The Archos 55 Diamond Selfie is obviously made for selfie lovers

French smartphone maker Archos is determined to make a splash at IFA 2016 later this week, as it's getting ready to showcase various handsets during the upcoming trade show. Shortly after announcing a new series of Helium phones, and the rugged Archos 50 Saphir, the company today unveiled the Archos 55 Diamond Selfie, a new Android 6.0 Marshmallow handset that will complete its IFA 2016 lineup.

As its name suggests, the Archos 55 Diamond Selfie will be targeted at users who take a lot of selfies. The smartphone has an 8 MP front-facing camera with screen flash (nothing new here, of course), and benefits from Qualcomm technologies like ChromaFlash (for well balanced shots), OptiZoom (for enhanced sharpness), and UbiFocus (for selective focus). However, it's not clear if these technologies work on both the front, and the 13 MP rear camera of the device.

The Archos 55 Diamond Selfie has metal accents and is protected against scratches by Dragontrail glass. Sporting a 5.5-inch 1080p display, the phone is powered by an octa-core Qualcomm Snapdragon 430 processor, further featuring a fingerprint scanner, LTE connectivity, 4 GB of RAM, and 32 GB of expandable memory. Measuring 155 x 76.6 x 7.7 mm and weighing 184 grams, the new Archos handset includes a non-removable 3000 mAh battery, which is likely enough to keep the lights on for a full day.   

Archos will sell the 55 Diamond Selfie unlocked, starting September, for €199.99 (about $222). There will also be a Lite variant with 3 GB of RAM and 16 GB of storage space offered for €169.99 (about $188).