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Best Buy decides to pass on Verizon's Apple iPhone 4 at launch, cites 3G speed

Posted: , by Alan F.

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Best Buy decides to pass on Verizon's Apple iPhone 4 at launch, cites 3G speed
On February 10th when the Apple iPhone makes its first appearance at Verizon, if you walk into a Best Buy store and inquire about the phone, you are likely to get what might sound like a scripted response. The retailer is passing out to reps what basically is a guide on how to tell inquiring minds that the store will not be selling the CDMA iPhone.

So what is the reasoning behind this decision?  In the training material was some paragraphs that were apparently lifted from an article written by the gang at BGR about data speeds on the Verizon iPhone. The bottom line is that with all of those 4G phones hitting the carrier later this year, the iPhone will still be limping along on Big Red's Ev-Do network which might hold back sales.

So if you plan on talking Apple iPhone 4 with a Best Buy rep, to keep the conversation civil, you're better off discussing the AT&T, GSM variant of the phone. Otherwise, you will find yourself talking to a robot, explaining that the Verizon branded Apple iPhone 4 will be out spec'd shortly after launch.

The whole process is curious considering that the CDMA model of the phone has basically the same specs as the GSM version, and last we checked, that model is still available at Best Buy. If Best Buy is concerned that the CDMA iPhone will not sell well, why are all the analysts raising sales expectations of Apple's touchscreen phone for 2011?

source: Gearlog via BGR

Is Best Buy concerned that the Verizon version of the Apple iPhone 4 is too slow for 2011?

Is Best Buy concerned that the Verizon version of the Apple iPhone 4 is too slow for 2011?


23 Comments
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posted on 19 Jan 2011, 15:23 1

1. clevername (Posts: 1428; Member since: 11 Jul 2008)


I think they're actually scared that the CDMA iPhone will cannibalize sales of upcoming 4G smartphones.

posted on 19 Jan 2011, 15:35 4

2. ukfan15 (Posts: 12; Member since: 02 Jul 2010)


Verizon and Apple said No to BestBuy selling it at launch, but bestbuy is trying to save face by saying they don't want to sell it

posted on 19 Jan 2011, 20:18 1

14. afireinside0016 (Posts: 2; Member since: 30 Dec 2010)


this.

posted on 19 Jan 2011, 16:34 1

3. idumb (unregistered)


The iphone4 was outdated when it was released. On the nations worst carrier and lack of higher speeds such as 4G. Also it only added a better LCD screen and front facing camera, which only happened to make it look like it was completely revamped. Verizon has slow data but at least it works... However the are too expensive. And why would verizon say no to the largest big box company????

posted on 19 Jan 2011, 16:42 2

4. BobbyTaba (Posts: 316; Member since: 11 Aug 2010)


U guys dont know anything verizons 3g is fast!!!!

posted on 19 Jan 2011, 18:29 1

10. DannyDrama (unregistered)


ummm.....yeah, the boygeniousrpeort says otherwise about the iphone on big red's network!

posted on 19 Jan 2011, 17:42 1

8. Tre-Nitty (Posts: 460; Member since: 16 Nov 2010)


Yeah, you are wrong on so many levels.

posted on 20 Jan 2011, 10:12

18. cellgeek82 (Posts: 518; Member since: 20 Dec 2009)


4G is over-hyped at the moment. Wait for it to mature. I wouldn't take a 4G device if it was free. Who knows about the battery life or reliability? Not even Verizon has all the bugs ironed out.

posted on 19 Jan 2011, 17:04 1

5. jdk26 (Posts: 11; Member since: 25 Jun 2010)


This makes sense to me. Best Buy doesn't want to spend all that cash on the Iphone 4 that isn't designed for 4th generation aka LTE speeds. I thinks it's foolish for Verizon to lanuch that device even if their 3G speeds are "Very Fast" Especially since they're rolling out LTE across a vast majority of their markets later this year. But it won't matter cause it's the Iphone. People are lemmings that way.

posted on 19 Jan 2011, 20:28 1

15. E.N. (Posts: 2294; Member since: 25 Jan 2009)


Why should best buy care what speeds the phones they sell run on. Their purpose is to make sales. If it was Verizon saying this, then it would make more sense. But this is Best Buy. Who cares what they think. They're not the ones who put up the 4G towers. Maybe my grocery store should selling apple juice because they think orange juice is better for me. Just sell the freaking juice!!! lol

posted on 19 Jan 2011, 17:26 3

6. trin (Posts: 88; Member since: 11 May 2010)


Lol@that. Fact is none of verizon's resellers will be carrying the iphone for awhile. Funny how they have no problem selling 3g droids out the wazoo.

All this damage control is getting ridiculous.

posted on 20 Jan 2011, 10:17

19. RVZW (unregistered)


wRONG!! cELLULAR SALES. vZW'S lARGEST RETAILER. wILL BE SELLING THE IPHONE 4

posted on 19 Jan 2011, 17:38 4

7. Junior (Posts: 52; Member since: 09 Jun 2010)


As others have mentioned, the iPhone 4 is going to be sold exclusively at Verizon and Apple stores for a while. They stated that during the press conference last week. I love Best Buy but it's sad that they're attempting to act as if they're too good for it.

posted on 19 Jan 2011, 18:27 1

9. frank_j8 (Posts: 3; Member since: 04 May 2009)


not true a few preminum retailers will be givin the oppertunity to sell the apple iphone 4

posted on 19 Jan 2011, 18:34 1

11. DannyDrama (unregistered)


vzw is making a huge mistake with their iphone launch in so many ways.
first of all....no lte
second of all.....iphone 4 is old news on a new network
third......why launch the iphone 4 when the iphone 5 is scheduled for release in ummm....about 6 months
Sorry.....does not compute

posted on 20 Jan 2011, 09:13

17. Idiotsareghey (unregistered)


Sorry but Best Buy Mobile makes no notional margin on any iPhone, including the current AT&T model. We have an influx of that as is. Why add more iPhones when we are already stockpiled? Derp derp derp!

posted on 20 Jan 2011, 14:10

20. XxVerbalxX (unregistered)


because like it or not people will want the phone. u want their business and accessory dollars. verizon just doesnt want to give it to u. suck it up. we're not getting it till early march here.

posted on 20 Jan 2011, 15:00

21. omgyoutoldme (unregistered)


I would love to have a phone that doesn't do simultaneous data and voice! It's an apple product they have the say, VZW is sucking teet to get the phone they really have no authority when it comes to who can and can't sell it. Look to the deathly ill Jobs or his COO main squeeze. Oh wait... everyone that buys their phones at verizon buys their accessories here anyway because it's cheaper!

posted on 20 Jan 2011, 19:06

22. knowitall (unregistered)


Best Buy is another (glorified) Verizon agent. Unfortunately for them, they are not exclusive to Verizon, they sell multiple carriers and as such are not getting the IPhone at lunch.
Everybody and their mother in here has an opinion as to why or why not they would buy it, or whether Verizon made a good move launching it, which misses the point for the article.
Best Buy is simply saving face. Make no mistake the IPhone on Verizon will be a hot ticket item and quite honestly Verizon does not need Best Buy, it is the other way around. When was the last time that you walked into a Best Buy and said to yourself, I'm not buying anywhere else but here, because this is Best Buy. There is no brand loyalty to Best Buy so the customers wanting a Verizon IPhone will get any which way the can, whether Best Buy has or not. The launch will go like this:
Verizonwireless.com 2/3 pre-orders for existing cust
Verizon Stores 2/10 stock on hand limited to 3-4 hours.
After that orders will be by shipment.
Some Premium Agents will sell it by 3/1 only by shipment.
It might be several months before stores will get IPhones on hand again.

posted on 21 Jan 2011, 09:28

25. Serious?!?! (unregistered)


Nations largest most reliable Network was built for customers! If your not trying to become bigger and better than your business is a failure! Think about it.....

posted on 21 Jan 2011, 02:18

24. bigboy11 (Posts: 1; Member since: 21 Jan 2011)


It is pointless to even have released the Iphone 4 so soon, when in just a few months they will more then likely be unveiling the Iphone 5, which will run on the LTE 4G network, so I say anyone in their right mind should wait a few months and see what happens then. If they dont come out with an Iphone 5 then yes def. get the Iphone 4, but the chances of the Iphone 5 coming in June are more then 80% certain.

posted on 24 Jan 2011, 13:39

26. CorpChood (unregistered)


Very simple...the demand for the CDMA iPhone 4 will be highest when it is first launched. Verizon makes the most money selling the phone in its corporate owned stores being that they dont have to pay the agents for the sale. There for Verizon will say no to all agents, including the largest big box store Best Buy. Once Verizon Corporate is satisfied with their initial earnings on the initial demand, it will then be released to all agents. Best Buy is just playing with employees and pretending they chose not to sell the iPhone 4. It is true that the phone will be outspec'd, however it already is. Android phones already offer higher spec'd phones and will continue to produce phones that are more advanced than the all mighty iPhone.

posted on 31 Jan 2011, 16:26

27. the truth (unregistered)


the reason why that best buy will not have the verizon iphone is that verizon does not want best buy to sell it is because verizon will lose out in sales so best buy is just saying that they dont want to sell it verizon paid best buy to keep there mouth shut and say something else best buy sells phones cheaper than any store you walk into when you get a new line of service so the verizon iphone 16g at best buy would cost you $99 and the verizon iphone 32g would cost you $199 this is why best buy wont sell the verizon iphone

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