Earnings warning hints at weak iPhone 8 sales; iPhone 7 is the most popular phone during Q3

Earnings warning hints at weak iPhone 8 sales; iPhone 7 is the most popular phone during Q3
Pegatron, one of the contract manufacturers used by Apple to assemble the iPhone, warned today that demand for the Apple iPhone 8 could be weak during the first quarter of 2018. The company said that it often experiences a seasonal slowdown during the start of a new year. Jeff Pu, an analyst at Yuanta Investment Consulting, predicts that Apple will slash orders for the iPhone 8 by 50% during the first quarter. Pegatron produces the iPhone 8 while Foxconn assembles the iPhone 8 Plus and the iPhone X. Apple contributes 60% of Pegatron's revenue and is the company's top customer.

In addition, new data released today by Canalys reveals that the Apple iPhone 7 was the most popular smartphone model in the world during the third quarter with 13 million units shipped. With 7.9 million units delivered worldwide in the quarter, the Apple iPhone 6s was second. The Samsung Galaxy J2 Prime was third, tied with the Oppo A57. The two models each had 7.8 million units shipped during the three months through the end of September. Rounding out the top 5 was the Oppo R11 with shipments of 7.2 million handsets made during the period.


The Apple iPhone 8 and Apple iPhone 8 Plus, both of which launched on September 22nd just days before the end of the quarter, combined to ship 11.8 million units. The iPhone 8 Plus delivered 6.3 million phones while the iPhone 8 delivered 5.5 million units.

source: Canalys, Nikkei

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47 Comments

1. Hollowmost

Posts: 411; Member since: Oct 10, 2017

Signs of slow death ...

2. kiko007

Posts: 7465; Member since: Feb 17, 2016

Their old phone is selling better than the competions' new ones. I think they'll be fine lol.

6. toukale

Posts: 599; Member since: Jun 10, 2015

Can't blame them for trying, Apple had an amazing quarter despite all the doomed and gloomed stories about the 8 not selling well. This is just the usual folks trying to drive a negative narrative.

16. sgodsell

Posts: 6722; Member since: Mar 16, 2013

Look when Apple recycled and sold an newer version of the iPhone 6 in 2017 with 32 GB of storage instead of the 16 GB, and it still had 1 GB of RAM, an 8 MP camera. That speaks volumes, especially when that iPhone came out in 2014. Why recycle that thing again in 2017? Apple knew they were coming out with the same recycled iPhone 6 designs for their iPhone 8. Oh, sure it has a glass back now to allow wireless charging. Yet if it is damaged, then it costs $350 for an iPhone 8, and $400 for an iPhone 8 plus. The iPhone X costs $550 to replace the glass. Give me a break. As if it costs that much to repair, especially when some sites have claimed that it cost Apple $350 for an entire iPhone X in the box. Is it any wonder why Apples market share continues to drop? Not only in the US, but the rest of the world. Apple only has 12.5% globally. Apple sold 12 million iPhones in the US for 30% market share in the US. So the other 70% was Android smartphone sales, since WP has all but dried up.

19. toukale

Posts: 599; Member since: Jun 10, 2015

@sgodsell - What the hell did I just read? I mean, what was the point you were trying to make? This was just your usual b*tth*rt rant that went nowhere.

24. sgodsell

Posts: 6722; Member since: Mar 16, 2013

I dare you to list what is not true toukale? Please tell everyone. Oh wait everything I said was 100% a fact. Here is some more facts for you. Apple sold 13 million iPhones last year at this time in the US Q3 2016. Yet this year Apple sold only 12 million iPhones for the same quarter Q3 2017. Btw the one that is butt hurt is you by posting things to cover up the truth. So I guess that means you are butt hurt, and you can't handle the truth. That seems to hurt you. Doesn't it toukale?

36. bobby84

Posts: 595; Member since: May 13, 2016

All it proves is sheep's will buy anything apple. What do you expect the sheep's to do? Buy a non apple product?

10. Klinton

Posts: 1408; Member since: Oct 24, 2016

@kiko007 The ONLY reason iPhone 6 to sell is the audio jack. Period. The iBoys are the most annoying ppl ....to want to connect their iPhones to any PA system so all the ppl to listen their crap itune tracks.

12. kiko007

Posts: 7465; Member since: Feb 17, 2016

Bruh... did you read the title?

34. Klinton

Posts: 1408; Member since: Oct 24, 2016

Bruh.....did you read the article? iPhone 6S is still selling good.

35. kiko007

Posts: 7465; Member since: Feb 17, 2016

Yes... did you?

15. Skimshaddy

Posts: 126; Member since: Feb 23, 2016

Forget the iPhone 8. The 7 is as good. Want something different then go for the iPhone Eck.

28. notfair

Posts: 686; Member since: Jan 30, 2017

@kiko I don't like you but I have to agree with you on this one .. xoxo

14. g2a5b0e unregistered

You're an idiot if you really believe that. It was on sale for 9 days during the 3rd quarter. Get real.

17. sgodsell

Posts: 6722; Member since: Mar 16, 2013

Pre-orders for the iPhone 8's started on September 15th, so it had 15 days of actual sales.

20. g2a5b0e unregistered

Even if you look at it that way, that's still 1/6th of the period in question while also having to consider that many of the faithful were waiting for the X. Any doom & gloom talk is ridiculous because of this data.

26. toukale

Posts: 599; Member since: Jun 10, 2015

@g2a5b0e - If he did not then he would not be able to spin the negative narrative that Apple is doomed and they are going under and bankrupt.

30. ColinW

Posts: 412; Member since: Jun 04, 2014

But I thought Apple sold 10's of millions within the first few weeks of launch? Did you forget that?

47. g2a5b0e unregistered

I didn't forget anything & they did, so what's your point?

32. HugoBarraCyanogenmod

Posts: 1409; Member since: Jul 06, 2014

Wrong, a sign of Apple fans choosing iPhone x more than 8

5. toukale

Posts: 599; Member since: Jun 10, 2015

So let me get this straight, the iPhone 8 was available for only 8 days during the quarter and sold about 12 million but folks are calling it a flop. Man I wish all those other vendors would have flops like this, where they can sell 12 million devices in 8 days. On top of that most of the people who usually jumped on the early bandwagon were waiting for the X, and all the data shows it. The 8 was Apple's back up plan since the X was not going to be widely available and not everyone is ready to ditch the home button.

7. kiko007

Posts: 7465; Member since: Feb 17, 2016

To put those numbers in perspective, it took the Galaxy S8 duo a month to reach 12 million sales, and no other flagship has even sold half that number in the calendar year, let alone 8 days. People have a serious problem wrapping their heads around Apple's scale compared to Android OEMs. It's almost laughable seeing trolls call the 8/8+ a flop when their favorite OEM can't get those values in months, let alone days.

8. Heisenberg

Posts: 367; Member since: Feb 11, 2015

Samsung is competing not only with Apple but other Andoid vendors. Only iPhone runs iOS and if you care about the ecosystem then you know where to drop your money. Secondly, Samsung had an issue with the note 7 and S8 duo were the first flagship after the incident but they still reached that amazing feat against all odds. Kudos to them Apple can't see these number if iPhone run on Android or iOS is open source

11. kiko007

Posts: 7465; Member since: Feb 17, 2016

"Samsung is competing not only with Apple but other Andoid vendors." That's not really the case at the pricing levels we're discussing. The only two REAL players above $600 are Apple and Samsung. You'd be hard pressed to find any other manufacturer getting people to pay those prices for phones. "Only iPhone runs iOS and if you care about the ecosystem then you know where to drop your money." ^This argument is flawed because the exact same argument could be used vice versa. "Secondly, Samsung had an issue with the note 7 and S8 duo were the first flagship after the incident but they still reached that amazing feat against all odds. Kudos to them" Are you congratulating them for correcting their own f**k up? Why? "Apple can't see these number if it iPhone run on Android or iOS is open source" That's hypothetical fallacy.

18. treypoundz

Posts: 65; Member since: Sep 05, 2017

Bull. Google dropped a phone this year. And LG dropped a phone this year. Both over 600 so yes. Samsung competition is alot more Seeing how they all run Android. Ios thier is only one ios. So customer dont Have the option to shop around. If app

21. kiko007

Posts: 7465; Member since: Feb 17, 2016

"And LG dropped a phone this year. Both over 600 so yes. Samsung competition is alot more Seeing how they all run Android." Neither of those phones are selling anywhere near enough units to be considered "competition" in that space.

40. uncle_gadget

Posts: 1050; Member since: Sep 20, 2017

It's doesn't matter if they sell in th3 same amount. It's still another option in thatbprive range. If there were no other options in that price range, that could be more potential sales for Samsung. If you want an IOS phone you have one option You guys always say this logic is flawed. It's because you guys are stupid and I don't eve k ow why it's even an argument to begin with. The reason the iPhone 9 is said to be low in sales, because the 7 had more sales. But this is actually nothing new as it usually always takes 2 quarters for the new iPhone sales to match or surpass the previous model. What this article is saying is in Apple 2nd quarter, there is a potential the iPhone 7s will continue to outsell the 8.

31. ColinW

Posts: 412; Member since: Jun 04, 2014

Here is where you iPhones fans just cannot keep in touch with reality. In the Android market there is much more choice, there are phones that match and beat most iPhones yet cost well under 600US. These are not so much competition for diehard IOS fans who buy what they are used to are tied into. For Samsung it is competition. Add to that there are many more 600 US + models in competition with Samsungs flagships. If you want to compare to iPhones add up all the phones with similar specs to the Apple range, not price.

33. kiko007

Posts: 7465; Member since: Feb 17, 2016

Dude, what the hell are you talking about? Do you honestly believe people give a s**t about "specs" or "choice" when talking about cellphones? You cannot be that detached from reality.

44. razmahtaz001

Posts: 501; Member since: May 11, 2013

re: 11. kiko007 (Posts: 6090; Member since: 17 Feb 2016) "Samsung is competing not only with Apple but other Andoid vendors." That's not really the case at the pricing levels we're discussing. The only two REAL players above $600 are Apple and Samsung. You'd be hard pressed to find any other manufacturer getting people to pay those prices for phones. "Only iPhone runs iOS and if you care about the ecosystem then you know where to drop your money." ^This argument is flawed because the exact same argument could be used vice versa. "Secondly, Samsung had an issue with the note 7 and S8 duo were the first flagship after the incident but they still reached that amazing feat against all odds. Kudos to them" Are you congratulating them for correcting their own f**k up? Why? "Apple can't see these number if it iPhone run on Android or iOS is open source" That's hypothetical fallacy. ============================== worldwide marketshare basically at 85-15 android. of those 85% that are not samsung fans, do you think they would switch to ios/iphones or stick with android and go with samsung if samsung were the only android oem? im betting they would switch over to samsung and stick with android then heading to ios/sphones. do isheeps believe if there were dozens and dozens of ios oems competing with apples iphones, do these isheeps really believe apple will still be doing the kind of numbers they are currently doing? LOL...only an iphonie idiot would think so...and do these iphonies beleive apple would dominate ios the same way samsung dominates android? LOL...i dont think so and if apple sold more than a dozen of iphone models annually, i can garantee anyone that any single iphone would not be selling the way an iphone nornally do as they do today when there are only two iphones to choose from annually LOL...

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