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The Pixel 10 is Google's latest base flagship model, and it is arguably the company's best-value phone ever. It comes with Google's first fully custom-built chip, an even larger battery, magnetic wireless charging, and a third, 5x telephoto camera.
Compared to the Pixel 10, the iPhone 16 feels severely outdated in some regards, especially when it comes to its display. That said, it also comes with its own set of benefits, such as the fact that it has a more compact body while maintaining a larger screen, better performance, and better video quality.
If you are coming from an older iPhone, the Pixel 10 must be looking extra tantalizing right now, so is it worth the switch?
Get the Pixel 10 at Amazon
The Pixel 10 is finally here! The latest model features the new Tensor G5 chip, paired with 12GB RAM, providing incredible AI features and a smooth performance. You can get it at its standard price on Amazon.
Get the iPhone 16 to experience Apple Intelligence and save $730 with a new line activation. The promo is available at Verizon and requires you to set up a line on the Unlimited Ultimate. Unlimited Welcome, or Unlimited Plus plans.
If you want a smaller phone, the iPhone 16 might be the better pick. | Image by PhoneArena
Both phones are built to modern flagship standards, with aluminum frames, reinforced glass, and IP68 dust and water resistance. Apple uses its second-gen Ceramic Shield on the iPhone 16, which the company claims is three times more scratch resistant than the first generation.Google, on the other hand, has equipped the Pixel 10 with Gorilla Glass Victus 2, which is the same used on its Pro line and the toughest Gorilla Glass at the moment.
Although it might not be immediately obvious, the iPhone 16 is thinner, and you can definitely feel the difference. | Image by PhoneArena
Pixel 10
iPhone 16
Thickness 8.6 mm
Thickness 7.8 mm
Dimensions 152.8 x 72
Dimensions 147.6 x 71.6
Weight 204 grams
Weight 173 grams
The Pixel 10 is the heavier, thicker phone. Google made this trade-off to make room for a larger 4,970 mAh battery and built-in Qi2 magnets (first on an Android phone), which support Google’s new Pixelsnap ecosystem of accessories like magnetic chargers and ring stands. In fact, this makes the Pixel 10 compatible with MagSafe accessories too.
The iPhone 16 introduced two new buttons: Capture Control, for adjusting zoom and exposure, and the Action button, carried over from the Pro models. The Action button is a genuinely useful addition, but it is hard to say the same for the Capture Control, as its placement feels awkward, which eliminates its whole purpose.
Pixel 10 colors include Obsidian, Indigo, Frost, and Lemongrass, while iPhone 16 colors comes in Pink, Teal, Ultramarine, White, and Black.
The iPhone 16 in all its color options. | Image by PhoneArena
When it comes to display quality, however, the Pixel 10 clearly outclasses the iPhone 16. It has a slightly larger 6.3-inch OLED panel that goes as high as 120Hz and hits up to 3,000 nits peak brightness — one of the brightest displays in any phone. The iPhone 16 has a 6.1-inch OLED that maxes out at 60Hz refresh rate.
Pixel 10
iPhone 16
Size 6.3"
Size 6.1"
Brightness 3000 nits (peak)
Brightness 2000 nits (peak)
Biometrics-wise, the Pixel 10 uses an updated ultrasonic fingerprint scanner that is now a bit faster. Also, since the Pixel 8, Google also offers Face Unlock that's secure enough to allow payments, just like Face ID on the iPhone.
The CIE 1931 xy color gamut chart represents the set(area)of colors that a display can reproduce,with the sRGB colorspace(the highlighted triangle)serving as reference.The chart also provides a visual representation of a display's color accuracy. The small squares across the boundaries of the triangle are the reference points for the various colors, while the small dots are the actual measurements. Ideally, each dot should be positioned on top of its respective square. The 'x:CIE31' and 'y:CIE31' values in the table below the chart indicate the position of each measurement on the chart. 'Y' shows the luminance (in nits) of each measured color, while 'Target Y' is the desired luminance level for that color. Finally, 'ΔE 2000' is the Delta E value of the measured color. Delta E values of below 2 are ideal.
The Color accuracy chart gives an idea of how close a display's measured colors are to their referential values. The first line holds the measured (actual) colors, while the second line holds the reference (target) colors. The closer the actual colors are to the target ones, the better.
The Grayscale accuracy chart shows whether a display has a correct white balance(balance between red,green and blue)across different levels of grey(from dark to bright).The closer the Actual colors are to the Target ones,the better.
The Pixel 10 not only gets significantly brighter (nearly doubling the iPhone’s brightness when the screen is completely white) but it also delivers more accurate colors. The iPhone’s grayscale accuracy weaker, with more noticeable shifts at different brightness levels. Apple still holds a small advantage in minimum brightness, which makes it easier to use comfortably in the dark, but overall, the Pixel’s display is simply better.
Test results aside, though, both display look great in everyday use. The iPhone might not get as bright, but it is still perfectly usable even in broad daylight.
Performance and Software
The Pixel is less powerful, but it can do things the iPhone can't
iPhone 16’s A18 still excels in performance, but the Pixel 10’s Tensor G5 pushes AI to new heights. | Image by PhoneArena
The iPhone 16 runs on the A18 Bionic, built on TSMC’s N3E 3nm process. It delivers major CPU and GPU gains, cementing its place as the most powerful mobile chip available today. Games and pro-grade apps run effortlessly, and Apple’s thermal design helps sustain that performance over longer sessions.
The Pixel 10, meanwhile, debuts the Tensor G5 — Google’s first fully custom SoC, also fabbed on 3nm. Rather than chasing Apple’s benchmark crown, it’s tuned for AI-first performance. Google claims a 34% CPU boost, 60% faster TPU acceleration, and 2.6× faster Gemini Nano execution compared to Tensor G4. A new ISP also enables better low-light video and default 10-bit HDR capture.
Even with its new custom-built chip, Google still can't match the CPU performance of last year's iPhones. The iPhone 16 beats the Pixel 10 both in single and multi-core performance by a landslide.
The results are closer to each other when it comes to GPU performance. The Tensor G5 does admirably here, scoring 3368 points in its best loop and 2025 points in its lowest one.
When it comes to thermals, the iPhone 16 stays a bit cooler under longer workloads, like editting photos and video content, or when gaming. The Pixel can get a tad too warm at times, but nothing extreme.
It is important to note, however, that the Tensor G5 isn’t built to chase Apple's raw performance. Its focus is on AI and machine learning. In practice, that means features like:
Magic Cue: proactive suggestions (e.g., surfacing your flight info when calling the airline).
Gemini Live: visual AI that overlays help on your screen or camera view.
Take a Message: transcribes declined/missed calls and offers suggested actions.
Pixel Journal and NotebookLM integration for smarter productivity
If you care about AI, the Pixel 10 can do things the iPhone 16 simply cannot. In fact, Apple Intelligence is still rolling out. The most anticipated feature, Siri’s long-promised upgrade, has been delayed into 2026, with some reports even claiming 2027.
Camera
The base iPhone could use a telephoto camera
3 VS 2 | Image by PhoneArena
For years, both Apple and Google kept their base models limited in camera options. Apple stuck with a dual setup, and Google’s standard Pixels weren’t much more versatile.
That changes in 2025. The Pixel 10 finally adds a telephoto lens, giving it a full triple-camera system at the entry flagship level. The iPhone 16, on the other hand, relies on just a wide and ultra-wide camera.
There's the iPhone 16’s Capture Control button helps switch zoom/exposure modes quickly, but as we said earlier, it's not exactly comfortable.
Google has made a big shift this year with the Pixel 10, adding a triple-camera setup that includes a 10.8 MP 5x telephoto lens. To accommodate it, however, the other two cameras use smaller sensors than before.
The 48 MP main shooter (f/1.7) now relies on a 1/2.0-inch sensor instead of the Pixel 9’s larger 1/1.31-inch, while the 13 MP ultra-wide drops to a 1/3.1-inch sensor compared to the previous 1/2.55-inch.
Google has also included brand new AI-related changes:
Camera Coach: real-time tips for better framing, lighting, and angles.
Auto Best Take: analyzes up to 150 frames for the best group shot.
Find out more details about photo and video scores for all phones we have tested on our PhoneArena Camera Score page
The iPhone 16 narrowly comes ahead of the Pixel 10 in our overall camera score thanks to its reliable video performance and slightly better selfies. The Pixel 10, unsuprisingly, comes with the higher zoom score thanks to its dedicated telephoto camera, making it a more versatile option.
Main Camera
< Pixel 10iPhone 16 >
Here, both phones offer seemingly equal dynamic range, but there is an obvious difference when it comes to processing. The Pixel 10 has a more "flat" look to it. Compared to that, the iPhone 16's image has a lot more contrast and it feels already edited. This is a bit weird, considering it used to be the other way around when comparing Pixels to iPhones.
< Pixel 10iPhone 16 >
Pixels are unmatched when ti comes to capturing skin color, and that shows here. Our collegue Preslav looks a lot more natural on the Pixel 10's shot compared to the iPhone 16's. Not only that, but the Pixel also seems to have captured more light, reaving more in the shadows.
Zoom Quality
< Pixel 10 5x (optical)iPhone 16 5x (digital) >
At 5x zoom, for a phone that doesn't have a dedicated telephoto camera, the iPhone 16 does admirably. But it simply cannot match the Pixel 10's dedicated 5x telephoto camera, which is not only sharper, but also has more realistic colors — the iPhone faield to capture the right colro temperature (everything is more yellow).
Ultra-wide Camera
< Pixel 10iPhone 16 >
Once again, we see a clear difference in color representation, with the Pixel 10 doing a much better job at capture true-to-life colors. There's a lot more to unravel here, though. The iPhone's ultra-wide camera definitely strugles more with dynamic range and shows a lot less in the shadows compared to the Pixel. What's more, there is a light reflection that, in my opinion, completely ruins the image. If you look a bit closer, the Pixel also has a light reflection, but it is more of a smudg than an obvious white line, making it a lot less distracting.
Selfies
< Pixel 10iPhone 16 >
Despite having a lower-resolution camera, the Pixel 10's image from the selfie camera looks significantly better. Most likely, that's because the camera comes with a larger 1/3.1" sensor, vs the 1/3.6" one on the iPhone 16. What the iPhone 16 has going for it is the wider angle, which helps capture more in the shot — useful if you are taking group selfies.
More Camera Samples
Battery Life and Charging
Apple's MagSafe system is no longer one of a kind
Pixel 10’s battery outlasts the iPhone 16's, and comes with Qi2 magnetic charging that matces Apple’s MagSafe feature. | Image by PhoneArena
The Pixel 10 has a huge battery capacity of 4,970 mAh vs the iPhone 16’s 3,561 mAh. Google claims 30+ hours on a single charge, and I have a feeling it would outlast the iPhone by a wide margin.
The Pixel 10 is the first major Android phone to support Qi2 magnetic wireless charging with Pixelsnap accessories, offering MagSafe-like convenience on Android. Apple’s MagSafe remains excellent at 25W, but the Pixel now finally matches that feature.
The Pixel 10 outlasted the iPhone 16 in our browsing and video playback tests, making it the better pick for day-to-day use and media consumption. The iPhone 16, however, proves more efficient when it comes to gaming, lasting nearly twice as long.
Charging: USB-C 30W wired 15W Qi2 magnetic wireless
Charging: USB-C 25W wired 25W MagSafe magnetic wireless
Summary
Image by PhoneArena
The iPhone 16 is a compact powerhouse with stellar CPU and GPU performance, efficient gaming performance, and best-in-class video recording. But it also feels dated in some key ways, with a 60Hz display, shorter browsing and video battery life, and no telephoto lens. Thankfully, the iPhone 17 fixed some of those, so it is well worth checking out.
But Google is offering a lot with the Pixel 10. Its brighter 120Hz screen, triple-camera system with real optical zoom, long battery life, and Qi2 magnetic charging make it the easiest phone to switch to if you are coming from an iPhone. On top of that, you have Google’s magic-like AI features, which add unique functionality you won’t find on iOS.
At $799, the Pixel 10 offers so much value that it is hard to gloss over as an option. It does lack in a few areas where the iPhone has excelled for years like chip performance and video recording, but it definitely deserves a consideration.
Aleksandar is a tech enthusiast with a broad range of interests, from smartphones to space exploration. His curiosity extends to hands-on DIY experiments with his gadgets, and he enjoys switching between different brands to experience the latest innovations. Prior to joining PhoneArena, Aleksandar worked on the Google Art Project, digitizing valuable artworks and gaining diverse perspectives on technology. When he's not immersed in tech, Aleksandar is an outdoorsman who enjoys mountain hikes, wildlife photography, and nature conservation. His interests also extend to martial arts, running, and snowboarding, reflecting his dynamic approach to life and technology.
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