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Sony announces my Xperia remote tracking service, to launch in several months

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my Xperia launch
Several months ago, Sony trademarked the term "My Xperia". At that time, our initial assumption was that the company was baking a home-made cloud storage service of some kind, but it turns out that we weren't entirely correct. So what has Sony been working on all along?

Well, "my Xperia" is actually a smartphone tracking service. It is meant to be used in the unfortunate event of theft or should the owner ever loses their Sony Xperia handset. Through my Xperia, one can locate their Sony smartphone by making it beep or by viewing its location on a map. Remotely erasing its data and locking the device down are also among the things a user can do once registered with my Xperia.

Yet my Xperia isn't available to all Sony smartphone owners, or at least it isn't yet. Since the service is still in its beta stage, only select Ice Cream Sandwich smartphones will be allowed to participate, starting with the Sony Xperia acro S and continuing with other recent Sony devices later on. Only users in the Nordic countries are given access to it at this time. 

If everything goes as planned, the my Xperia service should be out of beta by the end of Q2 2013. The feature will be rolled out to users via OTA software update.

source: Sony

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