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Research firm says that 8.8 million Apple Watch units were shipped in 2015

Posted: , by Alan F.

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Research firm says that 8.8 million Apple Watch units were shipped in 2015
8.8 million units of the Apple Watch were shipped in 2015, according to an estimate from Jupiter Research. That accounted for 51.5% of all smartwatches delivered last year. Overall smartwatch shipments hit 17.1 million units, and 10% of those shipments were for intelligent timepieces powered by Android Wear.

The Apple Watch launched last April and there is talk that a second-generation model will be a stand-alone wearable that will not have to be paired to an iPhone. That means that the next Apple Watch could include a modem, and support 4G LTE connectivity. Apple could unveil its second-generation timepiece in March.

According to Jupiter Research, demand for the Apple Watch overwhelmed demand for Android Wear watches because of a wide discrepancy in the number of apps available for each platform. Last May, one month after the Apple Watch was released, there were 10,000 apps offered for the device. At that time, there were 4000 apps available for Android Wear powered watches.


via AppleInsider

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posted on 12 Jan 2016, 14:59 9

1. Danini1112 (Posts: 54; Member since: 22 Jun 2013)


Research firm says that 500 million HTC One M9 units were shipped in 2015.

Research, study...were is the official statement from Apple ? They're so happy to said the iPhone break the record, so why they didn't do that with Apple Watch ?

posted on 12 Jan 2016, 15:30 1

4. AlikMalix (Posts: 5915; Member since: 16 Jul 2014)


Apple Watch didn't break a record? I guess we were all misinformed - what is the smart watch model that sold most in 2015? Thanks in advance for setting this straight.

posted on 12 Jan 2016, 15:51 5

8. TechieXP1969 (Posts: 10115; Member since: 25 Sep 2013)


We don't know which one sold the most. That si the point.
Fitbit stated, the launch of the Apple Watch had no bearing on their sales because for one its a cheaper solution and it designed specifically for fitness people.

Shipping means it was sold to distribution channels and retailers.

Even carriers don't carry them because they can't tie you to a contract, which is funny because they did carry the original Gear.

I realize the USA has 350M people and that if only a very few million people have this device, iy wopuld be hard to see someone wearing it with so few sold.

But Apple has sold 10M new phones in a matter of hours and yes I see people with those brand new phones, yet not one Apple Watch in the while.

Apple simply manufacturer more watches than anyone, but I dont think they outsold Fitbit and even if they did, Apple isnt braggin about how many sold. So if Apple actually sold 8M in a year and it was ahead of everyoen else, dont you think they would have announced it?

The product will be a year old in 3 more months...

Wak up man and just say the obvious. Apple hasn't mention sales of the Apple Watch because they were totally disappointing. Unless they give you the shipping number as sold, I am betting less than 1/2 of those are on anyone ARM.

I live in the 3rd largest city in the USA...yet I have not seen anyone wearing them outside of an Apple employee.

posted on 12 Jan 2016, 16:05 3

18. engineer-1701d (unregistered)


right i live in the 3rd richest state in the usa and in the top 15 richest counties and yet i have seen 3 total and 1 from va.
if they are selling them its to employees for discount and to stores that stocked them and to other countries

posted on 12 Jan 2016, 17:09 1

25. AlikMalix (Posts: 5915; Member since: 16 Jul 2014)


So this research company says about 8.8 mil, and you say you didn't see much of them on street - hmmmm. If I have to pick, who should I trust.

I for one live in central California - I see at least 2 a week (obviously not talking about the people I know that have them) just in the wild. I've seen 3 Moro 360's in my life total, and maybe 4 Samsung ones (if that's what they were - I can't tell the difference from fit-bit and Samsung ones. I have not seen any LG (even if I believe their better looking). But that's irrelevant - what we see isn't anything to go by. But there are companies that do research and this one says 8.8 mil last year - so far these statistics are the only thing we can go by - you have any article stating what Samsung sold, how many 360's are out there? Then don't assume that Apple sells less because at least we have this as a measure. What do you guys have to disprove that?

posted on 13 Jan 2016, 09:58 1

38. TechieXP1969 (Posts: 10115; Member since: 25 Sep 2013)


What does reseacrh mean? That a guy sits in front of a computer all day and makes uneducated guess.

I personally don't care who you choose to trust. I dont trust some guy sitting in front of his PC who gets paid to make mistakes and it wont matter. I'm not getting paid for my posts and I certainly have no reason to lie.

See here at this link. Here is a picture of our Christmas tree and the gifts me an my partners got for the office as we do every year. There is enough items for each person to get a gift. We play a game for employees to win.

The game we played this year was a dart game. The very first person who threw his dart got a bullseye and took the biggest TV.

If you Zoom in, you can see there is the Apple Watch that I spoke of in my post. The employee that won that sits 25 steps from my desk and I have yet to see him wear it. I only assume maybe he gave it to his wife or one of his boys. I never asked, and its none of my business.

As I said you can believe whoever you want. If you rather believe some Reseacher its your choice. After all here is a typical fact of idiot fanbois. They always believe what info agrees with how they think, even if you reason with them and show them an alternative or even full blown facts. If those reasonings or facts dont agree with their thinking, they simply disbelieve it.

That would be you my friend...that would be you.

Here is my proof...which shows I dont have to lie.
Also you can see all of us on the ornaments on the wall which I made. You can see my face and you of course can compare it to the photo on my Google+

https://photos.google.com/photo/AF1QipOAozW-dYEddYVXskkNPh4hJyOX7nCdeCTqU8Q4

I dont have to lie, when I have proof. What proof has this reseacher given?

All he has claimed is Apple "SHIPPED" 8.8M Watches. Shipped isn't equal to sold based on typical Apple fanbois rants who say shipped isn't sold when it is. Shipped means someone paid for it rather its an end user, retailer, carrier, distribution channels. They all must buy their stock from Apple then it is sold to the end user unless they bought directly from Apple.

Just do the math bruh. 350M people in the USA. They shipped 8M. That means 1 in 43M people in the USA if they were all sold here would have one. I live in a city of 3.5M people and there are 11M in my State. That means in my whole State, potentially no one would have one.

Those are mathematical facts bruh. See I actually give an argument of reasoning to support my facts. Believe what you want but math is fact. Fact is I could drive the whole State of IL an not see anyone wear one.

posted on 12 Jan 2016, 23:08 2

35. sgodsell (Posts: 3651; Member since: 16 Mar 2013)


Apple shipped these watches, and didn't sell them. In fact Bestbuy, Walmart, an a few others are also carrying and selling the Apple watches. So naturally these are counted as well even if they are sitting in someone's inventory.

posted on 13 Jan 2016, 00:33

36. AlikMalix (Posts: 5915; Member since: 16 Jul 2014)


do you have some statistics on what's on shelves and what's sold?

posted on 13 Jan 2016, 09:59

39. TechieXP1969 (Posts: 10115; Member since: 25 Sep 2013)


Do you?

posted on 12 Jan 2016, 15:54 5

13. engineer-1701d (unregistered)


i couldnt tell you but i have seen a hell of a lot more moto 360 then the 4 apple watches.

posted on 12 Jan 2016, 16:39 1

23. tedkord (Posts: 11712; Member since: 17 Jun 2009)


Since Apple refuses to give any numbers, we have no idea.

posted on 12 Jan 2016, 15:07 5

2. Rafishant (Posts: 261; Member since: 13 Oct 2015)


Let's stop that hating.
Successful people deserve recognition.
I hope Apple will keep innovating.

posted on 12 Jan 2016, 15:52 6

10. TechieXP1969 (Posts: 10115; Member since: 25 Sep 2013)


Successful at what? Shipping products no one is buying? Any OEM can do that!

posted on 12 Jan 2016, 17:05 2

24. Unordinary (Posts: 1733; Member since: 04 Nov 2015)


I think you're thinking of the S5

LOL

posted on 13 Jan 2016, 10:01 1

40. TechieXP1969 (Posts: 10115; Member since: 25 Sep 2013)


Samsung sold over 60M Galaxy S5. That is based on 6 months of sales that were at 40M before the sales died off...but it didnt stop selling. So you must be confused with the iPhone 5C

posted on 13 Jan 2016, 10:06

41. TechieXP1969 (Posts: 10115; Member since: 25 Sep 2013)


JK Shin confirms "Shin said that Samsung managed to sell 11 million Galaxy S5 units in the first month, beating the Galaxy S4 first month sales by 1 million units."

The Note 4 and S5 represent 1/3 of the Samsung smartphone sales that year which was 300M+. Which means, even if you even split the S5 and Note 4 sales you would get roughly 50M each.

So yeah, you would be wrong fool. Enjoy bathing in stupidity with your other idiot fanboi friends.

posted on 12 Jan 2016, 20:28 1

32. nodes (Posts: 730; Member since: 06 Mar 2014)


do you mean like what Samsung bragged about?
LOL.

posted on 12 Jan 2016, 17:13

26. maherk (Posts: 3803; Member since: 10 Feb 2012)


Innovating???!!

posted on 12 Jan 2016, 15:25 1

3. mrochester (Posts: 549; Member since: 17 Aug 2014)


I wonder how many have been sold? Just got mine and it's a great bit of kit.

posted on 12 Jan 2016, 15:40 1

5. Martineverest (Posts: 372; Member since: 27 Oct 2015)


Thought they predicted 17 million...ipity Apple

posted on 12 Jan 2016, 16:07 1

19. engineer-1701d (unregistered)


it was 21 million so there stocks went up then they cut that amount the stocks dropped and cut again and stocks dropped again.

posted on 12 Jan 2016, 15:40 1

6. Martineverest (Posts: 372; Member since: 27 Oct 2015)


Shipped or sold?

posted on 12 Jan 2016, 15:52 1

12. TechieXP1969 (Posts: 10115; Member since: 25 Sep 2013)


Shipped!

posted on 12 Jan 2016, 17:37 1

28. AlikMalix (Posts: 5915; Member since: 16 Jul 2014)


You do realize that most are shipped directly to customer from an online purchase or from the Apple Stores directly... When I was looking at one (didnt buy it though) the apple store rep told me that my watch would be shipped as they were sold out in store.... (that was a couple months after launch ofcrouse, but still)...

Anyways... according to this study about half are apple watch and 10% are android... even if there's a 50% error - that still puts apple watch on top of the marketshare...

posted on 13 Jan 2016, 10:14 1

42. TechieXP1969 (Posts: 10115; Member since: 25 Sep 2013)


That is false.
Because people can't buy as many as retailers.
Fact, ever iPhone that has ever sold on preorder..INCLUDES CARRIER ORDERS.

When Apple says we pre-order sold 12M...let's assume at the time this is their full stock. Even with customer pre-orders, when I order the 6S models for my office on the very first day of availability of sales on pre-order, it still took us 5 weeks to get them. Our came directly from China based on the shipping labels.

if they presold 12M, how did retailers and carriers have them as well on release day? Because they pre-order them too.

You claim that the vast majority of sales would be to end users is simply false for any brand.

Consider a retailer like Best Buy who may have over 1000 locations. Lets say they are able to order maybe 10,000 of them. They have to spread all of those to every store and fill pre-orders first that were made at there store. Sometimes you can get one on release day at Best Buy, because I have. But it is rare. Even at carriers it is rare. Again Carriers are basing their pre-order sales on their own customers demand for an item. They arent blindly pre-ordering stuff.

posted on 12 Jan 2016, 15:45 1

7. TechieXP1969 (Posts: 10115; Member since: 25 Sep 2013)


How many wer sold to end users. We gave away one at our office, but its not being worn; so I can still safely say I have yet to see anyone wear it as of yet.

The Watch was released in April. I spent 2 weeks of Summer and I went to 5 Disney Parks. I probably walked by at least 10,000 people per day. I stood in line with hundreds of people. Its summer almost all year round in Florida. I went the last week of July and first week of August.

Seeing that the Apple Watch comes with bright colored bands, even if you're not looking for one, the bright bands are a dead giveaway.

I didn't see not a single one. I saw lots of Fitbits though and some other unknown brands with bright bands, but no Apple Watch.

So out of 8.8M, who bought them? Where do they live other than California. Because living in the 3rd largest city, where we have 2 large Apple stores that are within-5 miles of each other and not seeing one being worn by anyone other than an employee would seem rather impossible.

posted on 12 Jan 2016, 15:51 2

9. boltman (Posts: 21; Member since: 15 May 2015)


You're lame as f..

posted on 12 Jan 2016, 15:52 6

11. TechieXP1969 (Posts: 10115; Member since: 25 Sep 2013)


And you're stupid as F...
Show me Apple official sales numbers. I want to see them.

It been on sale for 3 quarters and yet Apple hasnt release any sales numbers.

ITS A FAILURE no matter how many they shipped.

posted on 12 Jan 2016, 18:23 3

29. Unordinary (Posts: 1733; Member since: 04 Nov 2015)


Seems you're still sad and mad and got your panties twisted in a knot, as usual. Let me tell you this. If Apples shipping numbers mean failure, I reaaallllllyyyyyyyyyy feel bad for Samsung and any other smart watch OEM lmao!!!

posted on 13 Jan 2016, 10:27

43. TechieXP1969 (Posts: 10115; Member since: 25 Sep 2013)


Its a failure by typical fanbois hypocrites who will day. If an OEM doesnt sell as much product as Apple, then its a failure.

When I would say, if any company can sell at least 1M of something its not a failure.

Hwoever apple shipping 8M and they arent selling makes it a failure by Apple's own behavior. When the iPhone has smashing recording breaking pre-orders over the previous model, it is announced within hours or days.

Count...1, 2, 3, 4, 5, 6, 7, 8 ,9 months and no word from Apple on official numbers.

Why? Because the watch should have been release 2 years ago. When it was close to release time, Apple announced that most of the claimed features woudlnt be on it. Which means they rushed out the door with what they had because one more year and the Watch would have been even more unsuccessful. Then after the watch started shipping, it had shipping issues and Apple claimed they couldn't keep up with demand.

WHAT DEMAND?!

Then when the Watch gets here, it does less than Samsung's original Gear which I bought and was an entire waste of money and I sold it on eBay 2 days later for $275 after I paid 299+ taxes for it. Which I also can prove.

When Apple has success they announce it. They dont annouce failures. Like with Apple PING. They assume because they have all their users locked into iTunes, they would automaticaly use PING by default vs Facebook. Haha. So what happens if you want to talk to someone who doesn't use iTunes? What happened? It failed. How many people signed up for it? Maybe a million and yet where is PING now?

Also, the Mac si a sales failure. Yes Apple has sold over 130M+. But considering the Mac has been on sale every year since the 80's and they only sold that many vs Windows PC's sells over that much every year since 1996, then the Mac is according to sales numbers a failure with less than 5% of the world using it.

I'm not butt hurt. If the Apple Watch for the first model would have had 3G, I would have bought it even at 349...after all I bought the Gear S for 299 and the S2 for $360. But I'm not goign to pay it for a phone accessory. I did that once with Samsung and never again. I learned my lesson. I want features that are useful for my money.

Apple to release a Watch I had 2 years prior with only gimmicky features? Why woudl I be butt hurt.

I'm wearing the best watch right now...its called the Gear S2.

posted on 13 Jan 2016, 00:58

37. mrochester (Posts: 549; Member since: 17 Aug 2014)


Apple told us they wouldn't be reporting Apple Watch sales numbers before they even started selling the device (http://qz.com/459321/heres-where-to-find-apples-f​irst-watch-sales-numbers/). Therefore, you cannot conclude anything from the lack of actual sales numbers because we were never going to get them anyway.

posted on 12 Jan 2016, 15:59 2

15. darkkjedii (Posts: 21367; Member since: 05 Feb 2011)


Exactly, and he's probably lying just to make it seem real, with a story.

posted on 13 Jan 2016, 10:33

44. TechieXP1969 (Posts: 10115; Member since: 25 Sep 2013)


Really?
Here is my proof.

https://photos.google.com/photo/AF1QipOAozW-dYEddYVXskkNPh4hJyOX7nCdeCTqU8Q4

posted on 12 Jan 2016, 16:00 3

16. TechieXP1969 (Posts: 10115; Member since: 25 Sep 2013)


"Initial reviews for the device have been generally positive with some caveats.[71] Reviewers praised the watch's potential ability to integrate into everyday life and the overall design of the product, but noted issues of speed and price. Many reviewers described the watch as functional and convenient, while also noting failure to offer as much potential functionality as preceding smartphones. Farhad Manjoo of The New York Times mentioned the device's steep learning curve, stating it took him "three long, often confusing and frustrating days" to become accustomed to it.[72] Some reviewers also compared it to competing products, such as Android Wear devices, and claimed "The Smartwatch Finally Makes Sense".[61] Reviewers had mixed opinions on battery life though, with Geoffrey Fowler of The Wall Street Journal saying "the battery lives up to its all-day billing, but sometimes just barely,"[61] and others compared it to the Samsung Gear 2, which "strolls through three days of moderate usage."[73] Tim Bradshaw of the Financial Times used several applications over a period of days. He concluded that there is no "killer application" so far besides telling the time, which is the basic function of a wristwatch anyhow"

Even Wikipedia which shows sales of many products we use today liek the iPhone for example, they show no sales numbers for the APple Watch.

Considering this fact:

Apple has a combine total of about 800M people using a device that runs iOS. This is the combine sales of iPhones, iPod Touches and iPad's.

800M people own at least 1 Apple device running iOS. In 2015 they shipped 1/8 of 8M Apple Watches.

Look at the numbers. Rough 1 in every 8th iOS device own may have an Apple Watch.

Considering that there are 7Billion people on this planet.

More than 1/7th uses Windows. More than 1/7th uses Android. Nearly 1/7th has an iOS device, yet I havent seen one single person wearing one.

We know that several stars bought them. One being Beyonce' who bought the Watch Edition for more than $10,000; yet she doesn't even wear it anymore.

But you say I am lame? Where is your argument?

posted on 12 Jan 2016, 16:00 1

17. nctx77 (Posts: 1971; Member since: 03 Sep 2013)


You don't see them because you don't want to see them. Heck, there are 4 at my office alone. I see them out and about a lot more too. I'm not saying they are everywhere, but I do see the from time to time. Now when they first released, I didn't see them at all. Lastly, I also see them on random people on TV quite a bit. Celebs, no celebs and tv journalist.

posted on 12 Jan 2016, 16:12

20. engineer-1701d (unregistered)


what tv or celeb, thats called targeted sales, pay a basketball star and have him say it keeps his steps and cal burn, and you may sell to wanna be basketball people same goes for other sports and singers have groupies that want to look like them so there you go.

posted on 12 Jan 2016, 17:14

27. tedkord (Posts: 11712; Member since: 17 Jun 2009)


He doesn't see them because very few people have them. I've personally seen three or four since launch. With under 9 million shipped (and no idea how many sold, but no more than that), and 7 billion people in the world, the odds are low on seeing one.

posted on 13 Jan 2016, 10:36

45. TechieXP1969 (Posts: 10115; Member since: 25 Sep 2013)


I dont see them because other than in a stationary disply, they aarent being bought in huge numbers.

Considering they shipped on 8M in a year...8M in a world with 7Billion people.

I want to say I saw one person wearing it other than an Apple employee who may not even own the device just because its on his arm.

Also, I never count employee sales of any product as a sale if they work for said company. Because it is a given employees buy from their employer.

posted on 12 Jan 2016, 15:55 1

14. nctx77 (Posts: 1971; Member since: 03 Sep 2013)


The firms don't know what a smartwatch is. A Fitbit is not a smart watch. It's a fitness tracker. Apple has closer to 80 percent of the market!

posted on 12 Jan 2016, 16:14 3

21. engineer-1701d (unregistered)


lol hahahahhahahhahahahahahah lol o man i just peed myself laughing from your joke 80% of market,
your apple watch is not really a smart watch since it has no internet browser, my android wear has a mini opera browser and gear s has full browser.

posted on 12 Jan 2016, 22:14

34. tedkord (Posts: 11712; Member since: 17 Jun 2009)


A Fitbit is a smartwatch. My wife has one, the Surge.

We have no idea what Apple's slice of the market is, because Apple refuses to give numbers. That tells the whole story.

posted on 13 Jan 2016, 10:39

46. TechieXP1969 (Posts: 10115; Member since: 25 Sep 2013)


The Fitbit is not a Smartwatch. It has no features that make it even remotely similar to a smartphone. It is a Fitness Band, like the Microsoft Band.

Yes you can see calls and texts, but you cant answer them with the Fitbit and yes it has GPS because of course if you;re jogging i could come in handy. But other than that, its a hear rate monitor with a display.

posted on 12 Jan 2016, 16:37 3

22. suavemezie (Posts: 84; Member since: 21 Jun 2012)


5 Million of those sitting inside Bestbuy, begging people to buy with a gift card

posted on 12 Jan 2016, 18:56

30. ibend (Posts: 4649; Member since: 30 Sep 2014)


its up to Apple about how much number they ship.. they can ship 10million watch from china to EU and then to USA, that will make they ship 30mill at paper.. but they still cant deny that last year is RED..
lets wait until they release AppleWatch2, if they make some dramatic improvement, that mean they admit that AppleWatch is a fail

posted on 12 Jan 2016, 19:55 1

31. Napalm_3nema (Posts: 2185; Member since: 14 Jun 2013)


"Red"? We don't know the exact number they shipped, but we know that in the first quarter the Apple Watch shipped, it was responsible for at least $1 billion in sales in its category, and more than a billion dollars in the next quarter. No other smartwatch line has generated anywhere near that amount.

posted on 12 Jan 2016, 20:56

33. wando77 (Posts: 843; Member since: 23 Aug 2012)


Why would anybody buy an apple watch? They suck

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