Best iPhone Prime Day 2025 deals: highlights from the event

Prime Day, also known as one of the largest shopping events at Amazon, has officially wrapped up. This year marked the retailer’s largest Prime Day yet, with four days of massive deals across nearly every category — including iPhones.
As you might know, especially if you follow such events, Amazon doesn't have a habit of launching promos on brand-new iPhones. However, we encountered many unmissable savings opportunities on renewed premium models that should look and feel just like new devices. Interested in finding out just how tempting iPhone deals were this Prime Day? Stay right here!
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Apple iPhone 16 Prime Day deals

iPhone 16 Pro Max | Image credit — PhoneArena
Amazon was incredibly generous with discounts on the latest and most impressive iPhone 16 Series this year. The event kicked off with a huge $186 discount on the 512GB iPhone 16 Pro Max in renewed premium condition. This promo remained throughout the event and was exclusively available to Prime members.
A similar offer went live on the iPhone 16 Pro. This July, Prime members could get the iOS device for $163 off. iPhone 16 and iPhone 16 Plus buyers weren't left out and could save up to 10% on renewed devices in excellent condition.
Apple iPhone 15 Prime Day deals

iPhone 15 Pro Max | Image credit — PhoneArena
Last year's iPhone 15 models may not be the latest out there, but they still pack plenty of horsepower and a premium design, making them a suitable alternative for users seeking a high-end experience at a more affordable price. Just like the iPhone 16 Series, this July's Prime Day brought hefty discounts on many iPhone 15 options.
The most impressive sale we came across allowed Prime members to grab the iPhone 15 Pro Max for 15% off in renewed premium condition. That slashed the ~$900 model under the $770 mark. Other tempting bargains included a 9% discount on the iPhone 15 and the iPhone 15 Plus, while the iPhone 15 Pro was available for 6-10% off throughout the event.
iPhone SE Prime Day deals

iPhone 16e| Image credit — PhoneArena
While the iPhone 15 and iPhone 16 models received the highest discounts this Prime Day, Amazon launched multiple tempting offers on older iPhones and budget-friendly iPhone SE options.
For example, the latest iPhone 16e dropped by 13% in excellent condition, while the iPhone SE (2022) got a huge 24% discount in renewed premium condition. However, Amazon quickly ran out of quantities on the 2022-released SE model, and the promo expired after Day 1.
Older iPhones, such as the iPhone 14 Plus and the iPhone 13 Pro, also went on sale at up to 23% off. We even came across an iPhone 13 mini promo, which allowed shoppers to save 10% on a model in excellent renewed condition.
Are iPhones new or refurbished on Prime Day?
Well, it depends. Over at Amazon, you'll most likely get a refurbished device. However, at the official Apple Store and major US carriers, you can get brand-new, untouched and unopened models.
How to find the best iPhone deals on Prime Day?
You can find the best iPhone deals on Prime Day by visiting this exact page you're currently reading. Yes, that's right! We follow each shopping event closely, ensuring you get the top deals on iPhones as soon as they pop up at Amazon and other retailers.
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