Epic Apple Watch Ultra 4 holiday discount goes live well before Black Friday

By Adrian Diaconescu

Published: Nov 02, 2026, 2:40 AM

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This might be the most impressive smartwatch Apple has ever released. | Image by Apple

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Released just around a month and a half ago, the Apple Watch Ultra 4 is clearly the best smartwatch an iPhone user can buy this holiday season, especially if you happen to enjoy the occasional outdoor adventure or if you need something that can take a beating without flinching.

The problem (for most people) is this bad boy's list price, which was only substantially reduced in a particularly premium version for a limited time a few weeks back. But while Amazon offered no notable Prime Day discounts for this product last month, multiple models are all of a sudden available at a cool $100 less than usual. And no, I'm not just talking about extravagant units paired with Milanese Loops this time around.

The Apple Watch Series 11 is obviously not as new or as overall impressive as the Apple Watch Ultra 4, but at a $129 discount, it's still worth taking into consideration.

$99 off (12%)

Black Friday and Cyber Monday are technically still weeks away, but the brand-new Apple Watch Ultra 4 is already on sale at a phenomenal $100 discount in multiple versions that's unlikely to be eclipsed at any point this holiday season. The rugged timepiece packs an Apple S11 chip and a cutting-edge new Health Sensing System while promising to deliver longer battery life than all of its forerunners.

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That means you can now slash a Benjamin off the $799 regular price of an Apple Watch Ultra 4 with a Black Titanium case and a Burgundy Trail Loop or Burgundy Alpine Loop, as well as opt for a Natural Titanium Case and a Translucent Gray Ocean Band or a Desert Alpine Loop.

That's a lot of choice for such an awesome (and surprisingly early) deal on such an awesome (albeit familiar-looking) new timepiece, and although I obviously can't predict the future, I think it's highly unlikely that Amazon (or any other major US retailers) will be able to beat this discount anytime soon.

Apple Watch Ultra 4 with Burgundy Alpine Loop

One of the prettiest Apple Watch Ultra 4 models comes with a Black Titanium Case and Burgundy Alpine Loop. | Image by Apple

Yes, that means I'm advising you to strongly consider purchasing the Apple Watch Ultra 4 right now rather than wait for the Black Friday and Cyber Monday sales events near the end of November or next month's Christmas promotions, which will probably only rehash this killer $100 price cut.

That is, of course, if you're positive this is the wearable device for you this holiday season and you wouldn't rather minimize your spending by getting the non-rugged Apple Watch Series 12, for instance.

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Adrian, a mobile technology enthusiast since the Nokia 3310 era, has been a dynamic presence in the tech journalism field, contributing to Android Authority, Digital Trends, and Pocketnow before joining PhoneArena in 2018. His expertise spans across various platforms, with a particular fondness for the diversity of the Android ecosystem. Despite the challenges of balancing full-time parenthood with his work, Adrian's passion for tech trends, running, and movies keeps him energized. His commitment to mid-range smartphones has led to an eclectic collection of devices, saved from personal bankruptcy by his preference for 'adequate' over 'overpriced'.

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