Apple iPhone 5s and Apple iPad Air used to shoot and edit ad for Bentley
posted by Alan F. / May 15, 2014, 7:47 PM
The iMovie app was employed for the shoot using an attached custom keyboard case. Interestingly, most of the editing was done in the back seat of a Bentley with the iPad Air. The car that is the focus of the video is the $300,000 Bentley Mulsanne and the crew utilized special lenses, mounts, and cases with the iPhone 5s to give the production a professional look and feel.
With apologies to Dr. Phil, this is not the first rodeo for the Apple iPhone 5s in this field. You might recall that even before the phone was released last year, the device was used by Burberry to record a fashion show.
Whether or not a Bentley is your thing, you can check out the video shot on the Apple iPhone 5s and edited on the Apple iPad Air, by clicking on the video below.
source: WOBentley, TheLoop via MacRumors
- Display 4.0" 640 x 1136 pixels
- Camera 8 MP / 1.2 MP front
- Processor Apple A7, Dual-core, 1300 MHz
- Storage 64 GB
- Battery 1570 mAh(10h 3G talk time)
Beautiful content for the beautiful haters to hate on. Incoming envy, jealous, rage, sarcasm, and all negativity due to one simple, yet powerful word. Apple! Great promo Bentley. You know how to make a great film using great tools.
posted on May 15, 2014, 7:49 PM 10
Posts: 2540; Member since: Sep 03, 2013
Please! Samsung S5 and note 10.1 used to shoot promo for Tupperware!
posted on May 15, 2014, 8:06 PM 12
Posts: 4562; Member since: Mar 13, 2014
N4 has Gorilla glass2 iPhones use first grade Gorilla glass Did you know Apple made millions on broken And Shattered Glass Last Year Millions Wth riping customers and charging them $80 for front and back glass when it costs them peanuts to buy
posted on May 15, 2014, 8:36 PM 4
Posts: 1654; Member since: Jul 10, 2013
In related news, and not to be outdone by Bentley and Apple, several Android manufacturers have banded,together with a high profile maker of exclusive horse drawn transportation devices and have made their own video. http://forums-cdn.appleinsider.com/5/5f/500x
This unique transportation device features a fully blown Android entertainment system. There are no electric tables, but there is ample room on the floor to place your Android device, no matter what size it is."
posted on May 16, 2014, 12:02 AM 0
Better than a "water resistant" phone. Who makes a phone that SHATTERS underwater. Doesn't that defeat the purpose? LET THE HATE GAMES BEGIN :D I knew someone couldn't resist. Ahhh. Leave it to an Apple article to get on peoples sad nerves lol.
posted on May 15, 2014, 8:25 PM 1
Posts: 31037; Member since: Feb 05, 2011
Right Sauce, very nicely done. Apples got some powerful tools for making, editing vids. +1
posted on May 15, 2014, 8:13 PM 3
Posts: 125; Member since: May 15, 2014
Great video and great recording. Killed it at the end when seeing all the add-ons to the iPhone in order to do great recording. I wonder how much worse the video would have been without the add on lens and stability tools.
posted on May 15, 2014, 8:40 PM 2
Posts: 459; Member since: Oct 13, 2009
There's a video out there of Dave Grohl playing a child's drumset. You may wonder what this has to do with this comment, and it's simple. people with talent can get the most out of their tools. It's a great advertising opportunity for Apple and Bentley as well. But this isn't you or I this is professional. And I'm sure they'd rather be using better equipment because this probably took them 2 times longer if not more.
posted on May 15, 2014, 9:36 PM 1
Posts: 267; Member since: Jun 22, 2012
Black and white? If it was shot with a Samsung Note 3 or S5, it would've been shot in 4k with vibrant colors.
posted on May 15, 2014, 8:13 PM 4
Posts: 2964; Member since: Oct 08, 2012
It's coming. Hyundai, Kia, & Mazda are currently negotiating with Samsung to make a video like this.
posted on May 15, 2014, 8:15 PM 3
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