Windows Phone surpasses BlackBerry in the USA in Q1 2014, Android still king
These interesting facts were revealed by Nielsen, a global research agency, which surveyed over 20,000 mobile subscribers in the USA on the matter.
Normally, one would expect that Nokia is solely responsible for Windows Phone's increased market share, and one would be wrong. Yes, the Finnish company was undoubtedly one of the main reasons for the slow, yet steady growth of Windows Phone's market share, but Samsung and HTC also contributed. The two manufacturers from the Far East are responsible for 0.7% of the platform's market share in the USA - HTC makes 0.4% of said devices, while Samsung accounts for 0.3% of US Windows Phone devices.
It comes to almost no surprise that Apple is still the dominant player and holds the lion's share of the smartphone market at home. Cupertino's smartphones have been chosen by 42.5% of the surveyed respondents, however, iOS is still losing the battle against Android – Google's operating system runs on the devices of 52% of all respondents.
If we turn our heads to Androidland, we will barely find anything surprising at all. Nielsen's report shows that more than half of all Android smartphones had the Samsung logo on their front – 28.7%. LG is far behind – with 7% of the market, the other South Korean maker gets the silver medal. Motorola is breathing down LG's neck with 6.8%, while HTC is responsible for 5.7% of all Android devices on the US market in Q1 2014.
Interestingly, the report also reveals that more than half of all mobile phone users aged 55+ are currently sporting a smartphone. Still, Nielsen does not reveal whether the elder population prefers iPhones or one of them Galaxies.
Nielsen's report reveals that BlackBerry OS has been overtaken by Windows Phone
33. sgodsell (Posts: 1287; Member since: 16 Mar 2013)
Android is so flexible, and every OEM is using Android now. Including Microsoft is using Android in emerging markets, because WP is not up for the job. Even when WP8.1 is released. WP will still only support Qualcomm CPUs and GPUs. No other CPUs or GPUs are supported.
55. sbw44 (Posts: 396; Member since: 04 Dec 2012)
Less fragmentation then. Unlike Android who can run on multiple cheap low end specs that makes it so crap on the low end
57. xoxoGeorges (Posts: 207; Member since: 11 Jul 2013)
Yep. And MS tests software on the low end. The fastest keyboard record was done on a 520 actually.
78. sgodsell (Posts: 1287; Member since: 16 Mar 2013)
Is that why Microsoft and Nokia put a WP like UI on the 3 Nokia X phones that only run Microsoft's apps and services. Oh an the best part is it runs the Android OS on even cheaper hardware, because WP doesn't support low end CPUs.
93. UrbanPhantom (Posts: 949; Member since: 30 Oct 2012)
Nokia uses a forked version of Android, not the one being supported by Google. I think you assume that all Android operating systems are created equal. In any event, who cares? It's what you do with your hardware & software that matters most...
Garbage IN = Garbage Out
2. Suo.Eno (Posts: 185; Member since: 17 Feb 2013)
Younger sis' hubby took her iPhone 5 for his secondary business as an extra phone, so to sub it and appease the good wife he talked her into getting a new Lumia 1520 on his moolah of course. Guess what? She's super happy and even more surprising were actually more excited rather than intimated by WP8's UI. Apps isn't a prob to her as she's more of that Fb, Instagram and tweeting type of user (funnily enough to me tbh a Lumia 1520 seems way overpowered for her but hey not my money ;p)
Cut short of course WP8 now is a resounding BB OS killer especially from what's mentioned above for an iPhone switcher. Hell I prefer Android but for my sis' usage scenario I have ZERO doubts.
4. XperiaFanZone (Posts: 1394; Member since: 21 Sep 2012)
Tho I don't have a WP I must say, the UI of WP is a lot better than the competitor UI.
8. Suo.Eno (Posts: 185; Member since: 17 Feb 2013)
True the only problem is when she took it to me during work to tweak a few things out for her, there's too much of that bright pink tiles going on on her homescreen by default (uhh or is it a Start screen o.O?) and bummer is that you know how MS do their theming scheme. It's a bit of a rigid system wide "accent colors" thing (WP users feel free to educate me here). At the very least you'd expect some flexibilty so that diff app tile's can be properly identified on the fly.
20. alterecho (Posts: 1085; Member since: 23 Feb 2012)
"At the very least you'd expect some flexibilty so that diff app tile's can be properly identified on the fly."
Yes. Whats more, you can only select from a bunch of colors they give you. To make things worse, ask her to turn on the tile background (WP8.1 feature). It will look cool, at first, but later, one will notice its stupidity.
21. Suo.Eno (Posts: 185; Member since: 17 Feb 2013)
"ask her to turn on the tile background (WP8.1 feature). It will look cool, at first, but later, one will feel an indifference to wards it."
That bad? Same fixed presets too?
26. alterecho (Posts: 1085; Member since: 23 Feb 2012)
Yes to both. They were giving new colors for an update and highlighted THAT as a new feature in the update.
38. Dastrix (Posts: 599; Member since: 23 Nov 2012)
alterecho is wrong (as always). Considering that he's always been a WP hater from his previous posts, we'd expect no less from him. Ironically, he claims to have a WP device. But, anyway, to the point...
There are plenty of apps, such as WizTiles, available to fine-tune your experience and customize the appearance of your tiles, down to their specific colours and respective functions. These apps even allow the user to set wallpapers for individual tiles, much like the upcoming 8.1 update.
The aforementioned Windows Phone 8.1 update will address users' concerns about the system wide accent colours by allowing users to set a universal wallpaper on their homescreens, thereby eliminating the universal tile colour scheme altogether.
It looks pretty cool. Here it is in action:
Great share by the way, Suo.Eno!
48. NokiaFTW (Posts: 2043; Member since: 24 Oct 2012)
You can't expect an ignorant troll like alterecho to be right can you? He doesn't what is WP. I bet he doesn't even own a WP. He only acts like he has one as it can give him some excuse as to troll or hate on WP.
24. sgodsell (Posts: 1287; Member since: 16 Mar 2013)
Any ordinary Android user can easily change the UI to look and feel like any OS they want (iOS, WP, and many more). No other mobile OS can offer this, only Android.
42. Dastrix (Posts: 599; Member since: 23 Nov 2012)
Except that changing the UI doesn't mean changing the OS. The change would always be subpar to the real deal anyway, affecting functionality, performance, user-friendliness, etc. (Android is not a user-friendly choice to begin with). No matter how much you change the UI, it would still be the same OS under the hood. Android stays Android, iOS stays iOS, WP stays WP.
46. jroc74 (Posts: 4936; Member since: 30 Dec 2010)
This cant be a serious post.
Do you know how many things from ROM developers, apps in their Store, things from manufacture UI's the Android team put in Android?
Before Honeycomb, ICS......many changes users made with apps, changes OEM's made to Android made it better. Sense UI was better than stock back in 2010....IMO.
Change will not always be subpar to the real deal...change has a chance....to enhance....whats underneath. Functionality, performance and user friendliness.
"Android is not a user friendly choice to begin with...."
I wish that had been your first line....because I woulda stopped reading right there... tell that to my 3 and 5 year old kids....and their mother who is really tech illiterate.
49. Dastrix (Posts: 599; Member since: 23 Nov 2012)
I completely agree that OEMs' personalized changes are often great additions, such as Sense, which was indeed, much more functional than stock. You're right that change has a chance to enhance. Just to clarify, change adds up to improve the overall experience WHEN and IF it is intended to do so.
But like I said, changing (read: redesigning) the UI to make it look like another OS is simply pointless because these changes assume the role of simply modifiying UI elements, which, mind you, does not define an OS.
So, making Android look like iOS or WP doesn't make it any better than the latter two. In fact, it would show that users are regret having gone with Android, to the point of making the UI look like another OS which they personally prefer and wish they had chosen in the first place. It sure sounds impressive, but it's pointless.
And, these specific changes (read: redesigns, yes, I'm not talking about OEM changes) would most likely affect functionality, performance, user-friendliness. It's a compromise that users have to deal with. Nothing is perfect.
64. jroc74 (Posts: 4936; Member since: 30 Dec 2010)
"So, making Android look like iOS or WP doesn't make it any better than the latter two. In fact, it would show that users are regret having gone with Android, to the point of making the UI look like another OS which they personally prefer and wish they had chosen in the first place. It sure sounds impressive, but it's pointless."
Never....ever ever ever...have I heard that said about themes on desktop PC's. Stardock...and similar software like it can simulate OS X alot with themes.
Doesnt mean ppl regret not having OS X....just means some ppl appreciate and even like the look of another OS.
You make it sound like ppl are having guns held to their heads...they have no choice but to use Android and Android only.
The fact that Android can be changed so much so drastically is a huge plus.....means you dont need to be locked in a specific look and feel. How dare ppl like, appreciate and want choice.....the nerve of those people.... ;-)
65. jroc74 (Posts: 4936; Member since: 30 Dec 2010)
And....post 24 mentioned different OS and and many more....but Android can also be made to look like something totally new and different. That in no way means ppl regret having Android...they just know how to use it to one of its strengths.
73. Dastrix (Posts: 599; Member since: 23 Nov 2012)
"just means some ppl appreciate and even like the look of another OS."
That is true, and it is definitely worth trying, but people don't choose something because they like something else better. They choose that something else which they like better over anything else. :)
79. sgodsell (Posts: 1287; Member since: 16 Mar 2013)
So why did Microsoft and Nokia use Android instead of using WP for the low end Nokia X devices. Microsoft and Nokia changed the Android UI to look like WP.
83. -box- (Posts: 3820; Member since: 04 Jan 2012)
Sure, except Symbian, MeeGo, Maemo, Windows Mobile, and a few others. Android isn't the first or last do do these sorts of things. It still isn't natively as capable as Symbian or MeeGo since it relies on the JVM to run.
86. jroc74 (Posts: 4936; Member since: 30 Dec 2010)
Gotta give a thumbs up for this....I had a Win Mo Omnia 1...Samsung...and I think back then they were called home replacements...not launchers like on Android.
SPB Shell made my Omnia 1 alot better......no surprise I got a launcher from the same company on Android. One of the best...but also one of the most expensive...
Many might not know or remember widgets were also on Win Mo.
5. iampayne (Posts: 243; Member since: 12 Aug 2013)
What needs to be taken from this story is she represents the majority of people getting a phone. No one phone is better than another because in the end they all basically do what a majority of people need them to do. Great share. But she would have been happier with an Android... JK lol
12. Suo.Eno (Posts: 185; Member since: 17 Feb 2013)
"But she would have been happier with an Android... JK lol"
Nope you're half serious and correct at least price-wise. She didn't exactly get that "best of the week" RRP for her Lumia 1520, it's almost way too close to what a Note 3 commands these days here in Malaysia. But she did a live comparo between the 2 and decided that she'd rather hold the Lumia's nicely moulded back rather than be caught alive w/ a Note 3's faux leather back **shrugs**
And again an SD800 inside phone for a social media junkie are cutting it rich ;p
22. alterecho (Posts: 1085; Member since: 23 Feb 2012)
" But she did a live comparo between the 2 and decided that she'd rather hold the Lumia's nicely moulded back rather than be caught alive w/ a Note 3's faux leather back"
She likes the Nokia hardware, rather than the software.
3. Sauce (unregistered)
Nice chart, seeing that Android is on thousands of phones, while iOS is on a plate full of phones.
7. iampayne (Posts: 243; Member since: 12 Aug 2013)
Are you trying to make a point? The reason so many people use Android is because its very very expensive to make and support your own OS. Just ask Nokia, Palm, Blackberry, and even Samsung who wants to push tinzen (sp check). Whats impressive is that "small plate" holds a big piece of Apple pie. Yeah I took it there. :-)
14. Sauce (unregistered)
Nope, just saying that the chart is impressive, seeing that there are only a handful of devices that run iOS, while there are an armies handfuls-worth of phones that run Android. Impressive that just few phones can make up pretty much half of the market, along-side the almighty Android :-)
28. sgodsell (Posts: 1287; Member since: 16 Mar 2013)
What is impressive is the market is still evolving. With emerging markets and component prices still dropping. I am amazed that the isheeep still want to pay ridiculous prices for a tiny iPhone that doesn't even have a HD display. Look at how Apple thinks they should get into new emerging markets. Hey let's make a cheaper iPhone for $60 less by only making an 8gb iPhone 5c.
Android already supports every type of CPU and hardware known to man. Apple cannot compete for future growth. Not with there current strategy.
35. Sauce (unregistered)
Sounds like a personal problem to me man.
HD Display? LOL. Keep reading your silly paper stats. Let me know how that goes for you. My 5s display is amazing, and am loving every day with it. I can't even properly insult you because of how dumb you sound.
17. jroc74 (Posts: 4936; Member since: 30 Dec 2010)
There arent even a hundred Android phone manufactures....but there are actually a plate of iOS phones.
6. refillable (Posts: 641; Member since: 10 Mar 2014)
Wow iPhone subsidization helps in the US.
9. adecvat (Posts: 131; Member since: 15 Nov 2013)
"WP is the best OS", "Nokia will rise"
11. PBXtech (Posts: 980; Member since: 21 Oct 2013)
And Nokia isn't alone in WP, 0.7% are made by Samsung and HTC. Okay.
Nokia = WP. Simple as that.
18. jroc74 (Posts: 4936; Member since: 30 Dec 2010)
Thats what I was thinking...
No matter how you look at it. Take Android for example...just using the numbers in the article.....Take away Samsung....and LG...AND Motorola...and HTC would pass WP market share alone.
Reading what I posted kinda puts it in perspective a lil more.
36. jroc74 (Posts: 4936; Member since: 30 Dec 2010)
HTC would just barely pass WP...and BB...combined...
But...growth is growth....WP hasnt really went back down like in recent years. No yo - yo effect so far.
15. Sauce (unregistered)
Watching Nokia rise is like watching grass grow.
16. PBXtech (Posts: 980; Member since: 21 Oct 2013)
With iOS and Android being the lawn mower.
19. Sauce (unregistered)
and Blackberry being the manure.
23. SleepingOz (unregistered)
OMG, that's hilarious!
13. KillerKeyboard (Posts: 307; Member since: 21 Nov 2013)
The 1% text can't fit in the pie chart. It's too big.
25. Liveitup (Posts: 1327; Member since: 07 Jan 2014)
Now that WPis license free expect many OEM's to flood the market with WP devices.
29. Sniggly (Posts: 7113; Member since: 05 Dec 2009)
Relatively unlikely. Even with Nokia being the most successful WP selling company, they're obviously still not striking it big. OEMs have to see that the public at large actually wants WP before they'll jump all over it.
30. PBXtech (Posts: 980; Member since: 21 Oct 2013)
That, and it's much harder to differentiate yourself with WP. With Android, there's skins to set yourself apart, as well as hardware. OEMs need whatever competitive edge they can get these days.
37. jroc74 (Posts: 4936; Member since: 30 Dec 2010)
This post ....I never thought about this before.
With all the talk about how if Nokia came to Android...it would struggle with sales due to differentiation...seems like Samsung and HTC, LG(?) are having that exact same problem in WP land...
44. PBXtech (Posts: 980; Member since: 21 Oct 2013)
I don't think Nokia would have suffered. Not only would they have brought top notch phones, but they have their own services as well that are outstanding. For Nokia skins, who knows?
Kills me Nokia fans say it would have been a mistake to go with Android. Either you think Nokia can compete or they can't. Can't call yourself a fan if you don't think they can compete. If you are a fan, you shouldn't have a problem thinking they could compete with Samsung. Just Android haters, nothing more. History has yet to determine if Nokia going full in on WP is a good choice or not. Time will tell.
74. Dastrix (Posts: 599; Member since: 23 Nov 2012)
I honestly actually never looked at it this way. Totally agree with you.
75. PBXtech (Posts: 980; Member since: 21 Oct 2013)
Honestly, I wish Nokia had gone that route just to keep Samsung from running away with things. The more profits go towards only two main companies (mostly), the more it's not a good scenario for the consumer. Everyone keeps saying we need a good third OS, but what we really need is more strength in the OEMs, regardless of the OS. Not a Samsung hater, just like to see the variety of handsets continue and grow.
31. sgodsell (Posts: 1287; Member since: 16 Mar 2013)
WP will never take over from Android. The reason is OEMS can use cheaper components with Android. Microsoft and WP only allows a specific set of GPUs and CPUs from Qualcomm only. Even though WP8.1 will support dual Sim, on screen buttons, and cortex-A7 CPUs like the Snapdragon 200. Microsoft does not support any other Arm CPUs or other architectures. Android supports all Arm CPUs, MIPS, x86. I guess that is why Microsoft and Nokia released Nokia X smartphones using a forked version of Android jellybean. WP is not up for the job, but Android is.
43. jroc74 (Posts: 4936; Member since: 30 Dec 2010)
On any other aspect I would agree with your first sentence. Kinda...
I will also say never say never...because many thought Android wouldnt be this popular, wouldnt even still be around after 2010. So many wait till_____ the death of Android posts...so many laughing their asses off at the pitiful market share Android had from 2008 to early 2010.
Look at Android now...
But....MS just using a specific chip gives them an advantage. Remember.....they have lots of different models running that chip....its still seen as choice of hardware to the general public. And by having 1 specific chip....its easier to trouble shoot, update. Some issues could be fixed across the board.
40. jroc74 (Posts: 4936; Member since: 30 Dec 2010)
So...when that happens....will we here the same 1000 phones vs few arguments we hear with Android vs iOS?
Will we hear the same cheap vs luxury arguments we hear with Android vs iOS?
Would we hear the 1 cent argument?
WP is part of the way there now....because there are still handful of WP7 devices out there. They have cheap deals, BOGO free deals...
Take the Wii vs the Wii U...there articles talking about if the Wii U is Nintendo's biggest failure since the Virtual Boy.
Wii U has been flooded out there....as an upgrade over an older product......but no one really wants it.
Look at BB. Same thing. And thats just a few models...Its gonna take more than just making WP free for WP to have significant growth.
27. Sniggly (Posts: 7113; Member since: 05 Dec 2009)
Wow, Motorola is outselling HTC? Perhaps the Moto X wasn't a total flop after all.
32. sgodsell (Posts: 1287; Member since: 16 Mar 2013)
Motorola was never a flop. They have a large patent portfolio. Also their skunk works and project Ara are awesome.
39. Sniggly (Posts: 7113; Member since: 05 Dec 2009)
I was talking strictly from a sales perspective. I love Motorola, and my choices for my next smartphone are narrowed down to getting the next Moto X or holding out for Project Ara. (which technically isn't a Motorola thing anymore, but they did start it)
34. alrightihatepickingusernames (Posts: 407; Member since: 29 Dec 2013)
I would guess it's mostly from the Droid line.