For developers the news looked promising as well. Since the launch of the Windows Store, Microsoft reported that several apps have already passed the $25,000 revenue threshold and that the number of apps in the store has doubled. Ms. Reller pointed out that developers keep 80% of the revenue made from their apps for the lifetime of the app. That is sure to pique the interest in would-be developers for the platform.
Microsoft also made it a point to mention that the company was doing as much as it could to entice Windows 7 users to upgrade to Windows 8 by providing an upgrade assistant which verifies if your current hardware is compatible. A pretty pretty attractive price point is offered as well, upgrading to Windows 8 Pro can cost as little as $39.99.