Ballmer pegs the homebrew Surface tablets in the $300-$800 price range, talks Windows Phone 8
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A: New phones. With great new software. (Laughs and pulls out from his pocket a pair of Nokia Lumia 920 Windows Phones.)
We've got a big challenge in front of us. We're a very small player, but we have a different point of view in terms of user experience. We've got great cloud integration with the rest of the Microsoft world, which a lot of people participate in.
So I think our point of view on user interface, the great work that our hardware vendors are doing and the integration with Windows should help ratchet us up.
Q: Where do you see Microsoft's position in five years, 10 years?
A: First of all, I'd say: pre-eminent technology company. I think that in a back-looking view, people would say we were a software company. That's kind of how we were born.
I think when you look forward, our core capability will be software, (but) you'll probably think of us more as a devices-and-services company. Which is a little different. Software powers devices and software powers these cloud services, but it's a different form of delivery....
Doesn't mean we have to make every device. I don't want you to leap to that conclusion. We'll have partners who make devices with our software in it and our services built in. ... We're going to be a leader at that.
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11 Comments
1. tiara6918 posted on 17 Sep 2012, 03:23 0 1
Why do they keep on using nokia lumia?Did they forgot about their partnership with huawei,samsung(the ativ s of course), htc,etc?
2. No_Nonsense posted on 17 Sep 2012, 03:26 2 0
And have you forgotten that Nokia-Microsoft have struck a deal? It's more than just what Huawei, HTC and Samsung have struck with Microsoft.
5. Veigald posted on 17 Sep 2012, 04:17 3 0
Easy choice if you compare the phones. He should carry what will give the most wow factor when he pulls his phone out, and that ain't Samsung or HTC.
8. pikapowerize (banned) posted on 17 Sep 2012, 08:08 1 0
not really a bad idea not a great idea either! but its a good idea! but they should market it on mass market--on low midrange maybe?
7. pikapowerize (banned) posted on 17 Sep 2012, 08:05 0 0
well i think its just normal that they should make a surface phone! kinda like the idea! it will be like nexus but the difference between them in nexus isnt skinned and WP OS cant be skinned!
but still its a good (not great though) idea to make a surface phone.. why? coz they should just target mass consumers (low- mid range) but very capable hardware! they should make one and make it a standard to WP device like they did to surface tablet! coz i think they are cheating on their manufacturers that they favor nokia more than any other (even im a nokia fan) coz of that deal...
9. snowgator posted on 17 Sep 2012, 08:45 2 0
If.... Big if.... A Surface Phone ever comes to see light of day, it better be:
-After Nokia is reestablished as a profitable company. Microsoft needs Nokia worldwide to be the presence they were.
-After WP 8 is established as a true OS player. Not enough sales right now to not shoot yourself in the foot competing against other manufacturers (see above).
-After they see if their Tablets are successful. Tablets are expensive enough, why slice your own throat trying to push smartphones AND tablets. One at a time, MS. You have money, but are not made of it.
11. 7thspaceman posted on 18 Sep 2012, 14:29 0 0
I really donot see Microsoft making a surface Smart Phone at this time. Folks Microsoft
already makes it's line of PC's Called the " Microsoft Signature" but it is not a well
known big seller. Ii's software is a special blend that gives you the full "Windows
software experience that's designed in the software. It's different from an OEM's
computer. I expect Microsoft to have it in thier stores. The hero device I think Microsoft
has that will cause people to come into the "windows stores is ":Microsoft "Surface-Pro" tablet PC. People who know about it know it's a very powerful tablet PC that you can do
serous work on like run full PC programes & PC games and do all the things the General tablets like the Ipad , Andorid Tablets, and the Windows surface RT can do.
