Apple's iPhone XR was the best-selling iPhone in the US last quarter

Apple's iPhone XR was the best-selling iPhone in the US last quarter
Although iPhone sales haven’t been living up to Apple’s expectations lately, a recent CIRP report revealed that iPhones were the best-selling devices in the US throughout the first quarter of 2019. And now a new report has revealed which model was the most popular. 

The iPhone XR outsold the iPhone XS & XS Max combined


For the second quarter running, the iPhone XR was the best-selling individual iPhone model in the United States. It accounted for 38% of all US iPhone sales throughout the recent quarter and outsold both the iPhone XS and iPhone XS Max combined by a factor of almost 2:1 – the iPhone XS series accounted for just 21% of sales. 

The remaining 41% of sales were distributed between the iPhone 8 and iPhone 7 lineups. The iPhone 8 Plus and iPhone 7 were the most popular among these, while the iPhone 8 followed closely behind. The iPhone 7 Plus was the least popular by a significant margin, but still managed to sell in numbers that are comparable to those of the iPhone XS.

During the fourth quarter of 2018, the sales of higher storage tiers are understood to have boosted Apple’s average selling price (ASP) to new heights. But as interest in these devices declined and the iPhone XR became the dominant device, CIRP believes the ASP of iPhones dropped to around $800 last quarter.

Samsung could soon overtake Apple with the Galaxy S10


Looking at the second quarter of 2019, the iPhone XR is expected to continue dominating. However, iPhone sales as a whole could lose some ground to Samsung who recently launched the Galaxy S10, Galaxy S10+, and Galaxy S10e

During the first quarter the two brands were neck and neck – Apple held a 36% market share while Samsung accounted for 34% of sales – but during this current quarter iPhone sales are set to continue declining while Samsung should finally feel the full effect of the Galaxy S10’s popularity. 

Although Samsung is yet to release official sales figures, its latest flagship smartphones are reportedly outselling last year’s Galaxy S9 lineup by a small margin. Apparently, Galaxy S10 and Galaxy S10+ sales are on par with those of the Galaxy S9 and Galaxy S9+, while the smaller Galaxy S10e is essentially providing a nice boost to Samsung’s total unit sales.


According to estimates, the Galaxy S10 trio will ship a combined total of 10 million units by the end of this quarter on a global scale. It’s unclear, however what percentage of these will be from the US.

How will the two brands perform moving forward?


Continuing into the third quarter of the year, it seems likely that Samsung will continue to dominate the smartphone market. iPhone sales should continue to drop, while Galaxy S10 sales will have lost steam too. However, the South Korean brand is rumored to be preparing a Galaxy Note 10 and Galaxy Note 10 Pro that’ll help boost its performance significantly.

As for the final quarter of the year, Samsung is expected to return its crown to Apple once again. The latter should release its latest iPhones towards the very end of the third quarter in September, with the full effect of sales being noticeable during the final three months of the year.

This year, rumors suggest Apple’s iPhone XS and XS Max replacements will adopt triple-camera setups, smaller notches, reverse wireless charging, and a number of other features. The iPhone XR’s successor, on the other hand, should benefit from two rear cameras, Apple’s next-gen processor, and potentially an upgraded screen. 

All three smartphones should ship with iOS 13 straight out of the box. This will introduce a dedicated Dark Mode and a number of other features which are detailed in this article.

Related phones

iPhone XR
  • Display 6.1" 828 x 1792 pixels
  • Camera 12 MP / 7 MP front
  • Processor Apple A12 Bionic, Hexa-core, 2490 MHz
  • Storage 64 GB
  • Battery 2942 mAh(25h talk time)

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38 Comments

1. midan

Posts: 3019; Member since: Oct 09, 2017

XR is still selling as fast as it sold at the launch https://mixpanel.com/trends/#report/iphone_Xs

2. kiko007

Posts: 7518; Member since: Feb 17, 2016

They really should've made the XR the "small model". If it was about 5.4 inches I wouldn't have a problem with it being a sub 1080P LCD. At that size, any pixel density over 300 is irrelevant imo. But at 6.1? Too low. Battery life is good, though.

12. CDexterWard

Posts: 86; Member since: Feb 05, 2018

Yeah...I heard / read a lot of people question why it got a bigger screen. Like Apple was trying to give the lower priced model a little taste of everything, so instead of a small screen it got a sorta Max sized one.

17. mackan84

Posts: 560; Member since: Feb 13, 2014

Have you looked at it? Cant tell any difference between it and a iPhone X screen except if it´s a dark image with a lot of blacks. Crisp and pooping colors

18. kiko007

Posts: 7518; Member since: Feb 17, 2016

It's not a bad screen (iPhone XR). But for $700 bucks, it should have a BETTER screen... if you get what I mean.

24. Vancetastic

Posts: 1614; Member since: May 17, 2017

We’ve got one. The screen is ok, for sure, but I agree. For the price, I’d have liked at least the old plus series resolution.

25. mackan84

Posts: 560; Member since: Feb 13, 2014

The thing is because of lcd vs oled subpixel-count a 1080p screen on the XR would’ve been sharper then the iPhone XS OLED.

26. Vancetastic

Posts: 1614; Member since: May 17, 2017

Thank you for your iPology.

27. mackan84

Posts: 560; Member since: Feb 13, 2014

Not apologizing anything. Just saying that apple would’ve needed to fork up even more money to Samsung, for a even higher resolution to justify anyone to choose a XS when it’s not as sharp as a 1080p XR LCD.

30. Vancetastic

Posts: 1614; Member since: May 17, 2017

Then why did they keep the higher resolution display on the 8 Plus? Oh no! It must have been sharper than the X screen, and no one knew until now!!!

42. mackan84

Posts: 560; Member since: Feb 13, 2014

It actually is

43. sgodsell

Posts: 7459; Member since: Mar 16, 2013

The iPhone XR has an LCD display, which doesn't support HDR. OLED display screens support HDR. So LCD is crap, especially at the price Apple is asking for their XR.

29. CDexterWard

Posts: 86; Member since: Feb 05, 2018

Heheh...you said pooping colors

41. mackan84

Posts: 560; Member since: Feb 13, 2014

Hehe didn’t notice that until you said it :)

3. Valdomero

Posts: 698; Member since: Nov 13, 2012

Obviously it's the best selling iPhone 'cause is the least expensive one of the trio...

4. kiko007

Posts: 7518; Member since: Feb 17, 2016

You're not wrong.

5. iloveapps

Posts: 867; Member since: Mar 21, 2019

Wait what? What about android telling that this is dumbest and overpriced apple product? Low resolution, LCD, overpriced and low spec compared to what android offers. How come it is the best selling?

7. lyndon420

Posts: 6837; Member since: Jul 11, 2012

Probably because it's the cheapest option that apple is offering their customers?

8. TBomb

Posts: 1579; Member since: Dec 28, 2012

This is dumbest and overpriced apple product. Low resolution, LCD, overpriced and low spec compared to what android offers. How come it is the best selling? Happy?

9. kiko007

Posts: 7518; Member since: Feb 17, 2016

This "low spec'd" iPhone likely run laps around whatever Android you've got in your pocket. Happy?

11. TechNeck

Posts: 656; Member since: Aug 29, 2014

That isn't likely tbh.

13. kiko007

Posts: 7518; Member since: Feb 17, 2016

The A12 is the best SoC in a phone right now and most Android phones are affordable but really underpowered in comparison. It most certainly is likely and to say otherwise is disingenuous.

19. OneLove123

Posts: 1197; Member since: Aug 28, 2018

How? it loses in antutu but barely won in geekbench. Sd 855 is on par if not better than the A12, especially in the gpu department.

20. kiko007

Posts: 7518; Member since: Feb 17, 2016

Those are benchmarks and not even very good ones at that. In terms of sheer computational power, the A12 is fathoms above everybody. The Snapdragon 855 is great, but it is no A12. At least on the CPU front (if we're talking GPU QC is definitely better right now).

22. Onespot

Posts: 55; Member since: Mar 15, 2018

So you are going to get a phone with low res display, no headphone jack, no 3d touch, a notch, no Amoled, no usb type c port, with just better cpu which is just useful and beat SD855 when opening a game by few millisecond and the same A12 chip is slow to open Everyday apps compare to SD855?

21. Onespot

Posts: 55; Member since: Mar 15, 2018

U can get s10 plus with best camera, best display, best performance overall a best phone for the same price as iPhone XR.

28. iloveapps

Posts: 867; Member since: Mar 21, 2019

Yeah you can get an inferior s10 plus with battery and camera issues. And when you play games its laggy.

38. Onespot

Posts: 55; Member since: Mar 15, 2018

I play pubg on my 2 years old s8 plus and it doesnt lag, this is just a myth and u must have never used Samsung's S or Note series phones

34. Vokilam

Posts: 1286; Member since: Mar 15, 2018

Onespot, but it runs android and for many that's a negative...

39. Onespot

Posts: 55; Member since: Mar 15, 2018

I used to hate android before Lollipop, but since then it has improved a lot and now its faster and smoother than iOS, try Oneplus devices, pixels, S and note series devices or even huawei p series(i hate their UI).

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