Analyst: BlackBerry 10 could be a failure like the BlackBerry PlayBook
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Pacific Crest analyst James Faucette echoes Blair's bearish stance on BlackBerry 10, saying that despite the update, BB10 won't help RIM get any closer to iOS and Android in terms of features. Faucette said that reviews of BlackBerry 10 will probably show that the OS will offer less than the existing platforms out there. The analyst believes that unless RIM takes an ax to its pricing for the new line of phones it will offer, it will be a "very tough sell."
Not all analysts are bearish on the stock of the Canadian manufacturer. Peter Misek of Jefferies who at one time was like Blair and Faucette, is now bullish on RIM. Misek sees the stock rising as high as $43 in the next 12 months which would require a better than 360% gain from the stock's current price, slightly under $12.
"RIM will be offering an entirely new OS, a brand new UI and experience to its user base. And when compared to the other … major players in the smartphone market next year, we don’t believe that BB10 will offer anything more than the existing options. In fact, we expect most reviews of BB10 to confirm that it offers less. … And unless the price points are substantially lower than existing offerings, it will be a very tough sell once it’s on the shelves."-Brian Blair, Wedge Partners
source: BGR
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39 Comments
34. PhenomFaz posted on 10 Dec 2012, 22:01 1 1
could be a failure?
more like will be a failure!
3. Peter27 posted on 10 Dec 2012, 15:19 0 0
feel sorry for the guy who bought rim stocks for was it few millions?
4. imkyle posted on 10 Dec 2012, 15:23 7 0
The Playbook was a failure for the price. I mean $499 for a wifi only 7 inch tablet.. No thank you.. The minute that price went way down, I jumped on it. Great device with a fantastic browser.
5. downphoenix posted on 10 Dec 2012, 15:23 4 0
how do they know it will offer less if it hasnt been released yet? I know they are probably basing this on the Playbook launch, but Blackberry has learned a lot from that, and also the company was ran by the 2 Bozos back then, they're no longer calling the shots.
15. MC1123 posted on 10 Dec 2012, 18:34 0 0
not really, BB has more loyal fans than WP..even though nokia join the WP party... they cant rise that much... very limited... a lot of people find it wierd coz of that live tiles but for me, its a unique experience that is not available to android or iOS..but WP dont have that good experience that what can BB10, android and iOS can give...
the only thing that i want to see is that i could change the background with my picture..i hate that it's only black or white (or whatever color)..thats why i think winmo is kinda better with that since it people could actually costumize or personalize their windows mobile device!
they should allow them to personalize (i dont know if the deal is still on with personalization) the UI of their
7. BBGrind posted on 10 Dec 2012, 15:43 1 0
That WP8 and others haters who feel threatened by what they see. I have PLAYBOOK and it work very well for what I have it for.
16. MC1123 posted on 10 Dec 2012, 18:36 0 0
+1
they keep on saying negative..but the truth they are just insecure!
Playbook works great even without the help of a BB phone!
8. wendygarett posted on 10 Dec 2012, 16:30 6 0
Overpricing is a major factor that makes bb10 fail... Playbook is an awesome device, just that most analyst don't own ones...
13. MC1123 posted on 10 Dec 2012, 18:27 2 0
totally agree... if it wasnt overprice (heck im a BB fan(but not a fanboy as what nikolas address me) but no deal for a 7" tablet with $500 price tag!!!!)
the PB is now worth the money ($149 for 16GB, some even offer 64GB for $200)
analysts dont know a thing!!! they just want to say negative to keep it from being succesful!
17. wendygarett posted on 10 Dec 2012, 18:45 1 0
Nikolas hate rim is because their country loaded too much of bb user... Some people just hate the mainstream device for no reason, let forgive him :)
19. MC1123 posted on 10 Dec 2012, 19:33 1 1
yeah...because he has no life other than tweeting his hatred to BB and crackberry and hating BB!!!
23. Nikolas.Oliver (limited) 3 days ago posted on 10 Dec 2012, 20:49 0 1
You know me so well :)
31. MC1123 posted on 10 Dec 2012, 21:37 1 0
we dont mind you... coz we know you...you got no life! :)
26. Nikolas.Oliver (limited) 3 days ago posted on 10 Dec 2012, 21:03 0 1
I hate rim just like Americans hate Apple
Rim is the new apple in my country
32. MC1123 posted on 10 Dec 2012, 21:44 0 0
lol...
the people here in PA are not americans...not all of them... coz most americans wants to buy an apple..celebs like iPhone..
you do know that everytime there's an iPhone launch people is willing to wait for the store to open right?!
they dont even have that advertisement...while on samsung, they use samsung note 2 on AMAs to advertise..
24. Nikolas.Oliver (limited) 3 days ago posted on 10 Dec 2012, 20:51 0 1
Oh you're a bb fanboy? I get it now
33. MC1123 posted on 10 Dec 2012, 21:46 1 0
no im not!! but thats what you address me right?!
didnt you read my whole comment? i dont like the pricing of PB coz it is overprice!
9. Googlethis posted on 10 Dec 2012, 16:32 1 0
have a playbook love useing it when i remember to charge it.
10. XPERIA-KNIGHT posted on 10 Dec 2012, 17:08 0 0
what this analyst is not seeing or is REFUSING to see is that blackblerry still has a great community of users that ARE going to love this new blackberry, and as time goes on ....others will too.
12. Mxyzptlk posted on 10 Dec 2012, 17:23 3 5
Do we really need an analyst to point this out? I think the analyst is really Captain Obvious in disguise.
14. MC1123 posted on 10 Dec 2012, 18:28 2 0
analysts dont know a thing!!! they just want to say negative to keep it from being succesful!
just like what they say about WP, but now on all tech sites they keep on putting lumia 920 on #1 that is worth to buy this christmas!
22. takay0 posted on 10 Dec 2012, 20:47 0 0
the bleackberry playbook is great!! the best OS for tablet! no doubt!
36. takay0 posted on 11 Dec 2012, 06:11 0 0
type fail i ment BlackBerry
you know what i ment dont act like you dont ;)
38. MC1123 posted on 11 Dec 2012, 20:37 0 0
oh..sorry! :)
are you american or indian? :)
just wanna ask!
39. takay0 posted on 12 Dec 2012, 10:50 0 0
non... lol you?
25. Raymond_htc posted on 10 Dec 2012, 20:56 0 0
''Blackberry playbook is a failure'' says phone arena who reviewed the Blackberry Playbook and rated it 7 (good) and User ratings with 10/10.
29. MC1123 posted on 10 Dec 2012, 21:33 0 0
what it mean by failure is that it fail to capture market..yeah its a great tablet!! one of a kind! but RIM's pricing hurts its sales...
put it this way, will you ever buy a $500 7" tablet with little apps available? versus an iPad with same pricetag but with 100,000(by that time 2010-2011) apps available?
thats why the android tablet didnt boom as well..they also offer the 7" tablet almost similar to iPad's price point, for example the HTC flyer and jetstream...very very pricey! and so is other 10" tablet out there! they cant eat iPad sales if they price themselves same with iPad!
the reason why kindle fire is a hit! the first android (even forked) to gain respectable share! thats what google is after with their new nexus line 4, 7, 10!
not to mention the HP touchpad... it was pricey but very limited and the device itself is limited (you cant use the camera to take self photos) but when HP cut down the price to $99, everybody go nuts!! it was an overnight hit!
28. BattleBrat posted on 10 Dec 2012, 21:28 0 0
I'll give a BB10 phone a shot, especially if it can run Android Apps....
30. MC1123 posted on 10 Dec 2012, 21:35 0 0
it can..but still you need to be converted...but its easy as hell...
android devs should consider developing on BB10 too! since no re-writing is needed...even iOS and other C++ devs!
35. apexKBC posted on 11 Dec 2012, 03:39 1 0
Blackberry's market is more dan windows, & its nt a fail!! damn it!!
Analyst S**ks&%@#*^


