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Pixel 10 announcement date officially revealed and it's a little later than last year

Google has started sending out invites for the Pixel 10 event.

By Anam Hamid

Updated: Jul 16, 2025, 12:20 PM

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The next Made by Google event, where the Pixel 10 series and Pixel Watch 4 will likely be announced, will be held next month.

Google has officially started sending out invites for the event, which will take place on August 20. Last year's Pixel 9 was revealed on August 13, and it looks like Google is timing its event a little too close to the iPhone 17's unveiling, which will allegedly be unveiled in the week of September 8th.

Journalists have started receiving invites for the Pixel 10 event. | Image Credit - Mark Gurman

An earlier reports pins the release date as as August 28.

Google is expected to announce three conventional phones – the Pixel 10, Pixel 10 Pro, and Pixel 10 Pro XL, a foldable handset — Pixel 10 Pro Fold, and a smartwatch — the Pixel Watch 4 during the event.

Like the past few generations of Pixel phones, the upcoming handsets will also be fueled by a home-brewed Tensor chip, but what sets the Tensor G5 apart is that it will be manufactured by Taiwan Semiconductor Manufacturing Co (TSMC) — which is also Qualcomm and Apple's go-to partner — instead of Samsung Foundry. The phones will likely still feature a Samsung modem though.

The Pixel 10 devices are expected to look largely the same as their predecessors, and while the Pro models will have the same camera hardware as last year, the base model is expected to gain a third sensor as well as new primary and ultrawide cameras. Other changes will be minimal.

Are you looking forward to the Pixel 10?

The Pixel 10 Pro Fold will reportedly be the first dust-proof foldable phone. It's expected to have a bigger outer screen, increased battery capacity, and a new main camera.

The handsets will run Android 16, and Google will also likely reveal new AI tricks.

Google's new phones will reportedly cost the same as its current lineup, which is welcome news, especially for potential Pixel 10 Pro Fold buys, considering Samsung jacked up the price of the Fold 7 recently.

The Pixel Watch 4will feature the same Snapdragon W5 chip as the last two models, but it's likely to get a bigger battery and faster charging.

Even though Google's Pixel phones still make up a small percentage of smartphones sold worldwide, their market share has been trending upward. Google no longer shies away from competing in the premium segment, as signaled first by its pricing and later by the positioning of its event.

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Anam Hamid is a computer scientist turned tech journalist who has a keen interest in the tech world, with a particular focus on smartphones and tablets. She has previously written for Android Headlines and has also been a ghostwriter for several tech and car publications. Anam is not a tech hoarder and believes in using her gadgets for as long as possible. She is concerned about smartphone addiction and its impact on future generations, but she also appreciates the convenience that phones have brought into our lives. Anam is excited about technological advancements like folding screens and under-display sensors, and she often wonders about the future of technology. She values the overall experience of a device more than its individual specs and admires companies that deliver durable, high-quality products. In her free time, Anam enjoys reading, scrolling through Reddit and Instagram, and occasionally refreshing her programming skills through tutorials.

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