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5.3% of BlackBerry's North American traffic comes from BlackBerry Z10

5.3% of BlackBerry's North American traffic comes from BlackBerry Z10
According to information from Chikita Insights, the research division of online ad networker Chikita, the BlackBerry Z10 is responsible for 5.3% of North American BlackBerry traffic. To put this number in perspective, after the same 65 days following its launch last September, the Apple iPhone 5 was the source of 12.1% of North American Apple iPhone traffic.

Most analysts believe that BlackBerry might have done themselves a disservice by not releasing the QWERTY equipped BlackBerry Q10 first, before the all-touch BlackBerry Z10. Company CEO Thorsten Heins, who otherwise has done an admirable job with the Canadian company, chose to launch the Z10 first because of the large number of workers bringing in touchscreen Android and Apple iPhones with corporate BYOD plans. The hope was that the BlackBerry Z10 would staunch the flow of those leaving a work-issued Berry for another touchscreen device. He also alluded to the greater difficulty in producing the BlackBerry Z10 and wanted to get it out of the way so that the Q10 launch could go smoothly.

We expect Chikita to revisit the data 65 days after the launch later this month, of the BlackBerry Q10.

source: Chitika via Forbes

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BlackBerry Z10 specs
  • Display 4.2 inches 1280 x 768 pixels
  • Camera 8 MP (Single camera) 2 MP front
  • Hardware Qualcomm Snapdragon S4 Plus 2GB RAM
  • Storage 16GB, microSDXC
  • Battery 1800 mAh
  • OS BlackBerry 10.3
Apple iPhone 5 specs
  • Display 4.0 inches 1136 x 640 pixels
  • Camera 8 MP (Single camera) 1.2 MP front
  • Hardware Apple A6 1GB RAM
  • Storage 64GB, not expandable
  • Battery 1440 mAh
  • OS iOS 10.x

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