The XS Max successor may be thinner, as Samsung lends Apple its in-cell touch OLED tech

The XS Max successor may be thinner, as Samsung lends Apple its in-cell touch OLED tech
Last year, almost a third of the price tag to produce an iPhone X went to Samsung for the OLED display, and Apple was looking for ways to cut that ratio so that it can be more flexible with the final retail pricing of the XS. 

To reach Apple's lower tag demands, Samsung apparently offered to supply the Y-Octa panels with a touch layer integrated directly in the screen that it uses for the S9+. These are thinner, lighter, and above all, cheaper to produce than other OLED panels, though the yield was not enough for Apple's mass quantities.

Today, Korean media is reporting that Samsung will indeed lend the Y-Octa technology to Apple but apparently just for its top-end 2019 model, the iPhone XS Max successor, as that's all Samsung will be able to produce. After all, the Galaxy S10 quartet and the eventual Note 10 will need some in-cell touch love, too.

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26 Comments

1. Ichimoku

Posts: 141; Member since: Nov 18, 2018

Still if you talk about OLED screen, Samsung will be the first on the list.

2. koioz

Posts: 132; Member since: Nov 29, 2018

Well its good to see android manufactures share some tech to inferior iphones.

15. Peaceboy

Posts: 640; Member since: Oct 11, 2018

Lol, didn’t Samsung learned from inferior display of Samsung. The calibration in iphone X is better than their display.

21. koioz

Posts: 132; Member since: Nov 29, 2018

Oh yeah! I catched a troll.

26. darkkjedii

Posts: 30875; Member since: Feb 05, 2011

iPhones have so many Samsung components inside, it could be a Galaxy.

23. koioz

Posts: 132; Member since: Nov 29, 2018

After samsung's hardwork to help the iphones catch up to tech, here comes the ignorant isheeps that keep on ranting. What a shame. Is it hard to say thank you to samsung for helping your beloved inferior iphones improve?

3. sissy246

Posts: 7027; Member since: Mar 04, 2015

Well its good that Samsung will share their awesome tech with apple so iphone users have Samsung's great tech.

16. Peaceboy

Posts: 640; Member since: Oct 11, 2018

Samsung display is bad, it was apple’s calibration than make it stand out.

22. koioz

Posts: 132; Member since: Nov 29, 2018

Very nice proof that you are a dumb.

4. DolmioMan

Posts: 301; Member since: Jan 08, 2018

So next year LG will make the displays for the smaller iPhone?

5. NateAdam8

Posts: 434; Member since: Feb 17, 2012

Don't make it thinner just make the battery bigger.

6. STRANG3R

Posts: 234; Member since: Sep 24, 2015

They want everything cheaper but want to sell at 3x or 4x or even 5x of what production cost is.

17. Peaceboy

Posts: 640; Member since: Oct 11, 2018

Because Samsung products are cheap.

18. Leo_MC

Posts: 6897; Member since: Dec 02, 2011

Is there any comerciant that doesn’t want that?!

7. JMartin22

Posts: 2354; Member since: Apr 30, 2013

Let’s hope microLED technology is ready by 2020

8. strategic_developer

Posts: 1627; Member since: Jul 17, 2018

Lend? Apple us paying for it. How are you using the word lend. Do you even know what lend means?

25. AmashAziz

Posts: 2893; Member since: Jun 30, 2014

U expect samsung to give them for free?

9. NinoH

Posts: 130; Member since: Feb 09, 2018

Well i don’t know what you mean as ineferior tech but apple uses only higher quality components in their devices. Android OEMs haven’t been able to copy 3d touch or face id in their phones and apples processors are the best in the industry so except for screens which is shared between LG and Samsung and modems which are indeed inferior(Intel) apple with their money buy the best of the best.

10. YeahYeah

Posts: 249; Member since: Mar 16, 2016

Why would android OEMS copy useless tech. Dude are you for real.

12. NinoH

Posts: 130; Member since: Feb 09, 2018

Useless tech!?!OMG i’m talking to a complete moron obviously, listen Kid, in this industry sooner or later everybody copies apple. Ohh and by the way i heard Samsung is taking away headphone jack and making a notch on the next galaxy phone.

13. sissy246

Posts: 7027; Member since: Mar 04, 2015

I agree, they ALL do copy sooner or later EVEN Apple.

11. L0n3n1nja

Posts: 1525; Member since: Jul 12, 2016

Android OEMs beat Apple to 3d touch, methods of face unlock have existed for years and Apples method has been copied in China already as well.

19. Leo_MC

Posts: 6897; Member since: Dec 02, 2011

Yes they did existed, they were bad and nobody cared about them.

24. NinoH

Posts: 130; Member since: Feb 09, 2018

What the hell are you babeling about, faceid is a technology that apple bought from the company that made kinect sensor.It’s basically a tiny kinect sensor in a phone.Except for huawei no other company has that now. And if you are referring to face unlock on android that is a joke,it only uses cameras to unlock which can be fooled by a picture. I used my phone to unlock my colleague’s phone as a demonstration.

14. geordie8t1

Posts: 278; Member since: Nov 16, 2015

If anyone thinks the xs max sucessor will be cheaper because it can use cheaper components will be sadly mistaken, apple is a cash cow and don't make the trillion dollar list by reducing prices, they will simply cite production costs and r&d as a reason to increase costs for the next generation device

20. Peaceboy

Posts: 640; Member since: Oct 11, 2018

I’m pretty sure they will have $1000 price tag.

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