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Surprise! Apple says there's no heat issue with the new iPad

Posted: , by Michael H.

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Surprise! Apple says there's no heat issue with the new iPad
Apple may be doing a few things differently recently, but one thing that hasn't changed in the Tim Cook era is how Apple responds to reports of a potentially widespread problem in one of its products. Recently, there have been reports, with quite impressive data behind them, saying that the new iPad runs pretty hot

Of course, the question is whether this extra heat is a problem or not. A few people have reported the new iPad overheating to the point of auto-shutdown with an error message, but those reports haven't been very widespread so far. An Apple spokesperson, Trudy Muller told The Loop that the iPad runs "well within our thermal specifications" adding, "If customers have any concerns they should contact AppleCare." 

That's the answer we expected from Apple. However, the real question is what Apple's thermal specifications may be. Obviously, we know that Apple has been very clear to call its MacBooks "notebook" computers rather than "laptops", because they run so hot that keeping a MacBook on your lap can be a terrible experience. Maybe that's what's happening with the iPad, it may be hotter, but Apple thinks that's okay, and may even be helpful when winter comes back. 

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1. DigitalBoy05 posted on 20 Mar 2012, 20:30 14

i do love my macbook pro in the winter time.

47. maniak posted on 20 Mar 2012, 22:10 15

Its a feature.
The new iPad with iSight camera and iHeat hand warmer.
...and, obviously, if its too hot you're holding it wrong.

2. andro. posted on 20 Mar 2012, 20:34 21 6

Hmmmm Apple also said the iphone 4 antenna was okay.
Michael seems to think Apple has turned a leaf but it seems now seems the annual faulty product denial is one apple policy which certainly hasn't changed!

82. anywherehome posted on 21 Mar 2012, 00:36 3 1

yes.....how can anyone still believe Apple? I don't understand

3. Chronos posted on 20 Mar 2012, 20:35 13 1

What a great idea to deny what has already been proven! Has Apple ever thought that being honest about an issue with one of its product actually makes the company look better to customers?

13. metoyou posted on 20 Mar 2012, 21:12 4

No surprises coming from Apple...perhaps you're "using it the wrong way"
come on people stop bitching otherwise we might send you a mini fridge for extra 100$

30. Droid_X_Doug posted on 20 Mar 2012, 21:45 4 1

Apple denying there is an issue is just the latest example of a lie being repeated in hopes of it being confused for the truth. The iPad 3 does get hotter than the iPad 2. Consumer Reports objectively proved the point.

I wonder if Apple is going to provide refunds for those customers who don't like the added heat output? Maybe the customers will just return the iHeaters within the 14-day return period?

73. RaKithAPeiRiZ posted on 20 Mar 2012, 23:01 2 2

easiest thing to do is connect a cooling fan to the ipad

94. glentomas123 posted on 21 Mar 2012, 13:15 1

The heat is the only way you can tell the difference between the "new" iPAD and the iPAD2. It's a feature! "You're gonna love it."

4. s.mrabet posted on 20 Mar 2012, 20:36 19 1

They will say it's a feature, and patent it LOL

95. glentomas123 posted on 21 Mar 2012, 13:18

They are going to sue my car company for using this patented feature in my seats! lol

5. android_hitman posted on 20 Mar 2012, 20:42 9 3

you are holding it wrong .. that's why it's heating ... geez people .. at least read the instruction manual before using a PREMIUM product

6. remixfa posted on 20 Mar 2012, 20:43 11 2

you need to update the original article you link to. Consumer reports ran the test and they had multiple units hit 116 degrees while playing video games.

http://www.pcworld.com/article/252228/consumer_reports_new_ipad_can_reach_116_degrees_while_gaming_apple_responds.html

that said, its sad to see that apple still retains its holier than thou attitude about its glitches.. eeeerrr "features". That was one of the things i was hoping would change under cook.

12. darkkjedii posted on 20 Mar 2012, 21:12 1 19

Shutup meg

90. SuperAndroidEvo posted on 21 Mar 2012, 09:12 4

116 degrees is hot for a metal case. That to me is crazy!

7. andro. posted on 20 Mar 2012, 20:49 8 1

'Customers should contact applecare' where they will be talked into spending more money buying a warranty extended to 2 years to cover the possible faulty product

11. darkkjedii posted on 20 Mar 2012, 21:11 3 16

Jealous androsheep bahhhhhhhhh

8. PAPINYC posted on 20 Mar 2012, 20:53 18 1

iAgree with Tim Cook, the real problem is that all other tablets run too cold.

19. EclipseGSX posted on 20 Mar 2012, 21:31 6 2

haha good one. we like this

9. Gusto posted on 20 Mar 2012, 20:55 1 1

Great piece of report, just like it should be.

With opinion, but not enough that distort the news, like most site out there is inclined to do.

10. cellphonator posted on 20 Mar 2012, 21:04 6

That's clear enough.......Tim Cooks on the iPad, that's why it's so hot.

...Ok after this one, better go to sleep :/

14. smartphone posted on 20 Mar 2012, 21:14 10

Apple: there is no problem , our engineers tested it in antarctica and it was ok.

34. cellphonator posted on 20 Mar 2012, 21:49 6

PA please moderate this thread, possibly cleaning up the s*it, thanks.

49. B3BLW29 posted on 20 Mar 2012, 22:17 4

Its a new a new feature to make iOmlete using iHeat you dumb non-barsitas :D

64. denney posted on 20 Mar 2012, 22:43 1

I don't believe apple is trying to sweep it under the rug. Every issue like this tends to get addressed in one way or another, and if a software iteration can fix it, it will be issued before long. My iMac was having an issue with disconnecting from Wi-Fi in sleep mode, I had checked almost daily for a software update to fix it. So finally one day (before I had checked for a software update) I called AppleCare and the agent asked that I check for updates. Reluctantly, I checked for updates and it turns out, they literally released the update to fix the problem that day. Apple doesn't like to admit they've made mistakes, but they do well to address them.

My theory is that they like to appear as though they can fix problems immediately. I'm absolutely sure that as soon as they received the first complaint about this heat issue they began investigating the cause, they will formulate a solution, then express that there is an issue that is being addressed, that way when they release the solution, it seems as though less time has actually passed since the problem began to exist.

67. RaKithAPeiRiZ posted on 20 Mar 2012, 22:49 1 1

@android.hype - Y U ACT ***..YOU F*king son of a sexually abused b*tch ...stop trolling and calling everyone pakistani , i m from OZ bitch ..u racist pig ,die in hell modda fukka

72. xiobnb posted on 20 Mar 2012, 22:59 2

oh my god people!! stop saying they are holding it wrong!!obviously they are not !! they are just charging it wrong!

78. gemmabba posted on 20 Mar 2012, 23:33 1

of course, why not? i have foreseen this kind of respond from apple
the number of F**ks they give to the costumer is as much as the number of books the jersey shore cast read

81. paulyyd posted on 21 Mar 2012, 00:11 1

Lol I think its hilarious when michael heller decides to write an article. its always going to be about apple and its always going to be bias. LOL you're a joke, and I really do hope you don't consider your self a journalist cause you're certainly not.

84. metoyou posted on 21 Mar 2012, 01:28

Just got back from gym... is she dead? that's crazy gurl. I bet she is a lonely child, parent f*cked up, no relatives, no friends, nothing period.

85. frydaexiii posted on 21 Mar 2012, 01:52 1

Yes, because Apple themselves said it doesn't heat up, it must be their users hand heating up...

86. vijaysivakula posted on 21 Mar 2012, 02:46 1

It is a two-in-one device. You use it as a regular ipad and you can also toast some bread on it. That is an extra feature that the very customer-centric Apple has built in.

87. stealthd posted on 21 Mar 2012, 03:15 3

How is 46 degrees C an issue? Is everyone on phonearena taking stupid pills?

88. frydaexiii posted on 21 Mar 2012, 05:32 3

Dude, that's the temperature when people are having a fever! How is that not an issue?

91. cellphonator posted on 21 Mar 2012, 10:17 3

46 C of fever means you're leaving this world soon!

92. drtech (banned) posted on 21 Mar 2012, 12:33 1

We're talking about tablet warmth not body temperature

89. xvengence42 posted on 21 Mar 2012, 08:02

Its like Steve Jobs dies and everyone forgets how to think.

93. drtech (banned) posted on 21 Mar 2012, 12:34 2

All the trolls here are funny. Apple didn't say it doesn't run warmer. It said it runs within acceptable limits and from what we see it does. It's not uncomfortable and it's not causing issues. You fandroids want Apple to fail so bad. It must suck to constantly read about how successful Apple is and how happy their customers are.

97. glentomas123 posted on 21 Mar 2012, 13:29 1

Just like a happy lemming! lol! There's never any fault in your idol! I own multiple platforms and always laugh how defensive people get over these issues.
I understand Cook's response; not trying to hurt the stock price. If you're not a stock holder, then your response is plain silly. If you are a stock holder, then more power to you. You rock!

96. lvnmsamsng posted on 21 Mar 2012, 13:23

Like it or not, the "Apple approach" to problems rarely backfires on them. Sales and Apple mania continue to increase. Not how I prefer them to communicate but it doesn't seem to be affecting their sales.

98. glentomas123 posted on 21 Mar 2012, 13:33

Their market share has been shrinking (in both mobile phone and tablet arena). They are expected to be surpassed by Android tablet in market share in 2-3yrs.

Don't know if this is a result of the "Apple approach", but they are losing market share!

99. jibraihimi posted on 21 Mar 2012, 14:48

Apple response to over heating issue: " You are charging it in a wrong way".......... :)

100. DIYguy posted on 21 Mar 2012, 15:59 1

LOL I'm not an apple fan but this heat problem is exaggerated... I read that the iPad heats up to 35C degrees. My Lumia 800 is perfectly fine and it heats up to 54C degrees when charging and playing/browsing!

I have no problems with heat...

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