ZTE Axon 7 finally pops up on Amazon in Europe, slightly more expensive than expected

About a month ago, ZTE announced its latest and greatest – the Axon 7. A flagship-grade handset, with a 5.5” AMOLED display, Qualcomm Snapdragon 820 SoC, 4 GB / 6 GB RAM, and 64 GB / 128 GB storage, depending on variants, and a 20 MP Samsung ISOCELL camera. The Axon flagships have a short story thus far, but they are generally known for being bargain-priced top-tier devices, and ZTE was reported to be planning to sell the Axon 7 for $449 in the USA and €409 in Europe. Unfortunately, however, we had no solid release date for the Western markets to go on.

Well, today, the ZTE Axon 7 has finally hit Amazon in Europe. The variant that is currently available to order is the 64 GB storage / 4 GB of RAM one, with no word on when the more “premium” model would be available. Unfortunately, it's a bit more expensive than originally anticipated. In the UK, the Axon 7 costs £359, which amounts to about $480. In other European branches of Amazon, which sell in the EUR currency, the price is set at €449.99, which translates to around $498.

This could potentially mean that the Axon 7's base model will cost around $500 when it hits the US, not $450, as it was previously reported, but we wouldn't be quick to draw such conclusions. Unfortunately, we have no clue when the US launch might actually happen.

source: Amazon UK

Related phones

Axon 7
  • Display 5.5" 1440 x 2560 pixels
  • Camera 20 MP / 8 MP front
  • Processor Qualcomm Snapdragon 820, Quad-core, 2150 MHz
  • Storage 64 GB + microSDXC
  • Battery 3250 mAh(24h 3G talk time)



1. stijnvbml

Posts: 69; Member since: Feb 20, 2013

In Europe, prices are including taxes. The taxes can be as high as 21%. Because of the "weaker" euro to dollar, you can expect the price to come in at 450$ ex tax. Especially if you consider that an iPhone 6s is costing around 650$ in the us and 750€ in the Netherlands.

7. Manyci

Posts: 116; Member since: Aug 03, 2015

Yes, you are absolutely right, but let me correct you a bit: "taxes can be as high as 21%"? No. Taxes can be (and are) as high as 27%... (ask any Hungarian)

2. Barney_stinson

Posts: 672; Member since: May 30, 2016

So much to compete with OP3!!

3. MingLiangChen

Posts: 329; Member since: Jul 06, 2012

Dual front facing speakers... With that, it beats any other flagships this year in my opinion. Unfortunately, I'm tied to Moto.

9. BlackhawkFlys

Posts: 914; Member since: May 07, 2014

Dual front facing speakers yet maintaining the 72.3% screen to body ratio is amazing. HTC should learn something from them. The design is is also amazing.

4. Ordinary

Posts: 2454; Member since: Apr 23, 2015

Thats not bad at all when compared to other flagships

8. SenorThrottles

Posts: 284; Member since: Dec 23, 2015

Yep. To put that price into comparison, the OnePlus 3 costs £309 in the UK, so the Axon 7 is priced pretty competitively.

5. itsdeepak4u2000

Posts: 3718; Member since: Nov 03, 2012

ZTE nubia Z11 is official with Snapdragon 820, 6GB of RAM.

6. MingLiangChen

Posts: 329; Member since: Jul 06, 2012

So called top-tier specs are put into countless number of phones in the same year.. I would say only certain brands would stand out with features, other than price.

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