Is the original Galaxy S25 trio (Edge model notwithstanding) a box-office hit? That greatly depends on who you ask, and perhaps most importantly, on what region you choose to look more closely at, with different reports focused on different parts of the world telling contrasting stories.
In Samsung's homeland of South Korea, for instance, the S25, S25 Plus, and S25 Ultra were basically declared a (joint) commercial sensation mere days after they were formally unveiled a few months ago as a result of their record-breaking "pre-sales" numbers.
Of course, not all registrations or pre-orders translate into actual shipments of a new phone (or three), which explains why that mind-blowing 1.3 million unit tally is only now jumping to 2 million.
A new record for "Galaxy 5G smartphones"
That's right, the Galaxy S25, S25 Plus, and S25 Ultra have apparently reached 2 million unit sales (that's real sales to real end users, mind you) in South Korea faster than not just last year's Galaxy S24 series, but all previous 5G-enabled Galaxy handsets.
The first such device, in case you're wondering, was 2019's Galaxy S10 5G, and in recent years, Samsung has released innumerable budget-friendly smartphones with built-in 5G connectivity as well.
So, yes, this is a pretty major achievement for the S25 family in a market that's obviously always been important for the world's top smartphone vendor.
The Galaxy S25 is apparently more popular than the Galaxy S24. | Image Credit -- PhoneArena
Compared to the Galaxy S24 trio (which was itself considered a big success in South Korea and many other regions around the world), the S25 series made the 2 million milestone "more than" two weeks earlier in its local availability run, proving that you don't always need radical redesigns or substantial under-the-hood upgrades to achieve significant year-on-year progress.
Interestingly, the S25 trio apparently got to a million domestic sales just around a week faster than 2024's S24 family, which means that Samsung's latest (and greatest) Android flagships are not slowing down, instead "accelerating further", at least in Korean stores.
Unsurprisingly, the Galaxy S25 Ultra continues to be the family's most popular member, which is actually a global trend that's massively benefitting Samsung's profit scores due to the higher margin of the 6.9-inch giant compared to its little brothers.
How is the S25 series doing elsewhere?
Now that's a question you won't find a simple, clear, and definitive answer for. What I can tell you for sure is that Samsung's Q1 revenue and profit numbers for the mobile division grew in comparison with both Q1 2024 and Q4 2024, and the company explicitly put that progress on the "strong sales of the Galaxy S25 series" worldwide.
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Finding exact sales numbers to back up that statement is a little trickier, although a generally reliable source did share a combined global estimate of more than 9 million units around a month ago, representing a nice improvement from the S24's total a year earlier.
The S25 Ultra is selling well, but not quite as well as expected in many key markets. | Image Credit -- PhoneArena
On the not so bright side of things for Samsung, the Galaxy S25 lineup was highlighted as the main culprit for its maker's shrinking overall Q1 shipments in Europe just yesterday. A similar report for the US market pointed at "lower demand" than expected for the "Galaxy S series" a few weeks ago, which sounds vague, but almost certainly means exactly what you think it does.
The S25, S25 Plus, and S25 Ultra are nowhere near as successful in the Western Hemisphere as they seem to be in Samsung's backyard, and that probably explains why it's become so easy all of a sudden to score the three super-premium phones at massive discounts stateside with no strings attached. Not that anyone's complaining about that, of course...
Adrian, a mobile technology enthusiast since the Nokia 3310 era, has been a dynamic presence in the tech journalism field, contributing to Android Authority, Digital Trends, and Pocketnow before joining PhoneArena in 2018. His expertise spans across various platforms, with a particular fondness for the diversity of the Android ecosystem. Despite the challenges of balancing full-time parenthood with his work, Adrian's passion for tech trends, running, and movies keeps him energized. His commitment to mid-range smartphones has led to an eclectic collection of devices, saved from personal bankruptcy by his preference for 'adequate' over 'overpriced'.
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