Samsung reportedly believes the Galaxy S27 Pro will outsell the Galaxy S27 and S27 Plus
The initial production targets for Samsung's early 2027 Android powerhouses sound pretty ambitious as far as the Galaxy S27 Ultra and Galaxy S27 Pro are concerned.
This not only confirms (for the umpteenth time over the last few months) the impending arrival of S27, S27 Plus, S27 Pro, and S27 Ultra variants, also anticipating the initial production targets of the world's top smartphone vendor for each of these early 2027 Android powerhouses.
The Galaxy S27 Ultra should lead the sales chart
Because this is not 2021 anymore, it shouldn't come as a big surprise that the jumbo-sized S27 Ultra is expected to prove significantly more popular than all its little brothers around the world.
But once again, Samsung's best-selling high-end handset is unlikely to come close to the volume heights of Apple's latest super-premium iPhones. The iPhone 17 Pro Max, remember, was the world's number two blockbuster in both Q1 and Q2 2026, only trailing the "vanilla" iPhone 17, and with no base iPhone 18 model released so far, the 18 Pro Max could well become the undisputed heavyweight champion in Q1 2027.
This dummy unit provides our best and most reliable look yet at the expected S27 Ultra design. | Image by Android Headlines
Interestingly, the Galaxy S27 Ultra is reportedly currently planned to keep its predecessor's 18 million unit or so production figure largely unchanged, although a lot could still change on that front between now and the handset's commercial debut and even months afterwards.
Production numbers, mind you, are not the same thing as actual shipment scores, but they're generally a very good indication of how a product will perform once it hits stores, especially for companies as experienced as Samsung.
The Galaxy S27 Pro could take the silver medal
No, I obviously don't expect to see the first-of-a-kind S27 Pro ranked among the top three, five, or even ten best-selling smartphones out there at any point in 2027, but if this model does manage to eclipse the popularity of the "regular" Galaxy S27 and the S27 Plus, that's definitely good news for Samsung's bottom line.
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The compact S27 Pro could prove more successful than the similarly sized S27. | Image by Android Headlines
That's because the relatively compact Galaxy S27 Pro is likely to be marketed as a premium device alongside the S27 Ultra, which almost certainly means its price point will be set higher than those of the "Standard" and Plus variants.
The S27 Ultra and S27 Pro are expected to account for more than 70 percent of the Galaxy S27 family's total production of around 35 million units, with over 50 percent going to the biggest, most advanced, and most expensive model and about 20 percent likely to be allocated to the 6.4-inch or so Pro.
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In other words, Samsung currently thinks the Galaxy S27 Pro could sell in 7 or 8 million units worldwide next year, which would be pretty great for an all-new product with built-in Privacy Display capabilities but no S Pen support or a razor-thin profile like the failed Galaxy S25 Edge.
Where does that leave the Galaxy S27 and S27 Plus?
Today's report actually doesn't break down the final two pieces of Samsung's Galaxy S27 series production puzzle, so all we know is the "vanilla" and Plus models will likely combine for the remaining 30 percent of the family's 35 million unit total goal.
The not-so-popular Galaxy S26 Plus could get one final sequel in 2027. | Image by PhoneArena
That's still... not a very small number, but we all know the 6.3-inch or so Galaxy S27 will massively outsell the Galaxy S27 Plus, which is obviously likely to measure around 6.7 inches in screen diagonal.
If that's the case and if the Galaxy S27 Pro indeed proves as successful as Samsung believes, 2027 could very well mark the (long-anticipated) death of the company's less-popular Plus-branded high-enders. It remains to be seen then if the Galaxy S28 family will include only three models or replace the Plus with some kind of other first-of-a-kind variant.
Here are other articles about the Galaxy S27 family that you might find interesting:
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Adrian, a mobile technology enthusiast since the Nokia 3310 era, has been a dynamic presence in the tech journalism field, contributing to Android Authority, Digital Trends, and Pocketnow before joining PhoneArena in 2018. His expertise spans across various platforms, with a particular fondness for the diversity of the Android ecosystem. Despite the challenges of balancing full-time parenthood with his work, Adrian's passion for tech trends, running, and movies keeps him energized. His commitment to mid-range smartphones has led to an eclectic collection of devices, saved from personal bankruptcy by his preference for 'adequate' over 'overpriced'.
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