Windows Phone and iOS show slight gains in U.S. market share based on comScore's latest data

Windows Phone and iOS show slight gains in U.S. market share based on comScore's latest data
The latest market share figures have been released by comScore, and it shows that Windows Phone and iOS had slight increases in U.S. market share for the three months ended in August. Android, however, remained on top with 52% of the stateside smartphone market. That is down a minimal .1 percentage point from the three months ended in May. Apple's iOS picked up the .1 percentage point that Android lost, bringing its U.S. market share to 42%.

With 3.5% of the U.S. smartphone market for the three months ended in August, Microsoft's Windows Phone also added.1 percentage point from its May reading. BlackBerry and Symbian were both flat for the three months ended in August at 2.3% and .1%, respectively. BlackBerry had a stable three months after a period of declining market share, and this could be a sign that the company is poised for a turnaround.

Looking at the manufacturer's market share, Apple had 42% of the U.S. smartphone market for the three months ended in August. That is up from the 41.9% of the market that the iPhone owned for the three months ended in May. Samsung had a great three months, adding 1.1 percentage points to control 28.9% of the stateside smartphone market for the three months ended in August. That cuts Apple's lead over its rival to 13.1 percentage points from 14.1 percentage points.

Apple and Samsung had to take share from other manufacturers, and sure enough both Motorola and HTC took it on the chin. Fourth place Motorola lost .9 percentage points to control 5.4% of the U.S. smartphone market for the quarter ended in August. Fifth place HTC slumped to 4.5% from the 5.1% reading it had for the three months ended in May. Third place LG tacked on .2 percentage points to 6.7% for the August quarter.

Facebook was the most widely disseminated app, available on more than 72% of U.S. smartphones in use as of the end of August. YouTube (54.9%) and Google Play (51.2%) round out the top three. Other notable apps include Instagram (9th, 31.2%) and Twitter (14th, 22.3%).


source: comScore via WMPoweruser

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