HTC, RIM, Sony and Motorola to follow Apple's blueprint with fewer releases each year
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Just the other day, we told you that Motorola Mobility CEO Sanjay Jha announced that the company would be cutting back on phone releases in 2012, concentrating on marketing instead. DigiTimes' sources said that the four smartphone manufacturers will be focusing on "designated models" instead of flooding the market with a seemingly never-ending supply of phones.
Concentrating on the Apple iPhone 4S, an incremental update from the prior year's Apple iPhone 4, estimates are that Apple sold a record 30 million units of its phone in just the fourth calendar quarter of 2011. Apple's share of smartphone sales in the U.S. went from 26% in the third quarter to 43% in October and November, according to one report. That period covers the launch of the Apple iPhone 4S.
Ironically, considering that Apple and Samsung have been at each other's throats in court with Apple charging that Samsung has been copying its designs, DigiTimes noted that Samsung had been following Apple by focusing on one flagship model each year. The Korean based manufacturer has struck gold with the Samsung Galaxy S II and a sequel is expected to be introduced later this year. 10 million units of the Samsung Galaxy S II were sold in the first 6 months while Samsung is believed to have sold a company record 32 million smartphones in Q4.
source: DigiTimes
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82 Comments
1. aarongzmn posted on 13 Jan 2012, 14:27 21 0
Apple is now going to be a hipster and start releasing 12 iPhones per year just to mess with them...jkjk
31. ardent1 posted on 13 Jan 2012, 15:34 4 4
I've been stating for a while that the android OEMs should learn from Apple and produce fewer handsets per year while giving consumers their best devices.
I still remember the flames from the android camp. Look who's laughing now!! Android OEMs yet again take a page from Apple's playbook.
46. Johnny_Mnemonic posted on 13 Jan 2012, 17:20 5 1
@ardent I remember when IBM introduced the first smartphone ,now iphone says they invented the smartphone once again iPhone took a page from IBM playbook
65. rf1975 posted on 14 Jan 2012, 12:27 0 0
I guess you are talking about IBM simon. I do agree with you. But apple was working on touch screen phone way before this.
http://www.geek.com/articles/gadgets/apples-first-touchscreen-phone-20111230/
66. Johnny_Mnemonic posted on 14 Jan 2012, 14:20 2 1
@rd1975 The first touchscreen phone was the IBM Simon, second was the HTC Wallaby aka XDA in 2002 way Apple took so long ?
78. ardent1 posted on 15 Jan 2012, 18:24 1 1
It's the same logic Apple applied to the MP3 player market, the modern smart phone market, and the tablet market.
As you know, Apple was waiting for the technology to catch up to Apple's innovations.
The iPod wasn't the first MP3 player, but it dominated the market.
The iPhone wasn't the first smartphone, but it changed the smartphone market and usher in the modern smartphone.
The iPad wasn't the first tablet, heck MS developed the tablet almost 10 years before the iPad but look at the iPad. In its first year, the more iPads were sold than the first 10 years of MS-based tablets.
It's not about being first, its about being the best device for the consumbers. Apple excels at giving consumers what they want.
81. Johnny_Mnemonic posted on 15 Jan 2012, 18:44 0 0
Actually I disagree on that apple gives consumers what they want, Just cause people they say it's good doesn't mean it is , people don't know what they want if you say is that good way was it call the worst technology of 2010
77. ardent1 posted on 15 Jan 2012, 18:20 1 2
Actually its IBM who took a page from Apple playbook and copy the personal computer.
Also, Apple doesn't copy IBM -- Apple hates IBM since IBM can't compete in the OS business (both its PC-Dos and OS/2 lost out to MS OS, respectively) plus even IBM left the PC business.
Lastly, Apple created the modern smartphone business because IBM couldn't do it nor RIM or Nokia nor Palm nor HP, etc.
57. CX3NT3_713 posted on 14 Jan 2012, 00:48 0 0
Companys should make less android phones!!! And focus more on updating their phones!!!!
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