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Come and watch Microsoft's first ad for the Surface tablet

Posted: , by Alan F.

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Come and watch Microsoft's first ad for the Surface tablet
UPDATE: Sometime later in the day Tuesday, Microsoft is expected to announce pricing and availability for the Microsoft Surface. This comes after the new commercial for the tablets (seen below) appeared in a media blitz on Monday Night Football (Blitz, football, get it?)

source: Winsupersite via  WMPoweruser

Microsoft is expected to launch its Surface tablets on October 26th with two distinct models. The Microsoft Surface (8 Pro) is a mobile PC for those who need the power of an Intel processor and Windows 8 while on the go. In other words, it is like taking your office with you everywhere. The Microsoft Surface (RT) uses ARM based processors and is geared for those who want a similar type of tablet experience as you would receive from the Apple iPad or Android tablets.

The Microsoft Surface RT

The Microsoft Surface RT

The guys at Redmond have produced the first television spot for the tablets and it is certainly short on demonstrating the features of the device and long on gimmicks like dancing and the "click" sound effect from the kickstand. The only thing that one could take away after watching the ad is that the screen looks responsive.  

The latest pricing guidance we've had was a contest that revealed a price of about $350 for the RT variant of the Microsoft Surface tablet. Supply chain sources expect the Windows 8 model to cost you 5 Benjamins ($500) or more. But that is understood. After all, you can't produce entertainment like the commercial below on a shoestring budget.

source: YouTube, TheVerge via MobileSyrup

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1. Pings posted on 15 Oct 2012, 21:42 7 25

Windows 8 will flop. I will be sticking with Windows 7 thank you.

8. AnTuTu posted on 15 Oct 2012, 22:43 16 1

Probably you haven't heard about a device called Hybrid PCs :p

12. Reverence posted on 15 Oct 2012, 23:02 1 9

theyr not gud!!
reason is that their is similar to super high end notebook but their performance is crap!!

15. cepcamba posted on 15 Oct 2012, 23:59

You tested one?

20. anywherehome posted on 16 Oct 2012, 00:13 2 7

Kin - flop
WP - flop
Bing - flop
hotmail - flop
W8 - why the hell it should be a success? out of the blue? but because of corrupted manufacturers and governments it will be

23. tigermcm posted on 16 Oct 2012, 01:08 3 2

hotmail is a flop realy how? bing is also oh do tell wp isnt dead yet until it is, it can be called a flop

25. Pings posted on 16 Oct 2012, 01:53 1 1

You forgot Zune, Zune HD, ME, and WP7. WP7, WP8 and Windows 8 all have that same crappy AOL 1996 UI. It's a step backwards for Microsoft. WP7 should of had the look and feel of Windows 7, but no... they went with that ugly, restricted, instantly out dated looking UI.

30. bobk212 posted on 16 Oct 2012, 02:57 5 1

Every company has flops

Ping - flop
MobileME - flop
RKR - flop
Newton - flop
Mac Cube - flop

13. FireDragon posted on 15 Oct 2012, 23:36

I will continue to use WIndows xp but it doesn't mean I want to say Windows 8 as a flop. I think it will do great and maybe I will switch to it even though I haven't even tried to "try" Windows 7.

31. Hammerfest posted on 16 Oct 2012, 05:08 1 1

No kidding, as someone who tested from the first LEAK through the official beta/rc clients, EVERYTHING about windows 8 is great..... EXCEPT the UI

Have been using Windows since 3.1, and have tried almost every other OS out there, and I can say PERSONALLY... Metro UI BLOWS (i dont care if thats not what its called anymore).

Thankfully, there is a Windows 7 shell for Windows 8 to get rid of metro completely! Meaning all those speed enchancements that Windows 8 brings you can still have without the sickening Metro UI!

2. tigermcm posted on 15 Oct 2012, 21:43 3 1

*sigh* why isnt today 10/26/12 oh whyyyyyyy

3. ajac09 posted on 15 Oct 2012, 22:00 1 12

wow all they really just excited about the keyboard?!?! I can do that with my asus transformer prime not as elagant as that but it doesnt look that gay..

4. kevenrivera posted on 15 Oct 2012, 22:02 4

Beyond excited!

5. vvelez5 posted on 15 Oct 2012, 22:30 4 1

Very good commercial. When it comes to commercials for the average user it isn't about features or hardware. It's about perception. And with the Surface, Microsoft is giving off the perception of how fluid this will be with the consumers world.

17. RobotMan posted on 16 Oct 2012, 00:06 1

The the perception was that everybody used it. And that become not special anymore.

6. JKING_25 posted on 15 Oct 2012, 22:35

I love the product but that commercial was a little corny to me. I still plan on getting one though.

7. Reverence posted on 15 Oct 2012, 22:40 1

it should hav ended like this........nd the PC crashes again!

9. snowgator posted on 15 Oct 2012, 22:50 2

It is long on gimmicks? A COMMERCIAL?? REALLY?

It is a teaser commercial. It is a new product, and Microsoft wants people curious. They haven't even officially announced Windows 8 yet. What features are they going to show off? So long as this ad has enough flash to get people talking and noticing it, this has done it's job.

14. FireDragon posted on 15 Oct 2012, 23:39

Yes, exactly. It is just to get consumers familiar with the "Surface" the tablet and not the Windows 8 yet. Memorising the shape and giving sense of its weight and physics.

10. darkvadervip posted on 15 Oct 2012, 22:54 2

I like the commercial! Got me ready for it's release. So stop hating and have patience.

11. rusticguy posted on 15 Oct 2012, 23:00

Looks like WIN7 will get a new lease of life like XP got post VISTA

16. charms55 posted on 16 Oct 2012, 00:01 1

Awesome commercial. The comment about "only" the keyboard misses the point entirely, and this IS a big deal for tablets. There is plenty more to come and their catch phrase is "click in" so this hits the spot perfectly.

18. shadez10 posted on 16 Oct 2012, 00:09

@ 0:31 MAD CHAD!! =D

19. GoBears posted on 16 Oct 2012, 00:10

I think it's a fantastic device with a really powerful OS. Sure beats lugging a laptop around. Is it worth a grand to me? Probably not, but only because I have other things to drop a grand on that I'd rather have right now. I'd love to have one, just not at that price. Maybe income tax time I'll buy myself a present lol.

22. Rocksteady posted on 16 Oct 2012, 00:52

very cheezy

24. pongkie posted on 16 Oct 2012, 01:30

i wonder which markets are they going to offer this tablet

26. checkmymike posted on 16 Oct 2012, 02:06

is this

high school musical

or

glee?

27. hrvoj15 posted on 16 Oct 2012, 02:37

0:41 Alex Wong!!!

28. hrvoj15 posted on 16 Oct 2012, 02:40

..and Kayla Radomski..ouh yeah!

29. pikapowerize (banned) posted on 16 Oct 2012, 02:53

this is really a cool-looking commercial!!

wow.. at least the surface tablet dont look big even it got 10.6" screen!

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