Tablet sales take it on the chin during the first quarter of 2014
Among the big names that shipped fewer tablets in the 2014 quarter are Apple, Google and Amazon. Apple shipped 16.1% fewer iPads in the period, while Google's decline was 44.6%. Amazon shipped 52.8% fewer tablets year-over-year. Among the big winners, Lenovo saw its tablet shipments increase over 14 times. Asus had a 24.9% improvement in tablet shipments for the three month period.
Besides having potential sales moved to the third quarter of 2013, some analysts blame the decline in tablet sales on the bigger screened smartphones that are now available. For example, the Sony Xperia Z Ultra features a 6.44 inch screen which is close to the 7 inch tablets offered by some manufacturers.
Leading tablet producers had a rough first quarter in 2014
source: NPD via DailyMobile
1. Droidrapist (Posts: 186; Member since: 28 May 2014)
really I thought they would increase forever because every time I buy a new tablet I eat it...
6. 0xFFFF (Posts: 1980; Member since: 16 Apr 2014)
An Apple is not really an apple. You will get Alzheimers from all that aluminum... :)
20. noim1 (Posts: 296; Member since: 15 May 2012)
WEll ppl starting to realize that with phones becoming more and more Phablet sized ( 5.5 - 6 inches ) they actually dont need a tablet that much...its basically the same thing !!
28. Ashoaib (Posts: 1200; Member since: 15 Nov 2013)
Ofcourse it will decline bcoz phone are becoming 6inchers... who will keep 6inch phone + a tablet?
2. gigaraga (Posts: 468; Member since: 29 Mar 2013)
Wow Apple tablets growth is a negative figure and Samsung is increasing. ..apple no longer have good tablets as its more if the same
10. Arte-8800 (limited) (Posts: 3086; Member since: 13 Mar 2014)
Hope Apple keeps the same design for the coming 5 years and Samsung and other Oems dominate.
13. darkkjedii (Posts: 10069; Member since: 05 Feb 2011)
Tard. Says the guy that wants to camp out with his middle aged wife.
3. Zenzui (Posts: 62; Member since: 13 Feb 2012)
The question is what are the figures for the laptop/notebooks? What is the ratio between Tablet vs Notebooks is the best comparison to scale the growth. Not by scaling percentage of tablet numbers from last year to this year's quarter.
5. 0xFFFF (Posts: 1980; Member since: 16 Apr 2014)
The numbers basically show who is making good tablets and who isn't. Good may mean really excellent quality, but mostly it means good value for the money.
This is why Lenovo is doing well -- good value for the money. Same thing with Samsung, but Samsung made some mistakes and many of their tablets are just too expensive, so value for the money across the entire tablet range is not as good as it could be.
Many companies put mediocre highly compromised tablets out on the market and then they don't end up selling well after the first year because people figure out the overhyped tablet they bought is really just a POS. Amazon... I am looking at you.
12. Furbal (Posts: 218; Member since: 22 Sep 2012)
The discount on the tab pro 8.4 is what got me to buy it (gave my mother my g pad 8.3). It is really a nice tablet for the new 'lower' price.
I do regret getting the note 10.1 2014(returned a nice HDX 8.9 for it, but i need my google apps)...it was a laggy piece of crap before the kit kat update/rooting. It still has a horrible user experience after taste with me, i hate using it.
These are probably my last tablets...much prefer my chromebook right now. Hopefully Toshiba makes a follow up to their 13.3 inch with a 1600x900 or fhd screen one...excellent device other than that.
7. UglyFrank (Posts: 327; Member since: 23 Jan 2014)
Google should've released a new nexus 10 along with the nexus 5
8. gomulkaaa (Posts: 21; Member since: 02 Sep 2011)
That's became there hasn't been a Nexus tablet released in a while. Once the next one comes out, expect another big bump in sales
9. razmahtaz001 (Posts: 23; Member since: 11 May 2013)
too many new models come out too quick. and oems need to stop the high/mid/low end device crap...just make a high end with mid range price...and make a midrange with a low end price...nothing in between!!! lessen the choices with better pricing.
and for those oems that still make dual cores, these should be the standard:
- minimum memory should be 2 or 3gigs, not 1gig!!!
- minimum resolution should be 1280x800, not 1024x600/768
- and all carrier devices should have an all-in-one radio...and no more carrier exclusives!!! and this applies to smartphones as well!!!
25. elitewolverine (Posts: 1120; Member since: 28 Oct 2013)
the things you are asking for is what causes it to go up. LTE usually adds 100-150 in the price...
11. networkdood (Posts: 6244; Member since: 31 Mar 2010)
Asus makes Nexus tablets...huh...anyways, I wonder if the incline has anything to do the increase in phablet sales...
16. FingerMyApple (unregistered)
not surprising for the google nexus after all the negative feedback for the 2012 nexus 7, while most lenovo tablet i see are m$ tablet, sorry to dissapoint fandroid :)
17. arenanew (Posts: 132; Member since: 30 Dec 2013)
tablet are useless becoz we cant much more on tablet except browsing . that why tablet only survive for 4 year life cycle .
22. networkdood (Posts: 6244; Member since: 31 Mar 2010)
Lol..only 4 years? Well that explains it as people keep their tablets longer...
23. livyatan (Posts: 643; Member since: 19 Jun 2013)
"Among the big winners, Lenovo saw its tablet shipments increase over 14 TIMES "
That's gotta be a typo!
Anyway, I think the main cause for the decline are big screened smartpones, and phablets.
24. WahyuWisnu (Posts: 675; Member since: 29 May 2014)
From above data I read:
1. Apple hype starting to wear off...
2. Amazon starting to lose sells because why would anyone buy Amazon Android if they can get other BETTER android with google play store and can also install amazon app store.
3. Google starting to lose the market because Google see other android manufacture starting to pick up the pace.
I predict by the start of 2015,
android tablet will be 80%
apple tablet will be 14%