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Snapchat to debut Madonna's new music video today

Snapchat to debut Madonna's new music video today
Snapchat is looking to change its image. The messaging app just debuted original programming (although the critics and viewers hated it) and now Madonna is going to have her new music video make its world premiere over Snapchap's app. While the exact time is unknown, Billboard says that the video will debut today and is for the first single off the star's new Rebel Heart album called "Living for Love."

Snapchat has 200 million users, and is known for hosting messages that self-destruct ten-seconds after being viewed. The latest financing round valued the company at $10 billion. Evan Spiegel, Snapchat CEO, had reportedly been talking with music video hosting service Vevo about having music videos play inside Snapchat. Those talks have apparently been called off.

If you're interested in checking out Madonna's new music video, we'd suggest that you keep checking in with Snapchat during the day to see if it has been loaded up on the site. We don't expect it to self-destruct 10 seconds after it is viewed.

source: Billboard via Forbes
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