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Samsung to buy Novaled for longer-lasting, more efficient Super AMOLED displays

Posted: , by Daniel P.

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Samsung to buy Novaled for longer-lasting, more efficient Super AMOLED displays
Samsung has set its eyes on Novaled, a company that is developing the PIN OLED technology that allows longer-lasting organic LED display panels with lower power consumption.

Bloomberg reports that Samsung is looking to acquire the Germans, and incorporate the goods in its own Super AMOLED panel brand that is a signature staple of the Galaxy flagship smartphone line.

We are internally reviewing plans to acquire Novaled, but no details have been set yet,” said Lee Tae Hun, a spokesman for Samsung's chemical and electronic materials holding. The price is rumored to be in the realm of $200 million, and Samsung will be buying quite the innovation powerhouse here.

Novaled was ranked in the top 10 most innovative companies among various emerging technologies in a Lux Research study, based on its projects' potential, addressable market and IP strength. It recently announced breakthroughs aimed at printable OLED materials, as well as laser processing to customize OLED panels after manufacturing, so there is plenty for Samsung to work with after acquisition, in order to make its Super AMOLED brand even better.

source: Novaled & Bloomberg

18 Comments
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posted on 30 Jul 2013, 02:14 4

1. hung2900 (Posts: 793; Member since: 02 Mar 2012)


That's where you should use your income for, Samsung
Marketing is essential but it's enough

posted on 30 Jul 2013, 02:23 2

2. iushnt (Posts: 628; Member since: 06 Feb 2013)


Good move..use your cash sammy..!!

posted on 30 Jul 2013, 02:52 7

3. Just.Me (Posts: 23; Member since: 24 Apr 2013)


$200 Million - hmmm, that calls for samsungs petty cash drawer to be opened. You know, where small change is kept

posted on 30 Jul 2013, 02:53 5

4. EXkurogane (Posts: 863; Member since: 07 Mar 2013)


Never heard of Novaled before, but a pretty good buy there if it improves on battery life and endurance.

posted on 30 Jul 2013, 03:50

7. rantao333 (Posts: 230; Member since: 21 May 2013)


lol, novaled is providing the material for OLED for samsung all the while. and is the real innovative company behind samsung's amoled.

u dont really think samsung invented evyerthing?

posted on 30 Jul 2013, 04:07 3

8. EXkurogane (Posts: 863; Member since: 07 Mar 2013)


I dont think Samsung invented everything, i thought they stole everything. /s

You know, they have patent issues with LG over OLED screens as well

posted on 30 Jul 2013, 04:40 2

10. whoyton2 (banned) (Posts: 142; Member since: 19 Jun 2013)


What have they stole exactly? Look dude stop hating on samsung on every article it's not very good for you!

posted on 30 Jul 2013, 04:58 3

13. EXkurogane (Posts: 863; Member since: 07 Mar 2013)


/s = sarcasm

I dont really know who is at fault regarding the Samsung VS LG's patent case on OLED screens.

posted on 30 Jul 2013, 07:32 1

16. CanYouSeeTheLight (Posts: 816; Member since: 05 Jul 2012)


Fail, ever heard of sarcasm? Welcome to the internet.

posted on 30 Jul 2013, 09:40

17. TheLolGuy (Posts: 483; Member since: 05 Mar 2013)


I just hope they can control the blue pixel's rate of degredation. It's been a bit over a year since my mother got her S3, and you can already tell the color balance is starting to warp. It's very faint, but by the 2 year mark I'm sure it'll be noticeable.

posted on 30 Jul 2013, 02:56 1

5. Danishs (Posts: 147; Member since: 23 May 2013)


Hopefully brighter

posted on 30 Jul 2013, 03:38 1

6. itsdeepak4u2000 (Posts: 2606; Member since: 03 Nov 2012)


So now Super AMOLEDs would be more durable just like LCDs. Good move Sammy.

posted on 30 Jul 2013, 04:32 1

9. JMartin22 (limited) (Posts: 973; Member since: 30 Apr 2013)


If they make this move, hopefully we'll see the pay off in next year's Galaxy S5

posted on 30 Jul 2013, 11:22

18. TheLolGuy (Posts: 483; Member since: 05 Mar 2013)


Not that quickly. They haven't even acquired them yet, they're looking to. Even then, the whole process is super slow, and it'll take a minimum of two years to do anything with the new technology, even after an acquisition would be completed.

posted on 30 Jul 2013, 04:46

11. xoxoGeorges (Posts: 199; Member since: 11 Jul 2013)


Good to see them spend cash on something that is not marketing

posted on 30 Jul 2013, 04:54

12. tiara6918 (Posts: 1395; Member since: 26 Apr 2012)


super amoled ftw!

posted on 30 Jul 2013, 05:19

14. Sondae (Posts: 187; Member since: 02 Jan 2013)


This is one good new a good lasting screen and energy efficient since most of the battery consume on screen. I just hope this will solved on a burned screen.

posted on 30 Jul 2013, 06:54 2

15. samsuper (Posts: 29; Member since: 18 Apr 2013)


Samsung is still giving this costly super amoled to their customers. Not like retina gimmicks.
Best of luck for Samsung.

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