they start up-ing there game and are hear to stay

sad haters like you shouldnt bother commenting if you have no interest

posted on 22 Mar 2013, 08:52

20. apiskula (banned) (Posts: 578; Member since: 25 Jan 2013)


I would never ever buy this piece of garbage phone. Who in the world still uses blackberry anyway. It's a failing product and going to it's grave and it cannot come soon enough!

posted on 22 Mar 2013, 11:00

26. gannuch (Posts: 1; Member since: 22 Mar 2013)


Your comment seems immature. Obviously plenty of people use and love Blackberry. What's actually driving your passion against BB?

posted on 24 Mar 2013, 15:10

28. NateAdam8 (Posts: 225; Member since: 17 Feb 2012)


If the BB Z10 is $700 how much will the "High-End" Devices cost?

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