Jason Mackenzie: HTC has new Windows Phones in the pipeline, and a broader range of Androids for the US

Jason Mackenzie: HTC has new Windows Phones in the pipeline, and a broader range of Androids for the US
HTC today unveiled two new mid-range Android handsets, the Desire 816 and Desire 610. Not long after their announcement, HTC America President Jason Mackenzie talked a bit about the company’s future plans regarding the US market.

According to Re/code, Mackenzie said that, apart from releasing the Desire 816 in the US later this year (most likely in April), HTC will try to “go after new segments” that the company has not “addressed in the U.S. in a long time.”


Obviously, the two Goliaths are Samsung - which just announced its brand new Galaxy S5 - and Apple - which will likely not unveil any new iPhone before the second half of the year.

Jason Mackenzie further mentioned that HTC is planning to release new Windows Phone devices, although it’s not clear when it’s going to happen. Microsoft yesterday confirmed that a Windows Phone 8.1 update would be out “this spring”, so we may see some new WP hardware from HTC in the coming months.

The HTC exec also reiterated the company’s plans to launch wearable devices this year. However, he didn’t confirm if a smartwatch would be included here (we think it will be, anyway).

Mackenzie didn't say anything about HTC's next-generation flagship smartphone (possibly called the All New One), which will be announced on March 25.

source: Re/code

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18 Comments

1. Kishin

Posts: 706; Member since: May 30, 2013

There was that HTC One rumor running WP8 couple months ago..

3. Epicness1o1

Posts: 303; Member since: May 30, 2013

Hope its true,keeping my fingers crossed

4. Skoms

Posts: 118; Member since: Feb 03, 2014

HTC, nokia, Samsung, LG Everybody has failed with WP nokia is going Android to sell phone ...

6. papss unregistered

Would you stop trolling everything related to WP. Its quite pathetic reqlly

7. Liveitup

Posts: 1798; Member since: Jan 07, 2014

Your comment makes no sense at all. Nokia grew marketshare with WP, within the last year they sold 30 million Lumias by Contrast HTC is failing with Android, Samsung and LG never truly focused on WP. WP is an awesome OS.

10. XperiaFanZone

Posts: 2277; Member since: Sep 21, 2012

His comments never make sense at all he is here to troll. He'll be banned shortly. I've already got his previous account banned.

11. sprockkets

Posts: 1612; Member since: Jan 16, 2012

Yeah, which is exactly why they released the Nokia X phone with Android! So add Nokia now to your list of OEMs who failed to do anything right!

13. elitewolverine

Posts: 5192; Member since: Oct 28, 2013

They did so without google's services and is there to help the switch. Not only that, when 8.1 comes with the new Java ability for apps the making of software for a nokia device that is linked to MS services instead of google. Not to mention for every Nokia droid sold, you are paying MS. So thanks

16. rodneyej1

Posts: 3576; Member since: Jul 06, 2013

Who are you? Wait, what are you?

18. grapeseed87

Posts: 123; Member since: Mar 13, 2013

Troll comment with remain troll comment.

2. Epicness1o1

Posts: 303; Member since: May 30, 2013

Good luck HTC!

5. PapaSmurf

Posts: 10457; Member since: May 14, 2012

Their last chance.

8. networkdood

Posts: 6330; Member since: Mar 31, 2010

Good luck - so far HTC is the odd ball out of the Android arms race - Sony, LG, Samsung all make pretty good phones, albeit, each with some sort of flaw...

9. networkdood

Posts: 6330; Member since: Mar 31, 2010

Heck, I bypassed all major companies and am buying a phablet - the Coolpad 9976A

12. N3Z1droid

Posts: 89; Member since: Jan 02, 2014

if i dont mistake, an OEM OS Android then jump use another OS for their phone will be banned forever from Android Alliance right?

14. elitewolverine

Posts: 5192; Member since: Oct 28, 2013

Why? HTC has made win phones before I owned and loved the HD7 and even the 8x. Both great phones imo.

15. N3Z1droid

Posts: 89; Member since: Jan 02, 2014

i think that HTC win phone made was before they join up the Android Alliance. I was read a regulation from Google when an OEM Android Alliance use another OS besides their software then it will no turning back

17. elitewolverine

Posts: 5192; Member since: Oct 28, 2013

I don't know about that. HTC made windows and droid phones together. My 8x is just over a year old and if they make another by mid year then it would only be 1.5 years. http://en.wikipedia.org/wiki/List_of_HTC_phones

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