The Galaxy S24 is dominating the eastern markets, but what's the competition?
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In the realm of smartphones, Samsung's Galaxy S24 is currently the talk of the town, especially in the eastern markets. The latest flagship series has been a runaway success, breaking sales records in both its homeland, South Korea, and India.
With its powerful processor, sleek design, and impressive camera system, the Galaxy S24, Galaxy S24+, and Galaxy S24 Ultra have been popular choices among consumers in these regions. But what about the competition? What are the other top-selling flagship phones available in both countries and how does the S24 compare?

The launch of the Galaxy S24 series in Samsung's homeland, South Korea, was nothing short of spectacular. Recording 1.21 million pre-orders in just a week, the series outdid its predecessor, the Galaxy S23 series, signifying a solid year-over-year improvement. This soaring start, however, is not without competition.
Check out our detailed analyses comparing the Galaxy S24 vs the iPhone 15, and also see how the high-end Galaxy S24 Ultra stacks up against the iPhone 15 Pro Max.

In India, the Galaxy S24's journey tells a different tale. With 250,000 pre-orders in just three days, the series outperformed its own past records. But the Indian market is a mosaic of brands and choices, with players like Apple, Xiaomi, Huawei, Oppo, vivo, and OnePlus, each bringing their unique offerings to the table.
Vivo's recent entry into the Indian market with its X100 series, priced starting at $770, adds another layer to the competitive landscape, offering premium features at a more accessible price point. It shines through its camera setup, created in partnership with Zeiss. However, the presence of Chinese smartphone manufacturers in India isn't limited to Vivo and OnePlus.
With its powerful processor, sleek design, and impressive camera system, the Galaxy S24, Galaxy S24+, and Galaxy S24 Ultra have been popular choices among consumers in these regions. But what about the competition? What are the other top-selling flagship phones available in both countries and how does the S24 compare?
South Korea: A home ground success

Galaxy S24 Ultra and iPhone 15 Pro Max (Image Credit–PhoneArena)
The launch of the Galaxy S24 series in Samsung's homeland, South Korea, was nothing short of spectacular. Recording 1.21 million pre-orders in just a week, the series outdid its predecessor, the Galaxy S23 series, signifying a solid year-over-year improvement. This soaring start, however, is not without competition.
Apple's iPhone 15 series, with its own set of innovative features and a strong market presence, saw a significant 41.9% rise in sales in South Korea compared to its predecessor. Yet, on paper, the Galaxy S24 seems to have an edge with features like a 3X telephoto camera and a display that's brighter and smoother, making the rivalry even more intense.
Check out our detailed analyses comparing the Galaxy S24 vs the iPhone 15, and also see how the high-end Galaxy S24 Ultra stacks up against the iPhone 15 Pro Max.
India: A complex battlefield

Image Credit–PhoneArena
In India, the Galaxy S24's journey tells a different tale. With 250,000 pre-orders in just three days, the series outperformed its own past records. But the Indian market is a mosaic of brands and choices, with players like Apple, Xiaomi, Huawei, Oppo, vivo, and OnePlus, each bringing their unique offerings to the table.
The OnePlus 12, for instance, with its top-notch hardware, sleek design, and meticulous craftsmanship, truly embodies the brand's "Never Settle" ethos. Additionally, it boasts one of the brightest displays in the market today, with an impressive 4,500-nit peak brightness. As the Galaxy S24 Ultra sees a price increase, the OnePlus 12 emerges as a value-packed, reasonably priced alternative powered by the same flagship Snapdragon 8 Gen 3 chipset.
Vivo's recent entry into the Indian market with its X100 series, priced starting at $770, adds another layer to the competitive landscape, offering premium features at a more accessible price point. It shines through its camera setup, created in partnership with Zeiss. However, the presence of Chinese smartphone manufacturers in India isn't limited to Vivo and OnePlus.
Huawei is also making significant strides, especially with its Huawei Mate 60 Pro, which reportedly made a remarkable impact, selling 1.6 million units within just six weeks. What makes it stand out is that it offers satellite connectivity. This means you can make calls or send messages in places where there's no regular cellular network available.

While the competition is stiff, several factors contribute to the Galaxy S24's dominance in these markets. Samsung's longstanding market presence and robust marketing strategies give it the upper hand. Additionally, the promise of seven years of OS and security updates makes the Galaxy S24 an attractive investment for the long term, a benefit that its competitors are yet to match.
Moreover, the advent of AI in smartphones has become a game-changer, and Samsung is at the forefront of this revolution. The Galaxy S24's AI capabilities, with features like live translation during calls and AI-powered photography tools, set it a class apart, offering functionalities that are yet to be matched by its rivals in the market.

The success of the Galaxy S24 in Eastern markets is a testament to Samsung's innovative spirit and understanding of consumer needs. While it continues to face robust competition, its unique blend of advanced technology, long-term support, and AI integration positions it favorably.
These days, the smartphone wars are not just about hardware, as most flagships share similar performance. They are about creating an ecosystem where technology meets everyday life in the most seamless and intuitive ways possible.
Also, Oppo is about to enter the market soon with its Find X7 Ultra, which seems poised to give the Galaxy S24 Ultra a run for its money, especially when it comes to camera zoom capabilities. The Find X7 Ultra takes the lead as the first smartphone to introduce a dual periscope zoom system, equipped with 50MP sensors, regardless of whether you opt for the 6x or 3x periscope lens.
If you're curious about how some of these phones compare, take a look below for a detailed comparison.
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|
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Samsung Galaxy S24 Ultra | vivo X100 Pro | OPPO Find X7 Ultra |
Design
Dimensions | ||
---|---|---|
6.39 x 3.11 x 0.34 inches (~0.37 inches with camera bump) 162.3 x 79 x 8.6 mm (~9.5 mm with camera bump) |
6.46 x 2.96 x 0.35 inches 164.1 x 75.3 x 8.9 mm |
6.47 x 3.00 x 0.37 inches (~0.57 inches with camera bump) 164.3 x 76.2 x 9.5 mm (~14.60 mm with camera bump) |
Weight | ||
8.22 oz (233.0 g) | 7.80 oz (221.0 g) | 7.80 oz (221.0 g) |
Materials | ||
Back: Glass (Corning Gorilla Glass Armor) Frame: Titanium |
Back: Glass (Corning Gorilla Glass) Frame: Aluminum |
|
Resistance | ||
Water, Dust; IP68 | Yes; IP68 | Yes; IP68 |
Biometrics | ||
Ultrasonic in-screen fingerprint | Optical in-screen fingerprint | Optical in-screen fingerprint |
Features | ||
Stylus | ||
Keys | ||
Right: Volume control, Lock/Unlock key | Right: Volume control, Lock/Unlock key | |
Colors | ||
Titanium Black, Titanium Gray, Titanium Violet, Titanium Yellow, Titanium Blue, Titanium Green, Titanium Orange | Black, White, Blue, Orange | Black, Dark Blue, Light Brown |
Display
Size | ||
---|---|---|
6.8-inch | 6.8-inch | 6.8-inch |
Resolution | ||
3088x1440px, 19.5:9 ratio, 501 PPI | 2800x1280px, 20:9 ratio, 454 PPI | 3168x1440px, 20:9 ratio, 510 PPI |
Technology | ||
Dynamic AMOLED | AMOLED | AMOLED |
Refresh rate | ||
120Hz | 120Hz | 120Hz |
Screen-to-body | ||
89.12 % | 90.90 % | 90.27 % |
Peak brightness | ||
2600 cd/m2 (nit) | 3000 cd/m2 (nit) | 4500 cd/m2 (nit) |
Features | ||
HDR support, Scratch-resistant glass (Corning Gorilla Glass Armor), Ambient light sensor, Proximity sensor | Ambient light sensor, Proximity sensor | HDR support, Dolby Vision, Scratch-resistant glass (Corning Gorilla Glass Victus 2), Ambient light sensor, Proximity sensor |
Hardware
System chip | ||
---|---|---|
Qualcomm Snapdragon 8 Gen 3 SM8650-AB (4 nm) | MediaTek Dimensity 9300 MT6989 (4 nm) | Qualcomm Snapdragon 8 Gen 3 SM8650-AB (4 nm) |
Processor | ||
Octa-core 1x3.39GHz Cortex-X4 5x3.1GHz Cortex-A720 2x2.2GHz Cortex-A520 |
Octa-core 1x 3.25GHz Cortex-X4 + 3x 2.85GHz Cortex-X4 + 4x 2.0GHz Cortex-A720 |
Octa-core 1x 3.3GHz Cortex-X4 + 5x 3.2GHz Cortex-A720 + 2x 2.3GHz Cortex-A520 |
GPU | ||
Adreno 750 | Immortalis-G720 MC12 | Adreno 750 |
RAM | ||
12GB (LPDDR5X) | 12GB | 12GB |
Internal storage | ||
256GB (UFS 4.0) | 256GB (UFS 4.0) | 256GB (UFS 4.0) |
Storage expansion | ||
not expandable | not expandable | not expandable |
OS | ||
Android (14), up to 7 OS updates | Android (14) | Android (14) |
Battery
Capacity | ||
---|---|---|
5000 mAh | 5260 mAh | 5000 mAh |
Type | ||
Li - Ion | ||
Charging | ||
Fast charging, Qi wireless charging, Reverse wireless charging | Fast charging, Qi wireless charging, Reverse wired charging | Fast charging, Qi wireless charging, Reverse wired charging |
Charge speed | ||
Wired: 45.0W Wireless: 15.0W |
Wired: 100.0W Wireless: 50.0W | Wired: 100.0W Wireless: 50.0W |
Camera
Rear | ||
---|---|---|
Quad camera | Triple camera | Quad camera |
Main camera | ||
200 MP (OIS, Laser and PDAF) Sensor name: Samsung ISOCELL HP2 Aperture size: F1.7 Focal length: 24 mm Sensor size: 1/1.3" Pixel size: 0.6 μm |
50 MP (OIS, Laser autofocus) Aperture size: F1.8 Focal length: 26 mm |
50 MP (OIS, Laser and PDAF) Aperture size: F1.8 Focal length: 23 mm Sensor size: 1" Pixel size: 1.6 μm |
Second camera | ||
12 MP (Ultra-wide, PDAF) Sensor name: Sony IMX564 Aperture size: F2.2 Focal Length: 13 mm Sensor size: 1/2.55" Pixel size: 1.4 μm |
50 MP (Ultra-wide) Aperture size: F2.0 Focal Length: 15 mm Sensor size: 1/2.76" |
50 MP (Ultra-wide, PDAF) Aperture size: F2.0 Focal Length: 14 mm Sensor size: 1/1.9'' Pixel size: 1 μm |
Third camera | ||
10 MP (Telephoto, OIS, PDAF) Sensor name: Sony IMX754 Optical zoom: 3.0x Aperture size: F2.4 Focal Length: 67 mm Sensor size: 1/3.52" Pixel size: 1.12 μm |
50 MP (Telephoto, Periscope) Optical zoom: 4.3x Aperture size: F2.5 Focal Length: 100 mm Sensor size: 1/2" |
50 MP (Telephoto, Periscope, OIS, PDAF) Optical zoom: 6.0x Aperture size: F4.3 Focal Length: 135 mm Sensor size: 1/2.51" |
Fourth camera | ||
50 MP (Telephoto, Periscope, OIS, PDAF) Sensor name: Sony IMX854 Optical zoom: 5.0x Aperture size: F3.4 Focal Length: 111 mm Sensor size: 1/2.52" Pixel size: 0.7 μm |
50 MP (Telephoto, Periscope, OIS, PDAF) Optical zoom: 2.8x Aperture size: F2.6 Focal Length: 65 mm Sensor size: 1/1.56" |
|
Flash | ||
LED | LED | LED |
Video recording | ||
7680x4320 (8K UHD) (30 fps), 3840x2160 (4K UHD) (120 fps), 1920x1080 (Full HD) (240 fps) HDR, Continuous autofocus, Picture-taking during video recording |
7680x4320 (8K UHD), 3840x2160 (4K UHD), 1920x1080 (Full HD) | 3840x2160 (4K UHD) (60 fps) |
Front | ||
12 MP (PDAF, HDR), Video capture: 3840x2160 (4K UHD) (60 fps) | 32 MP | 32 MP (Autofocus), Video capture: 3840x2160 (4K UHD) (60 fps) |
Connectivity & Features
Bluetooth | ||
---|---|---|
5.3 | 5.4 | 5.4 |
WLAN | ||
802.11 a,b,g,n,ac,ax(Wi-Fi 6),Wi-Fi 6E,Wi-Fi 7,tri-band Wi-Fi Direct, Hotspot | 802.11 a,b,g,n,ac,ax(Wi-Fi 6),Wi-Fi 7 Wi-Fi Direct, Hotspot | 802.11 a,b,g,n,ac,ax(Wi-Fi 6),Wi-Fi 6E,Wi-Fi 7,dual-band,tri-band Wi-Fi Direct, Hotspot |
USB | ||
Type-C, USB 3.2 | Type-C, USB 2.0 | Type-C, USB 3.2 |
Hearing aid compatible | ||
M3/T4 | ||
Location | ||
GPS, A-GPS, Glonass, Galileo, BeiDou, Cell ID, Wi-Fi positioning | GPS, A-GPS, Glonass, Galileo, BeiDou, QZSS, NavIC, Cell ID, Wi-Fi positioning | GPS, A-GPS, Glonass, Galileo, BeiDou, QZSS, Cell ID, Wi-Fi positioning |
Sensors | ||
Accelerometer, Gyroscope, Compass, Barometer | Accelerometer, Gyroscope, Compass | Accelerometer, Gyroscope, Compass, Emergency SOS via satellite (SMS sending/receiving) |
Other | ||
NFC, Ultra Wideband (UWB) | NFC, Infrared | NFC, Infrared |
Multimedia
Headphones | ||
---|---|---|
No 3.5mm jack | No 3.5mm jack | No 3.5mm jack |
Speakers | ||
Earpiece, Multiple speakers | Earpiece, Multiple speakers | Earpiece, Multiple speakers |
Features | ||
aptX, aptX-HD | ||
Screen mirroring | ||
Wireless screen share | ||
Additional microphone(s) | ||
Noise cancellation |
Cellular
5G | ||
---|---|---|
Bands n1, n2, n3, n5, n7, n8, n12, n20, n25, n28, n38, n40, n41, n66, n75, n77, n78, SA, NSA, Sub-6, mmWave | Bands n1, n3, n5, n8, n28, n38, n40, n41, n77, n78, SA, NSA | Bands n1, n2, n3, n5, n7, n8, n20, n28, n38, n40, n41, n66, n77, n78, n79, SA, NSA |
4G (FDD) | ||
Bands 1(2100), 2(1900), 3(1800), 4(AWS-1), 5(850), 7(2600), 8(900), 12(700 a), 13(700 c), 17(700 b), 18(800 Lower), 19(800 Upper), 20(800 DD), 25(1900+), 26(850+), 28(700 APT), 32(1500 L-band), 66(AWS-3) | Bands 1(2100), 2(1900), 3(1800), 4(AWS-1), 5(850), 7(2600), 8(900), 18(800 Lower), 19(800 Upper), 26(850+), 28(700 APT) | Bands 1(2100), 2(1900), 3(1800), 4(AWS-1), 5(850), 7(2600), 8(900), 12(700 a), 17(700 b), 18(800 Lower), 19(800 Upper), 20(800 DD), 26(850+), 28(700 APT), 66(AWS-3) |
4G (TDD) | ||
Bands 38(2600), 39(1900+), 40(2300), 41(2600+) | Bands 34(2000), 38(2600), 39(1900+), 40(2300), 41(2600+) | Bands 34(2000), 38(2600), 39(1900+), 40(2300), 41(2600+) |
3G | ||
Bands 1(2100), 2(1900), 5(850), 8(900) | Bands 1(2100), 2(1900), 4(1700/2100), 5(850), 6(800), 8(900) | Bands 1(2100), 2(1900), 4(1700/2100), 5(850), 6(800), 8(900) |
Data Speed | ||
LTE-A Pro Cat 20 (2000/150 Mbit/s), HSDPA+ (4G) 42.2 Mbit/s | LTE-A, HSDPA+ (4G) 42.2 Mbit/s | LTE-A, LTE Cat 5 (300/75 Mbit/s), HSDPA+ (4G) 42.2 Mbit/s |
SIM type | ||
Dual Nano SIM + eSIM | Dual Nano SIM | Dual Nano SIM |
Regulatory Approval
FCC approval | ||
---|---|---|
Date approved: Nov 29, 2023 FCC ID value: A3LSMS928U | ||
Measured SAR | ||
Head: 1.26 W/kg Body: 0.62 W/kg Simultaneous Transmission: 1.59 W/kg Wireless Router: 1.26 W/kg |
Buyers information
MSRP | ||
---|---|---|
$ 1300 / € 1449 | € 1199 | € 1200 |
In The Box | ||
USB-C cable, SIM ejector tool, Paperwork |
Availability
Officially announced | ||
---|---|---|
Jan 17, 2024 | Jan 08, 2024 |
See the full
Samsung Galaxy S24 Ultra vs vivo X100 Pro vs OPPO Find X7 Ultra specs comparison
or compare them to other phones using our
Phone Comparison tool
What sets the Galaxy S24 apart?

Image Credit–PhoneArena
While the competition is stiff, several factors contribute to the Galaxy S24's dominance in these markets. Samsung's longstanding market presence and robust marketing strategies give it the upper hand. Additionally, the promise of seven years of OS and security updates makes the Galaxy S24 an attractive investment for the long term, a benefit that its competitors are yet to match.
Moreover, the advent of AI in smartphones has become a game-changer, and Samsung is at the forefront of this revolution. The Galaxy S24's AI capabilities, with features like live translation during calls and AI-powered photography tools, set it a class apart, offering functionalities that are yet to be matched by its rivals in the market.
The road ahead

Image Credit–PhoneArena
The success of the Galaxy S24 in Eastern markets is a testament to Samsung's innovative spirit and understanding of consumer needs. While it continues to face robust competition, its unique blend of advanced technology, long-term support, and AI integration positions it favorably.
These days, the smartphone wars are not just about hardware, as most flagships share similar performance. They are about creating an ecosystem where technology meets everyday life in the most seamless and intuitive ways possible.
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