Nokia Lumia 830 render shows "Nokia by Microsoft" branding

Nokia Lumia 830 render shows
Now that Microsoft has purchased Nokia Devices and Services, there have been some questions about how the suits in Redmond would market the Nokia Lumia line. Late last month, we passed along to you the rumor that Microsoft would brand its new Windows Phone models as "Nokia by Microsoft."

On Saturday, a render of the unannounced Nokia Lumia 830 came out of Italy by way of China, showing the aforementioned "Nokia by Microsoft" labeling of the device. This is the time where you need to grab that carton of salt, because you need to take this story with a grain of the stuff. By the way, a leaked photo of the Nokia Lumia 830 that made the rounds on Thursday, did not have any branding on it.

Some specs also have been leaked for the Lumia 830, focusing on the rear-facing camera. The snapper that graces the back of the handset is expected to be a 13MP PureView camera with a lens made by Zeiss. The screen is believed to be 4.5 inches

The "Nokia by Microsoft" branding would seem to fit exactly what is going on here, especially since Microsoft has licensed the Nokia name for as long as 10 years. But the question now is whether the image below is genuine

Nokia Lumia render shows Nokia by Microsoft branding

Nokia Lumia render shows Nokia by Microsoft branding


source: Baidu, WindowsBlogItalia (translated) via WMPoweruser

Related phones

Lumia 830
  • Display 5.0" 720 x 1280 pixels
  • Camera 10 MP / 0.9 MP front
  • Processor Qualcomm Snapdragon 400, Quad-core, 1200 MHz
  • Storage 16 GB + microSDXC
  • Battery 2200 mAh(14.8h 3G talk time)

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38 Comments

1. XperiaFanZone

Posts: 2277; Member since: Sep 21, 2012

I wOuld hope not. Tho it is better than having operator logos stuck to it, IMO.

2. Arte-8800

Posts: 4562; Member since: Mar 13, 2014

The back rear looks slick and streamlined.

24. adwienc

Posts: 136; Member since: Mar 26, 2014

But that camera looks awful, It looked nice on 1020 but here - not. Overall looks very good, I loved 925 design and it seems to be sequel to it.

26. o7o

Posts: 114; Member since: Jun 26, 2009

I kinda like the camera look here more than 1020, of course on 1020 it was good, but the hump is not my cup of tea. Here it has similar looks, but it's not stuck out of the rear which make it look rather good.

30. adwienc

Posts: 136; Member since: Mar 26, 2014

I prefer 925 camera design.

31. akki20892

Posts: 3902; Member since: Feb 04, 2013

I prefer N9 camera design(and many Lumia has). Looks different and unique with that plate. http://cdn.pocketnow.com/wp-content/uploads/2011/10/NokiaN9Camera1.jpg

29. akki20892

Posts: 3902; Member since: Feb 04, 2013

Inspired design from 925 & 930...... Slik, smooth, gorgeous, attractive, marvelous, solid one piece.

3. rodneyej1

Posts: 3576; Member since: Jul 06, 2013

This is OK... No big deal... Actually has a nice touch to it.. As if it's more prestigious, or something... Bring on the 1530 by MS... I don't care WTF they call it,, just give me a 6.5" Lumia running WP8.1, and I'm all set!

4. Damo579

Posts: 264; Member since: May 18, 2013

Waiting for the next gen 1020........

6. rodneyej1

Posts: 3576; Member since: Jul 06, 2013

I really like the camera of the 1020, but I love the size of the 1520.... ................. I seriously hope they make two versions of the "1030"... Medium, and large...

23. tech2

Posts: 3487; Member since: Oct 26, 2012

However, the video recording of 1020 are a bit too disappointing :/

32. rodneyej1

Posts: 3576; Member since: Jul 06, 2013

Yes!.. On both the 1020, and the 1520, video capture isn't spectacular... Now, we did get an update to the camera for our 1520's, and video quality has improved drastically... But, the fact that it could improve so much means that it was terrible.. And, on my 1520 Video capture was horrible.. It's ok now, but nothing to gawk at... .......... Audio capture is the absolute best on WP high end devices though...

5. Arte-8800

Posts: 4562; Member since: Mar 13, 2014

Love the design and metal clad finish Prestige

7. joey_sfb

Posts: 6794; Member since: Mar 29, 2012

Wait for Windows 9 that rumor to release end of this year; https://www.valuewalk.com/2014/07/microsoft-windows-9-what-to-expect/

36. snowgator

Posts: 3614; Member since: Jan 19, 2011

That is only the computer/ pro tablet Windows 9. Windows Phone 9 will be March/April of next year.

8. HASHTAG unregistered

If people complain about this, chill.

9. Shatter

Posts: 2036; Member since: May 29, 2013

Alternatively if Samsung put something like Galaxy by Samsung on the back everyone would flip out.

12. -box-

Posts: 3991; Member since: Jan 04, 2012

Different thing entirely. Samsung makes the Galaxy, Microsoft doesn't/didn't directly make Lumia, and it's established as Nokia Lumia. It'd be similar to if Lenovo had done something like "IBM ThinkPad by Lenovo".

13. HASHTAG unregistered

Motorola a Google Company......

14. joey_sfb

Posts: 6794; Member since: Mar 29, 2012

Now just Lenovo Thinkpad. Show how much common sense MS has.

17. StraightEdgeNexus

Posts: 3689; Member since: Feb 14, 2014

True that. I'd have liked a GALAXY logo instead of Samsung's.

25. hurrycanger

Posts: 1754; Member since: Dec 01, 2013

now that you mentioned it.... heck yeah, I would prefer GALAXY instead of Samsung. But Samsung wants to advertise their brand though. Slapping "Samsung" on it would make some people want Samsung laptops, TV's, freeza, or whatever Samsung makes.

10. Penny

Posts: 1844; Member since: Feb 04, 2011

I would prefer just Nokia, or just Microsoft -- preferably the former. Nokia still has brand value among smartphone buyers and especially in emerging markets. Plus, it would be easier to sell off your hardware division of "Nokia" in the future if you keep it operating independently. If you want maximum profit Microsoft, it would probably be best to maximize the revenue potential of each Microsoft and Nokia as separate entities. This is unless you have a major plan to make your mobile hardware division competitive with the likes of Samsung and Apple, in which case adding that value to the Microsoft brand might be preferable.

11. rodneyej1

Posts: 3576; Member since: Jul 06, 2013

You're thinking to hard, man... Lol! Just let it be..

15. Penny

Posts: 1844; Member since: Feb 04, 2011

Lol I'm okay with it; I'm pretty easygoing either way. I just couldn't help but think of the implications of this as a business decision for Microsoft.

33. rodneyej1

Posts: 3576; Member since: Jul 06, 2013

That's understandable... IMO, and in reality, the only problem WP has is poor marketing.. Nothing else.

37. snowgator

Posts: 3614; Member since: Jan 19, 2011

If MS is able to use the Nokia name, I agree with you Penny. Just go Nokia, and add the WP symbol on it. This is long winded. But considering I was expecting all the new devices to be called Lumia by Microsoft, this is 100% better.

16. StraightEdgeNexus

Posts: 3689; Member since: Feb 14, 2014

Its barely visible... If someone complains about this, they should better see the Doctor.

18. arenanew

Posts: 286; Member since: Dec 30, 2013

hi brother of sasha grey

38. StraightEdgeNexus

Posts: 3689; Member since: Feb 14, 2014

Hi there son of a B****!!!!

* Some comments have been hidden, because they don't meet the discussions rules.

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