Microsoft ad takes you on a road trip with a Lumia handset and a Windows laptop

Microsoft ad takes you on a road trip with a Lumia handset and a Windows laptop
A television ad by Microsoft shows three friends taking a roadtrip of 300 miles. And what would a roadtrip be without some sort of list of things that you want to try to accomplish while away? Jenny has made such a list, and has put it on her Lumia handset. In the car, the Lumia is employed to find a restaurant. And once at the eatery, a Vine video is shot, starring the food. So far, it sounds like your typical road trip.

With a car mount keeping the phone securely in place, HERE maps is giving the driver turn-by-turn directions. Almost every experience means checking something off the things-to-do list. And of course, there is the 20MP rear camera on the phone, snapping away pictures of the sunset, using OIS to keep your picture from looking blurry.

Wait! How did we know that the camera has a 20MP sensor and sports OIS? Because we know that the phone in the ad is the Nokia Lumia 930. And the reason we know that, is that this ad is an edited version of the very first spot produced for the Nokia Lumia 930 this summer. You can view the new, edited version by clicking on the video below. By the way, note how the Nokia branding was removed from the Lumia 930 at the 29 second mark!

source: Microsoft via WindowsCentral

Related phones

Lumia 930
  • Display 5.0" 1080 x 1920 pixels
  • Camera 20 MP / 1.2 MP front
  • Processor Qualcomm Snapdragon 800, Quad-core, 2200 MHz
  • Storage 32 GB
  • Battery 2420 mAh(15.5h 3G talk time)



1. downbeat4

Posts: 94; Member since: Dec 03, 2010

Lumia = Threesomes

2. sip1995

Posts: 1771; Member since: Feb 07, 2014

They removed the Nokia name from the back and front....

3. QuadFace

Posts: 179; Member since: Aug 19, 2013

I will buy Lumia when they improve the audio experience on the hardware, currently WP doesn't support flac, they have improve on the software too.

7. Scott93274

Posts: 6040; Member since: Aug 06, 2013

FLAC!?!?! What are you doing monopolizing your phone's storage space with FLAC!?!?! It's a phone for crying out loud, just go with a high bit rate MP3 file. ... just out of curiosity, do Android and iOS support FLAC?

9. sprockkets

Posts: 1612; Member since: Jan 16, 2012

Android of course, and vorbis, and with lp, opus. Apple sucks and won't support open audio formats.

4. Phonedingo

Posts: 399; Member since: Aug 16, 2014

Background music is awesome sauce.

10. steodoreben

Posts: 379; Member since: Sep 26, 2013

Based on the looks of their faces, they're Apple users after all.

Latest Stories

This copy is for your personal, non-commercial use only. You can order presentation-ready copies for distribution to your colleagues, clients or customers at or use the Reprints & Permissions tool that appears at the bottom of each web page. Visit for samples and additional information.