Regardless of whether the phone symbolized by the curved design on the invitation is the Samsung Galaxy S Edge or the Samsung Galaxy S6, it seems clear that Samsung will continue to offer a smartphone with that extra display space on the side of the phone. Virtual controls, notifications, stock quotes, sports scores and other content can be found on the extra real estate, leaving the main display space less cluttered.
We have both the original invitation from Samsung, and the one that was created by the Korean site. Check out both by clicking on the slideshow below.
Here is what Samsung's curved design might represent
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source: Seeko (translate)