BlackBerry's 'professional tablet', the PlayBook, will get a price tag of under $500 at its launch in Q1 of 2011, co-CEO of RIM Jim Balsillie shed some light on the upcoming iPad rival.
Balsillie gave the figure as a reference rather than an exact number, stressing on the competitive pricing of the device. If it was to be launched anytime sooner, the 7-inch tablet would be on par with Apple's Wi-Fi-only iPad and would undersell the $599 3G Galaxy Tab by Samsung.
BlackBerry is aiming to release the tablet in Q1 in North America through retail stores like Target and Best Buy on one hand and service providers on the other. Globally, the PlayBook will be made available in Q2 of 2011.
An all-new BB Tablet OS and polished design give the PlayBook its professional allure, however it is much smaller than the 9.7-inch iPad and lacks developer support. Even thought it is way too early to decide who will rule the tablet market in Q1 of 2011, BlackBerry's bid has the specs and the pricing to try.