x PhoneArena is looking for new authors! To view all available positions, click here.
  • Home
  • News
  • Apple iPad selling like hotcakes, to remain in short supply during current quarter

Apple iPad selling like hotcakes, to remain in short supply during current quarter

Posted: , by Alan F.

Tags:

Apple iPad selling like hotcakes, to remain in short supply during current quarter
Apple's CFO Peter Oppenheimer said during the company's fiscal second quarter conference call that the company is selling as many Apple iPad tablets as it can make. "The new iPad is on fire, and we're selling them as fast as we can make them," said the executive. Apple's fiscal second quarter was its first to include results from the new iPad and during the three month period the Cupertino based firm sold 11.8 million tablets which was an increase of 151% over the prior year's figure. Supply of the third-generation tablet is expected to remain constrained during some of the current three month period.

The Retina display on the new iPad

The Retina display on the new iPad

Apple's decision to offer a lower priced iPad 2 helped open up sales to the education community. For example, the San Diego School District has agreed to purchased thousands of iPad 2 tablets for its elementary school students. Additionally, the bargain hunting shopper was buying the tablet, considering it a good value. Apple CEO Tim Cook got some shots in at companies like Asus that offer tablets that can convert into laptops by docking with a QWERTY keyboard. Cook said that combining a MacBook and an iPad would be like putting together a toaster and refrigerator.

Apple sold 35 million units of the Apple iPhone in the quarter, surpassing expectations greatly. Sales of the iconic smartphone tripled in China with sales of $7.9 billion and that included the debut of the Apple iPhone 4S in the country. Due to the question about who owns the iPad trademark in China, the third-generation iPad is not yet available in the country although it can be purchased in Hong Kong.

CFO Oppenheimer predicted a sequential slowdown for Apple during its fiscal third quarter. Apple likes to keep expectations low so that it can more easily beat analyst's estimates. Still, the CFO said that the strong quarter just announced will make it hard for Apple to top the numbers in the current quarter. He said the reasons for Apple's outstanding fiscal second quarter came from "fabulous iPhone 4S execution," including in China, strong sales of the Apple iPad, the price cut of the Apple iPad 2 and a strong U.S. dollar which allowed Apple to cut prices overseas but keep margins high.

source: PCMag

13 Comments
  • Options
    Close




posted on 24 Apr 2012, 22:18 3

1. RORYREVOLUTION (Posts: 2887; Member since: 12 Jan 2010)


Waiting on someone accusing of Alan of being an Apple fanboy.

lol seriously though, it's no surprise here that anything with the infamous Apple logo is going to sell.

I still want a 4+ inch iPhone and then and ONLY then, will I ever consider going back.

posted on 24 Apr 2012, 22:28 1

2. ardent1 (Posts: 1983; Member since: 16 Apr 2011)


If you recall, the iPad 2 was "...the mother of all backlogs". Apple may have learned a few or two in the interim.

posted on 25 Apr 2012, 01:30 6

3. Bluesky02 (Posts: 1439; Member since: 05 Dec 2011)


Couldn't focus on reading with this Tasty picture

posted on 25 Apr 2012, 03:05 3

4. darktranquillity (Posts: 284; Member since: 28 Feb 2012)


Its possible to sell like 'hot' cakes cause i heard that the new ipad got some overheating problems.

posted on 25 Apr 2012, 05:09 2

5. PhoneLuver (Posts: 460; Member since: 05 Jul 2010)


I can't wait for Windows8 to launch. Tim Cook will eat his words about the whole "toaster and refrigerator" thing!

posted on 25 Apr 2012, 07:12 1

8. JeffdaBeat (unregistered)


Honestly, people have been saying this since the iPhone 3G came out. It's not just waiting for a phone or OS to come out. There have been a lot of phones that were supposed to take the iPhone down and some of them were actually good enough to do so. But the problem is marketing to people and convincing them it's a better device and not an "iPhone rip off." Android got that for years until it was able to make a name for itself. WP8 isn't going to be any different. The OS can be amazing, but if people don't care...then it doesn't matter. But marketing isn't the silver bullet because Microsoft poured money into WP7 and nothing came from it. Not to say they don't have a chance...but they have a helluva fight on their hands.

posted on 25 Apr 2012, 10:06 1

11. PhoneLuver (Posts: 460; Member since: 05 Jul 2010)


You're right Jeff! W8 will have to prove itself!
I've said this before and I'll say it again. I have an iPad and it's great! It's just an awful productivity device! Think about sales reps having to presentations, take notes at meetings etc.

At times a tablet would be more than sufficient, but if you want to share a presentation, take notes, do support or whatever nothing beats a physical keyboard and mouse.

I like the Transformer, I just feel that Android, while good just doesn't quite fill that niche yet.

It's a great opportunity for Windows and a natural form factor quite contrary to the "toaster and refrigerator" analogy!

posted on 25 Apr 2012, 06:11 2

6. kshell1 (Posts: 1141; Member since: 05 Oct 2011)


Difference is i like hot cakes

posted on 25 Apr 2012, 07:08

7. JeffdaBeat (unregistered)


So there is our answer. The new iPad actually being in stock somewhat consistantly isn't a sign of people not buying, but rather Apple learning from the iPad 2 launch. Apple is still a very strong company with a now very ridiculous pile of money.

posted on 25 Apr 2012, 07:16 2

9. stanciust78 (Posts: 1; Member since: 03 Oct 2011)


HOW ABOUT THIS ONE:
http://www.phonearena.com/news/Report-says-that-new-Apple-iPad-sales-are-sluggish-after-that-strong-start_id28881

posted on 25 Apr 2012, 07:56 1

10. APPLE_ROYALLY (Posts: 25; Member since: 24 Apr 2012)


We like this. We see sales rising. We hear demand. We ask, Apple delivers. We like that.

posted on 25 Apr 2012, 12:14 2

12. EclipseGSX (Posts: 1476; Member since: 18 Oct 2011)


You must like asking for minimal upgrades with premium prices, we like wasting money we do

posted on 25 Apr 2012, 22:19

13. beefsupreme (Posts: 32; Member since: 07 Dec 2011)


He might want to rethink his wording instead of saying that it's on fire after all of the temperature complaints when it was launched.

Want to comment? Please login or register.

Latest stories