One market research firm claims Apple fell to fourth place in Q2 2019 smartphone shipments
by Adrian Diaconescu / Aug 08, 2019, 4:51 AM
According to IHS Markit, the global iPhone shipment decline registered between April and June 2019 was so bad that it ended up ejecting Apple from the podium. With 35.3 million units sold worldwide this previous quarter, the Cupertino-based tech giant was purportedly surpassed by not just Samsung and Huawei but also Oppo. Interestingly, the other three analytics firms all ranked Oppo in fifth place, narrowly behind Xiaomi, at around 30 million units.
Keep in mind that Apple lost to Huawei for the first time ever back in Q2 2018, and those numbers are now down 15 percent, which is also lowering Cupertino's market share from 12 to 11 percent. What's worse is that iPhone revenues are taking a hit as well, but at least compared to Q2 2019, the impending launch of a new iOS handset lineup should mark a substantial improvement.
All research firms also agree overall smartphone shipments dropped yet again in the April - June 2019 timeframe, although that didn't stop both Samsung and Huawei from boosting their figures. But Huawei faces a tough third quarter due to its uncertain situation in relation to the US government, which probably means Samsung will easily extend its lead.
In fifth and sixth place, Xiaomi and Vivo are essentially stagnating, while LG and Motorola took pretty big hits, according to this particular report. The former's poor results don't exactly come as a surprise, but we were under the impression the latter brand was doing well, which is something IHS doesn't seem to agree with.
Posts: 679; Member since: May 27, 2015
Apple has lost all of its appeal. They are a Walmart brand now.
posted on Aug 08, 2019, 6:19 AM 10
Posts: 327; Member since: Mar 05, 2019
iPhone appeal will never be lost, it’s just the high end models got out of reach of some iPhone users even but as android flagships are getting equally expensive, they’ll tend to return to apple. Apple knew what were they doing and also knew sales number will go down but profit will rise eventually.
posted on Aug 08, 2019, 7:00 AM 0
Posts: 2708; Member since: Oct 09, 2017
Appeal for Apple is propably higher than ever before. As long as people keep their Apple devices which they currently does Apple have nothing to worry. Eventually when people want to upgrade their devices if they chose Apple, there’s nothing to worry. Apple is currently getting more and more money from other areas, which just shows how big their growing userbase is.
posted on Aug 08, 2019, 10:25 AM 0
Posts: 7207; Member since: Mar 16, 2013
"Appeal for Apple is probably higher than ever before." Yeah, sales reflect that, don't they. "Eventually when people want to upgrade their devices if they chose Apple, there’s nothing to worry. Apple is currently getting more and more money from other areas, which just shows how big their growing userbase is." Come on midan, you have to be working for Apple PR crew. People in general care more about themselves, and what they can get for their money, rather than worrying about a company to see if they are making money from other areas. Come on midan. Besides it's a known fact that Apple makes money from other areas, including services. Apple raised their service repair fees higher than anyone else. Apple even has the best insurance scam around, and everyone knows it as Apple Care. Even the latest if you go to third part to get your XR, XS, XS Max batteries replaced, then Apple purposely makes that iPhone not show the battery status, and will give the user a message in regards to that battery. Even if the battery has been taken from one XR/S iPhone and placed in another. So sure, Apple has you covered, by charging more, and forcing you to go through them.
posted on Aug 08, 2019, 1:37 PM 3
Posts: 855; Member since: Mar 21, 2019
Now its really a good thing that apple doesn’t tell the number of units sold. Research and analyst will always say something bad about apple.
posted on Aug 08, 2019, 6:20 AM 0
Posts: 838; Member since: Jun 27, 2016
Number are so low that apple is shy to make them public. Let the trend continue for 1-2 more years then apple wil be out of top 10.
posted on Aug 08, 2019, 7:05 AM 3
Posts: 1377; Member since: Sep 04, 2015
And losing $3billion+ in iPhone revenue in one quarter in Europe isn't bad?
posted on Aug 08, 2019, 8:58 AM 1
Posts: 2213; Member since: May 04, 2015
@ilovecrap, don't forget to mention Hillary's emails and Obama whilst you're deflecting and engaging in your pathetic whataboutisms. What Apple does is difficult only because it's getting harder to bugger their sheep with stale products these days.
posted on Aug 08, 2019, 7:49 PM 0
Posts: 1103; Member since: May 17, 2017
I have an iPhone X, my wife has an XR. They are both just as glitchy as any android device I’ve ever used. It’s hard to justify the price, really. At least they’re secure, except when they’re not (iMessage).
posted on Aug 08, 2019, 9:11 AM 4
Posts: 1394; Member since: Dec 28, 2012
This years holiday quarter will be important for a lot of OEMs. Samsung with it's Note and Fold stories. Apple is getting hit harder in unit shipments vs many others. Google needs its Pixel to stick and become more popular. Huawei with its US ban. The others are trying to stay afloat. Whatever the OEMs have been cooking in the oven will be pretty important. Might be too late for anyone to make major changes now.
posted on Aug 08, 2019, 1:31 PM 0
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