Home
News
You are here

Chocolate BL40 is so easy to use, a Caveman can browse the web

By Alan Friedman

Updated: Sep 29, 2009, 1:23 PM

Add us as a preferred source on Google Search

Chocolate BL40 is so easy to use, a Caveman can browse the web

On September 30th, LG will debut its television ad campaign for the flagship Chocolate BL40 handset. The Korean cellphone manufacturer is spending 5 million British Pounds promoting the phone and the first ads will concentrate on the shape and design of the model. "We are making a big investment in TV, press, digital, cinema, outdoorand channel advertising as we feel we have a unique product with thenew Chocolate BL40 that will appeal to consumers." says Jeremy Newing,LG Marketing Manager. The 4 inch LCD screen has a high-resolution display of 800 X 345 pixels and the total package is like nothing else that we have seen in the cellphone market. LG is using the tag line ,"The Shape of the Future" to promote the Chocolate BL40. The initial advertisement features some very un-Geico looking cavemen and the discovery of a valley of BL40 devices. We're not sure it makes you want to rush out and buy the device, but it does show off some of the screen's functions.

LG Chocolate BL40 Specifications | Review

source: LGBlog

$90

$210

$120 off (57%)

Mint Mobile is now allowing you to get whichever plan you like for either three, six, or 12 months for just $15/mo. If you go for the six-month unlimited service, for instance, you'll now have to pay just $90 upfront instead of $210.

Buy at Mint Mobile

View Full Bio

Alan, an ardent smartphone enthusiast and a veteran writer at PhoneArena since 2009, has witnessed and chronicled the transformative years of mobile technology. Owning iconic phones from the original iPhone to the iPhone 15 Pro Max, he has seen smartphones evolve into a global phenomenon. Beyond smartphones, Alan has covered the emergence of tablets, smartwatches, and smart speakers.

Read the latest from Alan Friedman