Samsung Buds could launch early next year as rivals to Apple's AirPods
Samsung Gear Icon X (2018)
Apple has its AirPods, Google has the Pixel Buds, and Huawei will soon have the FreeBuds 2 Pro. But from the looks of things, these companies may soon face some extra competition in the form of Samsung.
The South Korean giant already offers the Gear Icon X (2018) but these were launched over a year ago in August of 2017 and failed to capture the attention of consumers despite positive reviews. As revealed by a new trademark, though, it seems Samsung has a successor in the works under the new name of “Samsung Buds.” At this point in time, this is still all guesswork as Samsung is yet to announce anything official. However, the rebranding does fall in line with Samsung’s recent moves. After all, last month it scrapped the Gear S name entirely and replaced it with Galaxy Watch. Separately, it’s worth pointing out that the move coincides with previous reports which claimed Samsung would slowly phase out the Gear branding entirely over the course of the next year or so – the Gear VR headset is set to be renamed Galaxy VR when the next iteration arrives.
Ultimately, it’s unclear what kind of upgrade the new Samsung Buds will represent – they could either be an iterative update or they could potentially represent a drastic change. Following the rather positive reception of last year’s earbuds, though, Samsung is expected to produce a rather impressive offering.
Presently, it’s unclear when the Samsung Buds will go official, but considering the timing of the trademark, a debut sometime in early 2019 is likely, possibly alongside the upcoming Galaxy S10 trio in February.