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The news has done its rounds at this point, so you’ve probably heard that OnePlus is pulling away from some key markets in the west. While this isn’t a guarantee that the brand is dying, it certainly feels this way.Staple devices like the OnePlus 13 ...
We all knew it was coming, but that didn’t make the recent blow any less painful. OnePlus is now actively redirecting customers to Oppo on its own websites, and that kind of sucks.It’s not disheartening because Oppo is a bad brand, don’t get me wrong...
Whether you were already a hardcore fan of Carl Pei's post-OnePlus creation or just curious to try out something (anything!) different in today's increasingly boring and repetitive mobile industry, the Nothing Phone (3) probably left you feeling unde...
Nothing stands out among the crowd with its brand identity: specific and reinforced enough to truly transform consumers into fans. I’d know, since I’ve lived through that very moment myself. And what convinced me was Playground.I’ve no idea why Carl ...
