Blur for Cujo: Apple's new iPhone 7 Plus ads detail the Portrait camera mode

Blur for Cujo: Apple's new iPhone 7 Plus ads detail the Portrait camera mode
Buoyed by the success story that the iPhone 7 Plus turned out to be, Apple's shares hit record high yesterday, as the company hauled in almost $18 billion in profits last quarter by garnering many new iPhone users that were intrigued by the dual camera shenanigans of the 7 Plus, such as its true zoom and Portrait mode abilities

That same depth-of-field effect that makes for beautiful portraits with blurred backgrounds that make the subject stand out more artfully, is the topic of Apple's two latest ads. One involves a puppy and the other a kid - sneaky Apple marketing trying to pull the cuteness overload trick on us, check them out.

Related phones

iPhone 7 Plus
  • Display 5.5" 1080 x 1920 pixels
  • Camera 12 MP / 7 MP front
  • Processor Apple A10 Fusion, Quad-core, 2340 MHz
  • Storage 256 GB
  • Battery 2900 mAh(21h 3G talk time)



1. Unordinary unregistered

Such a great camera! Awesome how often they are updating portrait mode fixes. Good sh*t Apple.

2. Bankz

Posts: 2550; Member since: Apr 08, 2016

probably the best camera experience in existence right now. This, the lg manual mode and the pixel camera.

3. danidin

Posts: 40; Member since: May 15, 2014

And the honor 8. total fun.

5. Unordinary unregistered

My friend who is studying aboard has one. Always enjoy looking at his snap stories.

4. Subie

Posts: 2425; Member since: Aug 01, 2015

*phone camera experience.

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