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Take a look at the first T.V. spot for Apple's latest and greatest smartwatch

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By Alan Friedman

Published: Sep 13, 2018, 9:07 AM

You know what's coming now that Apple has introduced three new iPhone models and the Apple Watch Series 4. Get ready to see your prime time television viewing interrupted by ads for the iPhone XS, iPhone XS Max and iPhone XR. The latter won't launch until October 26th, while the other two models will be released on September 21st. That happens to be the same date for the launch of Apple's latest smartwatch.

Speaking of the Apple Watch Series 4 and television commercials, Apple has released its first spot for the latest version of the timepiece. Called "Hokey Pokey," you probably can figure out what tune is playing in the background during this 60-second ad. And the actions taking place on the screen match the lyrics of the song playing in the background. Of course, some of the participants are wearing the new Apple Watch Series 4, which allows you to take in the larger edge-to-edge display in all of its glory.

The theme of the ad is that the Apple Watch motivates you to move and exercise. The result is a healthier you. And that's what it's all about.

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Alan, an ardent smartphone enthusiast and a veteran writer at PhoneArena since 2009, has witnessed and chronicled the transformative years of mobile technology. Owning iconic phones from the original iPhone to the iPhone 15 Pro Max, he has seen smartphones evolve into a global phenomenon. Beyond smartphones, Alan has covered the emergence of tablets, smartwatches, and smart speakers.

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Take a look at the first T.V. spot for Apple's latest and greatest smartwatch

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